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Extraterrestrial Horizon -- Pattern Trend
In the vast universe, human beings are not alone. Sci-fi writer Isaac Asimov probes into the scientific attitude in his book Extraterrestrial Civilizations. In 2019, 50 years after the first moon landing, human exploration of the universe have never ceased, and digital technology inspires design of the remote space. This new season, futurism mixes with create of the universe, origin of life and possibility of extraterrestrial civilizations with a serious outdoor tech to explore extraterrestrial horizon in a fresh angle.
Extraterrestrial Horizon --The Thematic Fabric Trend for Womenswear
For A/W 20/21, technical sport fabrics move towards multi-dimensional space and continue to explore "Extraterrestrial Horizon". Futuristic and practical style is combined with outdoor technical fabrics. Functional sport knits are teamed up with shell protection to bring an intense sci-fi feel. Reinvented fabric textures are merged with futuristic protection. The weatherproof anti-bacteria qualities, constant temperature are included. Light tech is dominant, holding 31%. Functional knit works best for transitional periods. the applications of outdoor sport fabrics are diverse. Individualistic and dynamic functional fabrics continue to update futuristic outdoor sports.
Practical and Functional Aesthetic -- Puffa Fabric Trend for Women's Puffa jackets
With the development of technology, AI and social media, the boundary between virtuality and reality has been blurred. We spend more time on electronic devices.Technical qualities explore reality and virtuality. That trend is in line with the theme of POP's A/W 20/21 Extraterrestrial Horizon. The combinations of fabrics and puffa shapes bring new vibrancy.
Extraterrestrial Horizon -- A/W 20/21 Theme Trend
We are not alone in the universe! Isaac Asimov scientifically explained the forming of the universe, origin of life and possibilities of extraterrestrial civilizations in his book Extraterrestrial Civilizations. It has been 50 years since humans landed on the moon. Humans never stop to explore the universe. Digital technology inspires the space design idea. In this new season, futurism is merged with outdoor technology to explore "Extraterrestrial Horizon".
Explore Technology -- Silhouette Trend of Women's Sports Jackets
With the continual exploration in technology and digital field, futurism is more common in our lives. More people seek adventures to explore the unknown. That trend is felt in the sporty and futuristic jacket of A/W 20/21. Silhouettes, fabrics, materials and details are underlined to represent the outer environment and interaction.
Awakening -- A/W 20/21 Forecast
Nowadays we face more difficult challenges of innovation because of the "evolution" of values and ideas, the change of production mode, economic scale and consumers' behavior. We redefine intelligent production, love technology and exploration and invest in new modes to "awaken" new design ideas. We explore the extraterrestrial horizon, vintage art and contemporary art and reinvent classics. The campaign of environment protection lets us pay more attention to the preservation of natural landscapes. The mixing of street fashion and transhumanism signals the coming of a diversified era. Expanding boundaries let us find more answers.