Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
- Season
- Theme
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
- loungewear
- Leisure Wear Nightwear Suit Nightdress Nightgown Pajama Pants Strap Nightdress Sleepwear Maternity Dress
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Parent-child Dressing Princess Style Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Party style Elegant commute Socialite Style Quiet Luxury
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2020-05-30 152581
Analysis of Post-Coronavirus Womenswear Consumer Behavior and New Design Strategies
The pandemic has brought most of the world to a halt. Data shows from January to February in 2020, the total retail sales of consumer goods reached RMB 5,213 billion, declining 20.5% year on year. The retail sales volume of clothing, shoes, hats and knits was RMB 153.4 billion yuan, down 30.9% year on year. Consumers begin to think about reasonable and durable consumption, and become more complicated about environment protection. Healing and restorative items are warmly welcomed and become the priority of future consumption. With increasing fear of the future, valuable environmental goods bring a comfortable telecommuting experience. Communalization stimulates individual and collective interests. Luxury goods and clothing industry usher in a more diverse psychological changes of consumers' demand. Brands and consumers have almost no interaction in real space. Live streaming selling marks the rise of online selling. Communalization works with meaningful products to appeal to local community and groups in danger and help brands to go through this hard time.
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2020-02-10 105321
Cheer up! China -- The Report on The Clothing Industry Under The Plague
Facing the novel coronavirus, we fear, but do not panic. Shopping after the plague will be more rational, reject the cheap fast consumption, and focus on health. In terms of industry trends: data show consumer's demand for commodities falls to 8% in this key period. What about proportion of clothing? Practical essential items are worth the investment. Functional clothing will become the first hot item after the plague, like the indoor sports, protective outerwear and multifunctional items.
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2019-11-29 122431
Recreating The Classic -- The Silhouette Trend for Men's Trousers
With the continuous rise of Chinese fashion brands, more and more youngsters begin to be interested in Chinese fashion items. As one important item, trousers are more diversified to meet various demands. Gathered-ankle trousers become the necessary style for fashionistas through multiple designs. Gathered-ankle trousers with a drawstring and functional trousers with decorative pockets become important directions. Workwear trousers create a more casual and nonchalant vibe through fabrics, patterns and details.
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2019-11-12 325249
Plastic-free Coast- The Confirmation of Womenswear Theme Colors
Plastic-free Coast, one of S/S 2020 color trend themes released by POP in December 2018, starts from protecting marine life. The ocean is the birthplace of life, but now we dump plastic in it. To protect the ocean is to save life. According to the UN's latest statistics, the annual output of plastic reaches more than 0.3 billion tons, and half of it is disposable. If we don't take action now, there will be more plastic than fish by 2050. We call for a plastic-free coast and a clean sea.
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2019-06-28 288840
Infinity Blue -- Color Evolution for Menswear
With the rising of minimalism and dressy styling, intelligent technology drives the exploration of emotions according to POP's Mood Industry reports. Flue fog evolved into infinity blue.
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2019-05-31 133049
Funky Street -- Silhouette Trend for Men's Cargo Pants
The tied hem cuffs are one of the features of cargo pants. With the basic workwear style, distressing colors are combined with modern crafts to make cargo pants prevail. The tied hem cuffs elongate legs.
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2019-01-25 203685
Cool Summer -- 2020 S/S Silhouette Trend of Women's Pants
Silhouettes of pants in S/S are important. There are several styles including business leisure, sports leisure, girly styles. In this report, we are able to predict the hot pant silhouettes in 2020 S/S. There are noticeable pant details such as splitting and splicing, zippers, contrasting colors, etc. Among those are some eye-catching pant silhouettes: multi-layer sports pants, color-blocking and creased sporty pants, loose Bermuda, cool silhouette, stylish pantskirt, one-shoulder overalls, mock-layer style, hole pants and slant placket.
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2018-12-28 154863
Metal Hardware -- 2020 S/S Accessory Trend for Womenswear
Metal hardware is a key accessory for garments to play contrast with other materials. Designers use various approaches to personify items.
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2018-12-27 184000
Denim Style -- 2020 S/S Silhouette Trend for Womenswear
Classics never fade in the fashion world, and denim items are perennial.
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2018-10-18 98796
Stylish Athleisure Trousers -- 2020 S/S Silhouette Trend for Menswear
Delicate details and versatile loose silhouettes make athleisure trousers fashionable.
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2018-09-11 104308
Luxurious Style -- 2020 S/S Accessory for Women's Denim Apparel
A luxurious trend floods the denim market, shining out with dramatic accessories. Rivets and sequins are intricate. Ordinary fringes are replaced with strings of beads to reinforce an extravagant style.
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2018-08-30 80724
Business Smart Trousers -- 2020 S/S Detail of Menswear
Business trousers are not always formal, added with well-considered details to create an urban fashion look.
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2018-08-29 88564
Cargo Pants -- 2020 S/S Silhouette Trend for Menswear
Cargo pants have a long history, and their silhouettes are updated by time.
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2018-08-23 226385
Stylish Trousers -- 2020 S/S Silhouette Trend for Womenswear
Tailored trousers with a drawstring, trousers with an elastic waist, well-fitting suit pants, A-line pants and draped wide-leg pants are key items of this season. Designers use drawstrings or elastics to create a business casual feel. Pieced or creased pant legs reveal a resort vibe. Fitted tailored trousers have a simple and smart quality.
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2018-08-21 204334
Casual Style -- 2020 S/S Silhouette Trend for Women's Trousers
This season, casual pants, tailored trousers and jeans use cuffed design to emphasize a leisure feel, creating suspender jeans with turn-up cuffs, leisure pants with turn-up hems or elastic cuffs. Turn-up cuffs in contrast color make a statement. Bold slit pants and wide-leg knee-length shorts reveal a cozy resort vibe.
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2018-07-31 109841
S/S 2020 Silhouette Trend for Menswear -- Functional Trousers
Slits are increasingly seen on knees of performance-minded trousers, with decorations to stand out in this season. Detachable design results in more versatile items, meeting the needs of young customers for creative looks.