Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
- Season
- Theme
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
- loungewear
- Leisure Wear Nightwear Suit Nightdress Nightgown Pajama Pants Strap Nightdress Sleepwear Maternity Dress
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Parent-child Dressing Princess Style Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Party style Elegant commute Socialite Style Quiet Luxury
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2020-05-30 153061
Analysis of Post-Coronavirus Womenswear Consumer Behavior and New Design Strategies
The pandemic has brought most of the world to a halt. Data shows from January to February in 2020, the total retail sales of consumer goods reached RMB 5,213 billion, declining 20.5% year on year. The retail sales volume of clothing, shoes, hats and knits was RMB 153.4 billion yuan, down 30.9% year on year. Consumers begin to think about reasonable and durable consumption, and become more complicated about environment protection. Healing and restorative items are warmly welcomed and become the priority of future consumption. With increasing fear of the future, valuable environmental goods bring a comfortable telecommuting experience. Communalization stimulates individual and collective interests. Luxury goods and clothing industry usher in a more diverse psychological changes of consumers' demand. Brands and consumers have almost no interaction in real space. Live streaming selling marks the rise of online selling. Communalization works with meaningful products to appeal to local community and groups in danger and help brands to go through this hard time.
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2019-11-12 325267
Plastic-free Coast- The Confirmation of Womenswear Theme Colors
Plastic-free Coast, one of S/S 2020 color trend themes released by POP in December 2018, starts from protecting marine life. The ocean is the birthplace of life, but now we dump plastic in it. To protect the ocean is to save life. According to the UN's latest statistics, the annual output of plastic reaches more than 0.3 billion tons, and half of it is disposable. If we don't take action now, there will be more plastic than fish by 2050. We call for a plastic-free coast and a clean sea.
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2019-11-08 175766
Gifts of The Nature- The Fabric Trend of Environmentally-friendly Cotton & Linen for Womenswear
Environmental protection becomes a topic of public concern, and drives the sustainable development and innovation in various fields. Thus natural organic and recycled cotton and linen fabrics become the mainstream. Comfortable recycled flax blends, skin-friendly washed cotton and sailing striped cotton lead the soft and simple comfort fashion. Workwear and folk designs can be used for reference to create the everlasting natural and comfortable style.
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2019-10-24 204426
MAKE KOL- The Confirmation of Menswear Theme Colors
Generation Z and the network society grow together. With the increasingly digitized lifestyle , virtual Internet celebrities with millions of fans rise. Virtual Internet celebrities depend on the existence of the network, which in a sense isolates the real communication between people, and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-10-16 216504
MAKE KOL- The Confirmation of Womenswear Theme Colors
MAKE KOL is one of color trend themes for S/S 2020 released by POP in December 2018. From the perspective of the common growth of generation Z and the network society, it pays attention to the increasingly digitized lifestyle and the rise of virtual Internet celebrities with millions of fans. Through interpreting virtual Internet celebrities that depend on the existence of the network, it points out that the S/S 2020 trend in a sense isolates the real communication between people and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-08-22 103948
Artistic Shirts
The shirt is a wardrobe staple for men. Comme des Garcons founded by Rei Kawakubo in 1973 treats shirts as works of art.
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2019-08-17 169674
The Dress -- The Silhouette Trend for Girls' Dresses
The versatile and wearable items and styles are in high demand. The simple silhouette is the key direction. The shirt dress, waisted shape and irregular hem provide inspiration. Sheers are versatile, and voluminous gathering gains momentum for S/S 2020.
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2019-07-26 195953
Potter's Clay -- Color Trend for Kidswear
For S/S 2020, potter's clay provides a natural and deep feel, enlivening the S/S palette.
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2019-07-26 189312
Coolness in Summer -- Silhouette Trend for Women's Dresses
For S/S 2020, the dress takes a nonchalant and delicate approach. Easy-to-wear and form-accentuating silhouettes gain traction. H-line shapes dominate markets.
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2019-07-25 146225
Silky and Shiny -- The Silhouette Trend for Women's Loungewear
Loungewear changes over time. In this age, loungewear items are seen in bedrooms, on the street and other places. Silhouettes are dominant in this season.
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2019-07-19 199940
Refreshed Pools -- Design and Development for S/S 2020 Baby&Toddler
In spring, the green lotus leaves, pink lotuses, dragonflies and frog in the pool appeal to children. Greens are paired with soft pastel reds, grey tones and sandy hues. The bright and dark tones at the pool freshen S/S 2020 baby&toddler themes.
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2019-07-12 140380
Varied Cuts -- The Cut Trend for Women's Shirts
Nowadays, women's shirts are slick, simple and masculine, serving as key items within simple business and simple sophistication styles. For S/S 2020, more deconstruction method are utilized to reach a balance.
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2019-07-02 329363
Energy Blue -- Theme Color Trend for Womenswear
Active energy blue starts to gain traction, and continues into S/S 2020 in a large scale for a light and smart sport look. Fashion and active dressing is emphasized. Key items include active sets, tight tops and sun-proof garments.
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2019-06-28 314522
Industrial Khaki -- Theme Color Trend for Womenswear
For S/S 2020, industrial influences are added into trench coats. Minimalism and neat details are key. Deconstructed skirts and contrasting panelled shirts emphasize Mood Industry.
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2019-06-28 288936
Infinity Blue -- Color Evolution for Menswear
With the rising of minimalism and dressy styling, intelligent technology drives the exploration of emotions according to POP's Mood Industry reports. Flue fog evolved into infinity blue.
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2019-06-18 148554
Unique Delicacy -- Clothing Collocation of Women's Shirts
Silhouettes play a key role for shirts. Basic versions, oversized options, cinched shirts, cropped options and layering effects are still popular for S/S 2020.
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2019-06-18 196805
Girly Accessories -- Accessories Trend for Womenswear
This reports introduce the updates of pearls, lace, feathers, sheers, sequins and appliques. All this adds a special and girly quality.
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2019-06-12 180382
Roman Cruise -- Silhouette Trend of Women's Dresses
Delicate, romantic, fragile and sensitive qualities are key, in line with the themes in POP's Plastic-Free Coast reports. Dresses in S/S 2020 are feminine, dreamy and unrestrained. Draping and translucent fabrics are underlined. Delicate lace, stripe-style lace, irregular hems, asymmetrical piecing and the multi-layer neck interpret the romantic girly style.
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2019-06-11 105006
Denimism -- Silhouette Trend of Men's Denim Jackets
Classic denim jackets show different styles through different silhouettes.
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2019-05-22 147962
Pre-Summer Romance -- Silhouette Trend of Women's Cardigans
Cardigans are versatile in every season. Resort 2020 cardigans are worn over other items. Simple designs and a range of colors are key. Cardigans can be matched with shirts, T-shirts, dresses, suits and coats. Color blocks, craft techniques and patterns are applied into cardigans in resort 2020.
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2019-05-09 463259
Chambray Blue -- S/S 2020 Theme Color Trend for Womenswear
Planktons is chambray blue, charming and mysterious.
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2019-05-07 259738
Super Pink -- S/S 2020 Theme Color Trend for Womenswear
Super pink gains traction on online platforms like Instagram, and it shows an avant-garde and neon feel.
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2019-05-07 148012
Creative Cut -- S/S 2020 Craft Trend for Women's Shirts
Lots of brands prefer piecing, pleating and cutout for designing shirts. The creative cut on necks is a highlight. Womenswear in S/S 20 will retain these features and go in a more elevated and innovative direction.
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2019-04-30 235168
Lace Party -- Analysis of S/S 2020 Lace Fabrics
Lace is the most important fabric for feminine looks. Ultra light lace is luxurious and appropriate for casualwear and garments for special occasions. Lace is versatile as a part of garments.