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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Masks -- Fashion Under the Pandemic

    2020-03-30 144109

    Masks -- Fashion Under the Pandemic

    After the novel coronavirus spreads around the world, governments and healthcare systems impose strict activity restrictions. This pandemic restricting consumption allows consumers to rethink their values for spending and shopping, and forces us to pay more attention to practicality, storage value and social meaning. Face masks are our protective barrier currently, and they become an important accessory.

  • Recreated Classic Art -- The Confirmation of Menswear Color Trend

    2020-03-28 153481

    Recreated Classic Art -- The Confirmation of Menswear Color Trend

    Recreated Classic Art is one of A/W 20/21 theme color trends released by POP in July 2019, reflecting in this chaotic era blended art has a great appeal. British designer Paul Smith brings a street feel to gentlemen in highrises, which means classic mix is a new black for businessmen's wear. Time-tested looks and mixed design give suits a street chic touch. We respect classics but not replicate theme. We recreate them with modern forms. In the four fashion weeks which just end, the art is awakened, injecting the artistic fashion into the classic quality sense.

  • Rejuvenate -- The Silhouette Trend for Men's Denim Jackets

    2020-03-19 97069

    Rejuvenate -- The Silhouette Trend for Men's Denim Jackets

    The workwear style and the casual denim items never fade. Comfort and wearability are key points of men's denim jackets for A/W 20/21. Changeable silhouettes explore the evolution and integration of different elements. The loose truck jacket blends with voluminous designs on the main body and sleeves. The shirt-style denim jacket pays more attention to the meticulous cutting and design to enhance the charm. The hooded denim jacket uses eco-friendly washing craft to create styles with a unique design sense. The fur collar is applied to the borg collar denim jacket, quite layered. Various silhouettes and crafts innovation gradually blur the original look and create unique denim looks.

  • H+ -- The Confirmation of Menswear Theme Colors

    2020-03-11 196773

    H+ -- The Confirmation of Menswear Theme Colors

    H+ is one of A/W 20/21 theme color trends released by POP in September 2019. It displays a transhumanism evolutionary. The boundary between reality and virtuality gets more blurred nowadays. And the decadent aesthetics of mixed elements is increasingly popular, bringing new opportunities for the technical street style. And the NCP also drives us to realize the importance of fashion items that are both functional protective and street fashionable. And the items are displayed on catwalks of A/W 20/21 menswear.

  • Fighting The Plague -- The Comprehensive Silhouette Trend for Menswear

    2020-02-29 165790

    Fighting The Plague -- The Comprehensive Silhouette Trend for Menswear

    In 2020, the sudden outbreak of the NCP has brought a new challenge to human beings and brought great changes to people's lifestyle and life attitude. And designers are also inspired by that. After the outbreak, people need an item that combines trendy elements with functional protection. The functional protective style is integrated into practicality and functional aesthetics, redefining the functional menswear market. It is so popular with young consumers with its unique style that it becomes a hot design direction for menswear after the outbreak.

  • Truck Jackets -- The Silhouette Trend for Men's Denim Jackets

    2020-02-26 86712

    Truck Jackets -- The Silhouette Trend for Men's Denim Jackets

    Truck jacket has been popular around the world, and become the most representative denim jacket. In A/W 2021, the truck jacket takes on a retro but avant-garde style. The loose silhouette makes a sharp contrast with the well-fitting short silhouette. Color-blocked and printed well-fitting truck jackets display the concept of environmental protection. The waisted short silhouette is superior. In this report, we emphasize to carry out sustainability through acid pickling, digital technology and reuse of unsalable fabrics.

  • Exploring The Boundary of Nature -- The Pattern Trend for Men's and Women's Fleece

    2020-01-17 154366

    Exploring The Boundary of Nature -- The Pattern Trend for Men's and Women's Fleece

    In A/W 2021, it's more urgent to protect the nature, and more people will join. Besides, science and technology are changing our real life quickly. In the era when informationization and digitalization develop rapidly, people yearn for a more realistic, beautiful and down-to-earth world. Real scene of nature creates a soothing visual impact. Some conventional and negligible artistic techniques gradually draw much attention. Zebra stripes and camouflage express people's inner call, fit for fleece.

  • The Era of Alternate Logos -- The Pattern Craft Trend for Womenswear

    2019-12-13 123080

    The Era of Alternate Logos -- The Pattern Craft Trend for Womenswear

    The change of logo has been sweeping other industries for a long time, for example, Logitech, Google and Lenovo have updated their logos. Design techniques like sans serif and de-graphic bring new interpretation of brands. Gucci, the leading luxury brand, is not restricted to the sacred symbol. Logos creatively adopt various crafts to deepen consumers' perception of the brand.

  • Suits- The Silhouette Trend for Women's Suits

    2019-11-13 198866

    Suits- The Silhouette Trend for Women's Suits

    According to latest domestic market dynamics, the S/S 2020 four fashion weeks, and hot items of star and bloggers, suit will be the next popular outerwear item. This report abandons regular suit styles, and collects novel designs of suits from perspectives of the waist, the shoulder line, plackets, the neckline and fabric change of basic styles. These creative suits provide novel styles for the avant-garde fashionable brand, the athleisure style, the lady style and the young lady style.

  • Special Deconstruction- The Splicing Craft Trend for Menswear

    2019-10-30 121154

    Special Deconstruction- The Splicing Craft Trend for Menswear

    Splicing is widely used in modern fashion design because of its unique feeling. The deconstruction and splicing of special silhouette reshape a new silhouette and bring a strong visual impact. Nowadays youngsters pursue freedom, individuality and self-expression, and deconstruction and splicing of special silhouette cater to this trend because they reflect the differentiation of fabrics and silhouettes. Thus this technique becomes the most popular craft currently.

  • Texts- The Pattern Craft Trend for Menswear

    2019-10-28 122797

    Texts- The Pattern Craft Trend for Menswear

    As the most common pattern craft in clothing design, text pattern is always widely used. As the generation Z gradually becomes the core of consumers, text pattern craft also caters to the young people pursuing uniqueness and self-expression. Digital direct injection poster printing, embroidered texts will be key crafts. Off-set printed labels will bring creative decorations to streets in spring and summer. Redefined transformed letter printing will appear in the form of offset printing. Watermarked figure and letter are individual and will lead the fashion in autumn and winter.

  • Blue Denim- The Silhouette Trend for Men's Jackets

    2019-10-25 121895

    Blue Denim- The Silhouette Trend for Men's Jackets

    Under the circumstance of increasingly serious environmental problems, the exploration of sustainability, environmental protection, and adaptability become the core of denim in A/W 20/21. The awareness of environmental protection will urge designers to choose fabrics more carefully, and the design will be in harmony with the nature, and gradually become a lasting and positive transformation. In this season, classic and loose truck jackets are still popular. Creative workwear jackets will still lead the retro fashion. Spliced materials will be improved in this season to bring more novel styles. The waisted short denim jackets are very superior. In order to cater to the environmental protection, hooded denim jackets highlighting sustainability will be the key point of this season.

  • Nitrogen Purple- Theme Color Trend for Womenswear

    2019-10-18 265600

    Nitrogen Purple- Theme Color Trend for Womenswear

    In the latest street snaps of fashionistas, nitrogen purple is a surreal color brought by the collision of warm and cold color tones, and it frequently appears in street snaps and quick flashing. It has high saturation and a slight synthetic sense, and shows a dangerous and exciting adventure in virtual reality. Nitrogen purple will become the fashionable new trendy color of technical and sportif street fashion in the A/W 20/21.

  • Intelligent Production- The Silhouette Trend for Mens' Trench Coats

    2019-10-08 133585

    Intelligent Production- The Silhouette Trend for Mens' Trench Coats

    The functional trench coat combining military, outdoor sports and workwear elements is full of functionality and the technical sense. This becomes one of the most popular silhouettes currently. It has the mysterious and cool silhouette and is suitable for changeable weather when people are in the commute or outdoors. This mysterious and dark functional aesthetics is popular in the fashion world. With the youngsters' special pursuit of unique individuality, this silhouette gradually takes up a small proportion and becomes the necessary item in autumn.

  • Renew The Vision- The Craft Trend for A/W 20/21 Women's Denim

    2019-09-30 116236

    Renew The Vision- The Craft Trend for A/W 20/21 Women's Denim

    With the popularity of environmental awareness, the uncolored denim with the comfortable appearance, the denim with distressed patches, the surface printing and the reflective pressed film become a new trend. In addition, severe washes are expressed in the denim items of DIOR and become the high-proportion denim craft.

  • Conversation With The Nature-- The Pattern Trend for Leather And Fur of Menswear

    2019-09-30 137051

    Conversation With The Nature-- The Pattern Trend for Leather And Fur of Menswear

    In this materialistic era when informatization and digitization are developing fast, people are longing for a more beautiful, real and down-to-earth reality. The natural texture and pattern become the key trend for S/S 20/21 because of its comforting visual impact. In addition, under the positive influence of environmentalism, it becomes the heated topic that based on the real objects, technology changes reality through the second artistic creation.

  • H+ -- The Thematic Fabric Trend for Menswear

    2019-09-19 230399

    H+ -- The Thematic Fabric Trend for Menswear

    Survival, need and extreme desires for self-expression are driving human to adapt to the next phase of evolution, and transhumanism(H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average human in terms of intelligence, longevity and immunity would rise. In late 2018, the world's first gene-edited baby was born in Shenzhen, China, which aroused controversy about medical ethics, technical risk and behaviour boundaries of scientists. Alita: Battle Angel released in early 2019 tells how the cyborg girl Alita finds and redeems herself. All there suggest that the future people are discussing about may have arrived.

  • Ingenious Upcycling- The Creative Fabric Trend for Womenswear

    2019-09-17 161309

    Ingenious Upcycling- The Creative Fabric Trend for Womenswear

    Exquisite appearance and cultivating consumers' sustainable awareness have become the mainstream of new consumption. The demand for individuality and limited items is also getting stronger, which has driven the market's demand for retro upcycling looks. Inspirations are drawn from the routine to upcycle old materials, to deconstruct and creatively transform classic fabrics and the best selling goods in the past. Old practical materials, retro elements, the garage fabrics and accessories are applied to upcycle overflowing items, endow products with the real sustainable meaning, and make the old materials and unsalable fabrics vigorous again. Regenerated fibers create a natural color mixing impact, individual and creative. The details of old clothes and unsalable fabrics are artistically hand-made, such as splicing the cuff and the collar to shape the new appearance, show nifty and eye-catching effect, and create the unique sustainable items.

  • Mechanical Green-- Theme Color Trend for Womenswear

    2019-09-16 256523

    Mechanical Green-- Theme Color Trend for Womenswear

    Mechanical green, a true color outside reality, results from unexpected image coding errors in electromechanical imaging due to the interference of short-term pulse wave. It can be interpreted as an automatic or man-made bug. Mechanical green exists in mechanical or man-made jamming malfunctions in science fiction space in the future.

  • The Fashion Declaration -- The Silhouette Trend for Men's Puffas

    2019-09-09 144273

    The Fashion Declaration -- The Silhouette Trend for Men's Puffas

    The functional puffa is still key for A/W 20/21. Multiple elements are combined to form a special aesthetic. The outdoor printed short puffa, voluminous short down jacket are the direction. Versatile silhouettes are favored by many brands. The Shiny mid-length puffas are often seen at street brands. Reflective tapes, patch pockets, color blocks add a fashionable edge to puffas.

  • H+-- Thematic Design&Development of Womenswear

    2019-09-06 208653

    H+-- Thematic Design&Development of Womenswear

    Survival, need and extreme desires for self-expression are driving human to adapt to the next phase of evolution, and transhumanism(H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average human in terms of intelligence, longevity and immunity would rise. In late 2018, the world's first gene-edited baby was born in Shenzhen, China, which aroused controversy about medical ethics, technical risk and behaviour boundaries of scientists. Alita: Battle Angel released in early 2019 tells how the cyborg girl Alita finds and redeems herself. All there suggest that the future people are discussing about may have arrived.

  • Recreated Classic Art -- The Thematic Fabric Trend for Menswear

    2019-09-05 188043

    Recreated Classic Art -- The Thematic Fabric Trend for Menswear

    In this chaotic age, mixed art has a great visual charm. When British designer Paul Smith added statement street to gentlemen, that meant the mix of classics and hybrid style had emerged in business menswear. Classic looks and mixed designs add a street edge to suits. What's more, fabrics show the qualities of modern art. Bold, artistic and individual qualities are important for Recreated Classic Art. Classics needs to be awakened, but we will renew it in a modern way.

  • Street Movement -- The Craft Trend for A/W 20/21 Boys' Puffa Jackets

    2019-08-16 132250

    Street Movement -- The Craft Trend for A/W 20/21 Boys' Puffa Jackets

    The street style was created in the 1970s by African-Americans, Jews and Mexicans. Hand scrawls from the street, subway and wall are key. Statement text and illustration-like hand scrawls add a cool and fashionable feel. The sporty panelling and tapes bring more changes.

  • Lightweight Function -- The Fabric Trend for Women's Puffas

    2019-08-08 155377

    Lightweight Function -- The Fabric Trend for Women's Puffas

    The 21st century is defined by modern technologies and AI, and our environment has been damaged. Brands start to take actions to reduce the environmental impact of garments, and bioengineering gains traction. Digital fabrics and effects play an important role. Shell and pearl shine, jelly-like waxy surfaces and tinfoil-like effects elevate fabrics with a technical and natural twist.

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20/21AW Outerwear Avantgarde Brand FashionTrend Forecasting Roports | POP Fashion

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