Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
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- loungewear
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Style
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2020-04-23 183266
Value Empathy -- The Analysis of Emerging Consumers in China
Fashion is a social psychological phenomenon, and the study of consumer psychological behavior has a practical significance for fashion brands to win the market opportunities. We have identified four emerging consumption dynamics, including Streaking Youth, New Money Quotient Era, Rebirth of Intangible Cultural Heritage, and Nationwide UP. In recent years, more and more single aristocrats joint in the group of streaking youth. With a high income, they are an important consumer group. Due to the pandemic, household entertainment rises, resulting in the nationwide uploading short videos. As rational consumption continues to deeply influence consumers' shopping behavior, the new money quotient era has arrived. In recent years, the confidence of young people in national culture has been enhanced, and the protection of intangible cultural heritage has gradually attracted attention. Rebirth of Intangible Cultural Heritage emphasizes the preservation of traditional cultural heritage and the integration of modern aesthetics, so as to achieve the goal of inheriting and benefiting from intangible cultural heritage.
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2019-11-09 189090
Avant-garde Chinese Fashion- Clothing Collocation of Men's Sweatshirts
Currently, technology and future become the important direction of men's Chinese fashion sweatshirts in autumn and winter. Individual and bold fluorescent green with a technical and futuristic sense, exaggerated, individual and functional pockets, offbeat deconstruction and splicing, voluminous fleece sweatshirts and sustainable blurred sweatshirts will be key trendy elements of men's Chinese fashion sweatshirts for A/W 2021. Therefore, new clothing collocation is born. The technical and futuristic gathered-ankle pants become a key item. Some individual fashionable and cool accessories like functional bags are combined to inspire the brand-new collocation of Chinese fashion sweatshirts.
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2019-10-31 233929
Fashion Outdoor- Clothing Collocation of Men's Puffa Jackets
With the increasing pressure of urban life, more and more people want to escape from the city and experience the nature. Therefore, in current fashion world, independent designers or popular menswear brands frequently turn outdoor clothing into daily wear. In A/W 20/21, some outdoor puffa jackets are integrated with fashionable elements, such as various splicing, artistic line decorations and fashionable mirror aluminum fabric. In addition, clothing collocation of puffa jackets reflects fashionable and leisure designs.
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2019-08-19 174686
Chic Sweatshirts -- The Clothing Collocation for Women's Sweatshirts
In this season, the cropped and elongated shapes stand out. Hand scrawls and workwear pockets start to appear on sweatshirts.
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2019-07-30 134682
Sweetness -- The Clothing Collocation of Dresses
Sweet and opulent fabrics, vintage floral tones, bust and waist constructions and same-style dressing are highlighted. Slim and refined silhouettes are emphasized for rich dressing.
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2019-06-04 306696
Butterscotch -- Solid Color Trend for Women's Knitwear
With the rapid rising of minimalism, solid colors have been the mainstream. Butterscotch feels confident and energetic. Delicate stitches and irregular contrast piecing combine fashion and practicality, youth and sports. Knitted fabrics are cosy. Knitwear can be worn alone or over other items.
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2019-02-14 162256
Stylish Jogging Pants -- 20/21 A/W Craft Trend of Menswear
With the rise of creative details, classic sporty jogging pants are popular again in the youth market and luxury menswear market. There are many new detail crafts: color-blocking design, drawstring and buckle, side seam webbing and diverse waist designs. All this is different from the simple style. Jogging pants in 20/21 are fashionable.