Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2020-10-15 173893
Urban Bystander -- The Confirmation of Menswear Color Trend
Urban Bystander, one of S/S 2021 theme color trends, depicts a cozy afternoon, noisy streets, bikes on roadside, giving an easeful vibe to this theme. Neutrals in low saturation like Evening Sand, Canton, Blue Fog and Alabaster Gleam penetrate the palette, and mix with emotional urban colors such as Gull, Prairie Sand, Navy Blazer and Plum Purple. Accents of Mykonos Blue and Deep Mahogany emphasize fashion and glamour. We enjoy the slight loneliness and find ourselves in the city. We are into the society, but still are calm urban bystanders.
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2020-08-15 166306
Linear Concerto -- The Pattern Trend for Menswear
Linear art is profound and lavish. Casual and free lines can sketch everything, draw the visual focus to enhance the aesthetic beauty and make a strong visual impact. Linear elements are a common form for business menswear to be simple yet elevated.
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2020-08-08 172921
Floral Fashion -- The Pattern Trend for Menswear
The combination of flowers and letters displays the floral fashion. In the latest collections of Louis Vuitton, DIOR MEN, Givenchy and Burberry, flowers and letters are combined in different ways.
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2020-07-24 93691
Return to a Simple City -- The Silhouette Trend for Men's Jackets
Better city brings us a better life, but also causes several health risks. And relaxed sport draws much attention, because it consumes less physical energy, require low skills and needs flexible time. It balances between the city and people. Jackets bring simplicity and comfort back to S/S 2021.
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2020-06-04 173785
Celandine -- The Thematic Color Trend for Menswear
Bobos explore holidays in S/S 2021. Relaxing and free Celandine goes across the whole journey, expresses the unruly Bohemian style and brings a cool feeling for romantic summer days.
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2020-04-28 154679
Natural Scenery in Painting -- The Pattern Trend for Menswear
The nature is charming. Artists use cameras or paintbrushes to record the beautiful scenery, and designers combine the art with fashion. In S/S 2021, hand-drawing is the main express technique of scenery pattern, renewing the regular abstract pattern or layered collage.
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2020-04-23 189837
Navy Blazer -- The Thematic Color Trend for Menswear
In S/S 2021, color is not restricted to season any more. Dim street light illumines lonely pedestrians. Navy Blazer in the gloom seems to tell the story of city. Deep tone gives a more melancholy hue.
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2020-04-18 204406
Evening Sand -- The Thematic Color Trend for Menswear
Romantic sand pink at sunset witnesses the beautiful encounter of lonely people in the noisy city. Art and culture influence the modern urban life. And this greyish Evening Sand becomes soft and elegant, enhances the appeal and adds a young feeling to men's business leisure style.
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2020-03-31 126231
Rebirth of Classics -- The Silhouette Trend for Men's Polo Shirts
Originally Polo shirts were worn by aristocrats when they played Polo. Later, the Polo style was applied to other sportswear and even casual wear, so it was also called as golf shirts or tennis shirts. It was tennis player Rene Lacoste who really came up with the modern polo shirt. He launched his own polo shirt brand, Lacoste, in 1933. In 1971, tennis player Ralph Lauren introduced Polo Ralph Lauren, a casual product line, and used the Polo logo. For the next 20 years Polo flourished, beating out Lacoste to become the iconic Polo shirt brand. Nowadays, Polo shirts are suitable for a wide range of occasions. In S/S 2021, Polo shirts take on a young and fashionable new business style in terms of collar change, different materials, colors and patterns on the collar.
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2020-03-26 222377
Urban Bystander -- Theme Design & Development for Menswear
With coffee in hand and wearing elevated business casual garments, men walk on the busy city streets. They enjoy the urban life, but are eager to integrate into the city. They appear languid, but are determined to find themselves. They are into the society, but still are calm urban bystanders.
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2020-03-24 218086
Holiday of BoBos -- Theme Design & Development for Menswear
Travel is a way for human to explore the world, to pursue freedom and adventure. BoBos start a discovery tour about holiday, with swaying sycamores and undulating waves to escape busy life. Bourgeois qualities blend with free and artistic Bohemian style for an imaginative trip. Memory flashes back and time slows down, people embrace nature to enjoy vacation.
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2020-02-27 162752
Urban Bystander -- Theme Fabric Trend for Menswear
We all seek ourselves in the city, and long for being part of it to enjoy the convenient life and the secret loneliness. Wandering in the busy city, we are social men and the sober urban bystander. A new generation of young urban white-collar workers is flooding into the urban workplace. They pursue the casual, fashionable and young business wear. And traditional business fabrics are changing and upgrading.
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2020-01-12 169040
Urban Bystander -- Theme Color Trend for Men's Knitwear
We live in the city and enjoy the convenience brought by the development of city. We are independent, strong and down-to-earth yet a little lonely. With the rise of loneliness economy, more and more urban people try to live in harmony with loneliness, enjoy loneliness, and pursue the comfortable, quiet, modern, practical and high-quality economic concept. Inspired by this trend, men's business knitwear uses soft but cold pastel colors, neat cutting, precise silhouette and detail, and high-quality yarns to bring a brand-new young urban business style.
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2019-12-31 111265
Exquisite Crafts -- The Craft Trend for Lining of Men's Business Suits
The suit is synonymous with gentleman, elegance and taste. As fastidious styles become public focus, detail design is also noticed. The creative lining meets business men's demands to cater to the young market. The finely made facing and lining make the suit superior. The functional inside pocket makes the lining more functional. The color-blocked pipping, panel and beaded edge are statement-making. Exquisite jacquard in the lining breaks the monotony and becomes the non-negligible detail in S/S 2021.
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2019-12-31 177891
Blue Heaven -- Color Evolution of Men's Leather and Fur
The coming era of "Intelligent Manufacturing" will bring subversive changes to people's life, and these changes will also be reflected in colors of the fashion industry first, including: dynamic and bold classic blue has a weaker influence; blue tones dominated by cold futuristic style become more and more influential; clear and modern blue heaven is hopeful to attract more consumers. Blue Heaven (Pantone 17-4023TPG is the recommended color in "Futuristic Geek", the S/S 2021 theme trend of POP.)
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2019-11-28 474166
Holiday of BoBos -- S/S 2021 Theme Trend
As free and natural lifestyle gains popularity, BoBos blend bourgeois qualities with Bohemian freewill and artistic aesthetics, bringing a perfect holiday for S/S 2021. We will go back to the 1970s and recall the good old days. We not only prefer retro the 70s styles, but also celebrate the 70s environmental life concept. We become gardeners of the earth, and create a beautiful holiday.
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2019-11-28 129000
Teenager Boys and Flowers -- The Pattern Trend for Menswear
Flower is no longer exclusive to women. Its magnificent life endows menswear with vigor and vitality. Flowers grow wildly in the boundless nature. The S/S 2020 of MSGM menswear is full of colorful and casual beach resort style as well as the contrast brought by ample prints and thick colors. Models of Jacquemus in lavender clusters wear items with watercolor florals, romantic and beautiful.
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2019-11-19 95647
Unique Waistband -- The Craft Trend for Men's Trousers
Designs in the waist become the mainstream of S/S 2021 men's business leisure trousers, so designers aim at the waist or the waistline. High-waist is the most important part, together with pleats, spliced materials, a soft string as well as the belt with a toggle clip inspired by sailors, to create a brand-new and softer business urban appearance.
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2019-11-18 314443
Futuristic Geek- S/S 2021 Theme Trend
With the advances of science and technology and the construction of smart cities, the lifestyle of people will be greatly changed. Under this trend, a group of geeks pursuing innovation, technology and fashion forms the futuristic geek aesthetics which takes environmentally-friendly and energy-saving parametric design as the philosophy and the futuristic minimalism as the style.
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2019-11-13 131297
Changeable Checks- The Pattern Trend for Men's Knitwear
Check is unfailing even fashion patterns keep changing. With the rise of the retro style, check still retains its original form in men's knitwear. And it pays more attention to the combination of multiple elements to endow the pattern with a unique layered sense. Patterns are transformed by different techniques like stitch texture, pattern in the check and segmentation to meet the demand of young business men.
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2019-11-09 107364
Diversified Splicing- The Craft Trend for Men's Knitwear
With the development of science and technology and the change of human living environment, more and more intelligent life meets various needs of humans, and drives the growth of diversified needs. Diversified needs also provide inspirations for the fashion industry. For instance, sporty functional splicing begins to be used in light business knitwear. The design thinking of ready-to-wear is continuously integrated into knitwear.
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2019-10-31 167006
Leading The Urban Fashion- The Thematic Color Trend for Men's Knitwear
With the development of industry and excessive production, the textile industry has become the second largest polluting industry in the world. As the environment is increasingly concerned, reuse, reconstruction and biodegradability become the focus, and we strongly advocate the traceability of clothing and the design concept of respecting the environment. In this background, the ocean, one of the main natural resources, attracts much attention. The ocean tones and textures provide inspiration for men's knitwear for S/S 2021. Bright-colored surface, flowing form and current resources like the algae inspire crafts, yarns and patterns. The integration of dark colors and light colors brings a rebellious fashionable urban temperament to urban gentlemen who advocate simpleness and are willing to accept novelty.
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2019-10-31 99214
Urban Exploration- Clothing Collocation of Men's Knitwear
As the post-1995 generation enters the workplace, business menswear keeps changing. The boundary of office uniforms and leisure clothing is vaguer. Outdoor elements are added to business knitwear. Melange yarns and casual blurring bring a retro feeling. Fluorescent colors decorated in geometric graphics create a younger and more practical business style, and show the new business style combining urban style and fashion.