Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2020-08-06 85081
Beach Party -- The Silhouette Trend for Kids' Swimwear
The unstable society makes our life changeable, and S/S 2021 swimwear takes on various silhouettes. Swimwear is not just a functional item. Its lavish designs and silhouettes fully cater to people's pursuit of comfortable and free items. Swimwear is necessary for high summer.
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2020-07-12 80054
Everlasting Classics -- The Silhouette Trend for Men's Swimwear
Vintage defines the S/S 2021 men's swimwear style. Retro color-blocking, prints and silhouettes show newness. Preppy style in the 1990s and sailing themes keep inspiring men's swimwear. Symbolic primary colors in blocked patterns display this theme. Retro piping and side stripes inject novelty into sports shorts, showing the charm of 1970s vintage beach. More and more urban stylish men favor five-inch baggies. The solid, loose and short inseam shorts are advised. Board shorts return back with the shorter fitted silhouette, neat colors and simple prints. Retro feel is integrated into sporty cutting, and bold geometric prints renew the semi-formal style.
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2020-06-28 146550
Sweet Girls -- The Craft Detail Trend for Women's Loungewear
With the heat of Japanese and Korean dramas, sweet and romantic J-Korean loungewear is also popular. Natural designs, smartly used various materials and lines pick up normal elements from daily life.
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2020-06-07 130707
Instagram Style -- The Pattern Trend for Women's Swimwear
Print is key to swimwear design. Vivid prints make clothing lively and statement-making. In S/S 2021, prints are renewed. Vivid floral patterns are bold; dainty ditsies add vibrancy; hazy florals are fresh; big florals are in striking colors for a pleasing vibe; retro florals bring a sustainable feeling for colors and prints.
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2020-05-31 213134
British Afternoon Tea -- The Pattern Trend for Womenswear
In the mid-17th century, the concept of afternoon tea first appeared in England. Started by Anna Maria Russell (the seventh Duchess of Bedford), it soon became a social trend. At present, British afternoon tea is popular worldwide. It is not just a cooking culture, but also the epitome of aesthetics. Exquisite refreshments, refined tea set and comfortable decoration, has been used and improved by modern people.
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2020-05-31 143650
The Ultimate Fighter -- The Design Capsule for Men's and Women's Sportswear
Whether taking exercise at home or in the gym, people are demanding higher performance, which gives rise to active innovation trend and create high-tech cutting-edge sports equipment. Technical textiles and smart solutions which respond to and transmit data are becoming new ways to optimize and enhance performance. Comfort, fit and support are key points of next-generation products. All-day comfort of garments are tested and ultrasonic welding technique is employed to eradicate friction. Reflective designs consider less safety, aiming to extend individuality. They are designed to match black gyms.
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2020-05-23 129118
Day-Trippers -- Theme Design & Development for Women's Swimwear
During this turbulent period, consumers will be interested in staycation and explore destinations that are closer to home. Therefore, swimwear should be worn across multiple locations, from garden lounging to the pool. Highly functional fabric and comfortable design make the item more versatile and time-tested. Multifunctional design is key to meeting the demand for leisure, sports and intimates, such as "swim to gym" and "intimates-style swimwear" design. Designs should tap into rose-tinted nostalgic tones. Nostalgia reveals a desire of escaping from reality, so sun-bleached retro floral prints can create statement-making looks. Neutral tones keep the design prevalent and enhance the appeal to wider consumers.
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2020-04-30 215229
Iris -- The Pattern Trend for Womenswear
Iris blooms in early summer. Iris, is also the name of the ancient Greek goddess of the rainbow, standing for light and freedom. It is the symbol of Kingdom of France, a sign of virtue and prosperity. Iris will be an important floral pattern in 2021, because its gorgeous colors and soft appearance perfectly show female beauty.
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2020-03-11 228911
Excited Fascination -- The Theme Fabric Trend for Womenswear
With the awakening of women's self-consciousness and the change of social status, enchanting and neutral feminine style continues to be popular. They are aware of the importance of economic and ideological independence. Like enchanting roses, women are attractive yet thorny. The free will and wild vitality drives the use of materials with rich surface textures and luxurious touch. Withered flowers and synthetic fibers create the new aesthetics to release the primitive temperament of body and exude the natural beauty. The combination of the flexible doupioni and the neutral suit makes the fashion trend turn towards the more delicate and sexy feminine style. The ethereal light silk and embroidered lace extracted from the breezy misty garden show the abundant full vitality of the summer Eden. The withered flowers presented by soft focus craft explore the evanescent aesthetics, and bring exquisite and neutral sexy style for S/S 2021.
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2020-01-19 193985
The Secret Land Full of Florals -- The Pattern Trend for Women's Loungewear
As consumers spend more and more time at home, they spend more and more money on loungewear. Online shopping drives consumers to have a higher demand for patterns. This season pattern is inspired by catwalks. Bold plant and floral patterns are used to create loose loungewear and bring a bold visual impact. Exquisite and dainty prints are used to bring a sweet and fresh style. Retro series is extracted from the past years to attract consumers who pay attention to environment protection.
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2019-12-30 184483
Excited Fascination -- The Pattern Trend for Womenswear
Flowers are the reproductive organs of angiosperms. The beautiful and colourful appearance and the recurring growth resemble the endless fertility and power of females.
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2019-12-22 165550
Tranquil and Comfortable -- Key Items of Women's Loungewear
In S/S 2021, as the boundary between work and life becomes more and more blurred, loungewear also becomes more exquisite. Soft touch, natural blends and sustainable organic fibers are the focus of the design. Natural blended fabrics are adopted to innovate loungewear and to ensure breathability and sustainability of the design. Natural patterns are used to enhance the attraction of jams. Soft cotton design of resort style is used to renew the night dress. Colors and printing set the keynote for bathrobes. The simple appearance and comfortable silhouette are combined with modern clothing, which is the key of core market and fashion market in loungewear.
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2019-11-29 112964
Boudoir Embroidery -- The Embroidery Craft Trend for Women's Underwear
Embroidery, as a common decoration, has high aesthetic value and ornamental value. The concave and convex feeling of embroidery brings a special texture effect, making the clothing more 3D. In addition to bringing a more intuitive touch to the fabric like the embossment, it can also enhance the added value of clothing. In A/W 20/21, embroidery returns back to underwear with colors which make a strong visual impact. Many brands adopt embroidery to display the more exquisite crafts and reflect the influence of the classic female image. The classic floral embroidery returns. Light, thin and comfortable silhouette renews the look and adds a lightweight sense to floral embroidery. Bright colors are applied to create youthful and energetic looks.
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2019-11-29 245032
Misty Woman Fragrance -- The Pattern Trend for Womenswear
The trend of misty florals is getting increasingly obvious in S/S 2021, and techniques are richer. The hazy floral displays the illusive and swaying features. The ethereal and romantic feel makes clothing dreamlike. When combined with sheer fabric, the graceful feel is fully displayed.
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2019-11-28 474140
Holiday of BoBos -- S/S 2021 Theme Trend
As free and natural lifestyle gains popularity, BoBos blend bourgeois qualities with Bohemian freewill and artistic aesthetics, bringing a perfect holiday for S/S 2021. We will go back to the 1970s and recall the good old days. We not only prefer retro the 70s styles, but also celebrate the 70s environmental life concept. We become gardeners of the earth, and create a beautiful holiday.
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2019-11-26 323081
Excited Fascination -- S/S 2021 Theme Forecast
With the awakening of women's self-consciousness and the change of social status, modern women can accumulate wealth by themselves instead of relying on men. They are aware of the importance of economic and ideological independence. Like enchanting roses, women are attractive yet thorny. The free will, wild vitality and tough quality shine out in history, exuding the natural beauty, which contributes to a more delicate, sensual and feminine style.
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2019-11-24 132274
The Fashionable Home life of Exquisite Women -- The Craft Trend for Women's Loungewear
The key to S/S 2021 is detail. Designers use novel details to enhance the importance of core items, turning enduring styles into fashionable and avant-garde silhouette. Lace endows the slip dress with novelty. The slit hemline is the punchline. Soft pleats create much charm for simple loungewear and pajamas.
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2019-11-24 92538
Freedom -- The Silhouette Trend for Women's Swimsuits
With the boundary between sports and leisure and the boundary between life and work get blurred, sportswear is no longer exclusive to gyms and swimsuit is no longer limited to beaches. Consumers pay more attention to comfort, utility and simplicity. In addition, values of young consumers tend to be self-identification and self-pleasure. Free stretch is not only the choice of the body, but also the psychological need. The pursuit of beautiful body makes feminine style become particularly important, which is reflected by triangle bikini, wired bikini and low v-shaped swimming trunks. Soft and fluent cutting, exquisite purfle and subtle decorations are also key details to show femininity.
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2019-11-17 128770
Virtuality and Reality- The Theme Design & Development of Women's Underwear
As consumers become more willing to share their lives online, the boundary between the online and the offline becomes vaguer and vaguer, and digitization will have a stronger impact in the real world. In S/S 2021, this change will drive needs of artificial colors, exaggerated forms, printing and pattern. And we will see old ideas and new classic specifically recreated for the digital age. Designs of products will broaden horizon and use elements from different ages and industries as reference. Combined with the influence of digitization and artificial intelligence on life, this theme analyzes underwear products' changes of color, silhouette, fabric, craft and pattern.
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2019-10-27 184837
Virtuality and Reality- The Theme Color Trend for Women's Underwear
In 2021, digital technology is closer and closer to our daily life. New digital technology is driving innovation of sustainability. And traditional classics and nostalgia will be combined with modern digital technology. The integration of digital technology and sustainability will lead to digital transformation, which will have an impact on consumers' demand. The digital world and physical design are getting closer. The boundary between virtuality and reality is getting vaguer. In the real world where anxiety is ubiquitous, digital space becomes a way to escape from reality and to express selves. This theme combines digital artificial colors and environment colors to extract key colors in the application and collocation for underwear.
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2019-10-18 97454
The Coast- The Craft Trend for Women's Swimwear
Wearing for different occasions is a heated topic in the S/S 2021. Consumers desire to be unique and pay more attention to quality and practicality of products. Craft details are splicing and ruffles hot in 19/20. The asymmetrical structure and the silhouette with a volume sense show novelty and create a sweet appearance. Thick strings and buttons are new focuses. The belt makes the swimwear more commercial.
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2019-10-10 1089099
2021 White Paper on Trend
Based on the following up and observation of society, technology, environment, politics, industry and creativity, the report will predict the visions of future that will change industrial trends, and will analyze their impacts on business and culture.
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2019-08-15 171912
Ditsies -- Womenswear Patterns at Big Brands
Ditsies are more modest and delicate. The combo of sheer gauze and ditsies is romantic and glamorous. Bright ombre ditsies are combined with fabrics in deep colors to create the starry effect.
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2019-07-31 108330
Survival of the Fittest -- The Silhouette Trend of Women's Tracksuit
With the increasing popularity of women's exercising, wearable sportswear gains momentum. Simplified purchasing, multifunctional garments are the new direction. Distinction and freshness, updated techniques and fabrics for sustainability and high adaptability are key points.