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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Exquisite Lifestyle -- The Fabric Trend for Womenswear

    2020-09-16 164976

    Exquisite Lifestyle -- The Fabric Trend for Womenswear

    With the changing situation of the world, instability has been the new normal. Affected by this, consumers become more prudent, rational and cautious, and they buy less but better. Therefore, minimalism will be the mainstream for womenswear. Overcoats, as a key category, gain more attention. People have a growing demand for comfortable and high-quality designs. Featured fabrics of this theme include leisure-luxe cashmere, fine and exquisite wool, gentle fluffy wool and warm check fabrics. They will be key trends for A/W 21/22 womenswear.

  • Long Confession -- A/W 21/22 Theme Fabric Trend for Womenswear

    2020-07-12 179849

    Long Confession -- A/W 21/22 Theme Fabric Trend for Womenswear

    Economic turbulence, political turmoil and unsteady society make people fear and panic, and they have a growing demand for daily necessities. In the post-coronavirus era, home has been an important part in our life. We have an intimate relationship with our families, and the healing and soothing home protects us mentally and physically. This displays the A/W 21/22 fashion trend of a simple home life. At present when stay-at-home economy and otaku culture prevail, women tend to buy less but better, so the minimalist trend will be a mainstream of womenswear. Sustainable, protective and healing fabrics become a main trend for A/W 21/22 womenswear.

  • Long Confession -- A/W 21/22 Theme Trend

    2020-05-18 537691

    Long Confession -- A/W 21/22 Theme Trend

    Social unrest drives the change of consumers' habits and hobbies, while necessity consumption contributes to the continuous popularity of simple and durable products. Currently, the laissez-faire of liberalism is replaced by the refined restraint, which leads to the change of design direction under this theme. Influenced by this pandemic, "less is more" has been a must, and modular durable design will attract restrained consumers. The home will become a self-healing haven for existentialists, and bring a positive, optimistic, time-rich lifestyle. 60% of the world's population will stay at home from January and April 2020. Under stay-at-home economy, consumption and aesthetics will grow a lot, and artists balance the secure emotion with the beauty of simplicity and purity. The concept of trans-seasonal consumption of simple necessities has become a basic appeal, which is conducive to creating a lasting and considerate brand.

21/22AW Overcoat Long Confession FashionTrend Forecasting Roports | POP Fashion

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