Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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The Same Outside and Inside -- The Silhouette Trend for Women's Loungewear
Currently boundaries between various fields are getting increasingly blurred. The progress of science and technology, the transition from 5G to 6G and immersive XR technology will break the boundary between virtuality and reality. The clothing industry witnesses trans-boundary collaboration, blurred gender boundary, expanding exclusive symbols to other fields and so on. Loungewear also tends to be more like fashion. Loungewear from commuting to home requires comfort at home and needs to be elegant during daily life or online video meetings.
Two-mile Clothing -- The Silhouette Trend for Women's Loungewear
Just as what we mention in Don't Miss Any Opportunity in Crisis -- The Breakout of The Clothing Industry Under The Plague, the fashion industry has been transforming already, but the pandemic brings subversive changes like a catalyst. During the pandemic, consumers have to stay at home, so comfortable clothing becomes a field to expand the market. Currently, with the rise of telecommuting, consumers need comfortable clothing fit for home and going out, which brings luxurious loungewear and pyjamas. Telecommuting has an impact on conventional commuting clothing and gives birth to the two-mile clothing.
Tranquil and Comfortable -- Key Items of Women's Loungewear
In S/S 2021, as the boundary between work and life becomes more and more blurred, loungewear also becomes more exquisite. Soft touch, natural blends and sustainable organic fibers are the focus of the design. Natural blended fabrics are adopted to innovate loungewear and to ensure breathability and sustainability of the design. Natural patterns are used to enhance the attraction of jams. Soft cotton design of resort style is used to renew the night dress. Colors and printing set the keynote for bathrobes. The simple appearance and comfortable silhouette are combined with modern clothing, which is the key of core market and fashion market in loungewear.
Tranquility -- The Key Silhouette Trend for Women's Loungewear
With more time spent at working at home, resting and exercising, loungewear is more popular. The pajama, loungewear and home apparel are mixed , and the simple and comfortable style is favored. Wrapping, knotting and drawstrings add newness. The natural soft skin-friendly fabric is key. Knits update sweatshirts and home robes. Heavy-weight fabric will cover broader markets.
Silky and Shiny -- The Silhouette Trend for Women's Loungewear
Loungewear changes over time. In this age, loungewear items are seen in bedrooms, on the street and other places. Silhouettes are dominant in this season.
Rustic and Nostalgic -- Silhouette Trend for Women's Loungewear
Cosiness, versatility and practicality are emphasized for core loungewear items. More time spent at home and the emphasis on quality drive cosy and fashionable items forward. Stylish suit-style sleepwear, soft and warm shawls, plain strap dresses and appealing knit sets, along with neat silhouettes and simple cuts, echo the need for pared-back and simple loungewear. Color, material and detailing elevate with a slouchy, soft and nostalgic feel.