Women’s knitted dresses in spring and summer pay more attention to the breathable, comfortable dressing experience. Youthful dresses in brighter colors are more vibrant. Slip dress, T-shirt dress and umbrella dress are the key products. However, the dresses for mature women are showed in a longer and slimmer silhouette.

Youthful knitwear design shows sweetness through silhouettes and details. The development of silhouette pays more attention to the slimmer fits, crops and puffy sleeves. The sophisticated stitched textures, ruffle details and flowers improve the sweetness. Navy-style cardigan and middle-length cardigan are also noteworthy.

To satisfy consumers’ appetite for clothes matching in spring and summer, the development of trousers has been more and more important. Classic gathered tapers, wide floor-length trousers, fitting ankle-tied trousers, loose straight trousers, and cargo pants are the five directions to develop comfortable commutewear for urban males.

In the post-epidemic era, athletic elements have been more important for kidswear design. Pants always play an important role in the outdoor activities in spring and summer. This report focuses on the casual outdoor sports to analyze the silhouette trend of S/S 2023 kids’ pants. Loose jogging pants eliminate the boundaries between fashion and sports; outdoor performance pants bring practicality; A-line casual pants underline the design on waists; casual jumpsuits are statement-making; loose jeans present casualness and design details.

As the essentials for men’s streetwear brands, T-shirt and sweatshirt capture half of the market in every season. Popular elements and cultures are injected to develop looser half-sleeve T-shirt, accenting comfy and casual dressing. Half-sleeve sweatshirt shows strong edges in traditional seasons. Deconstruction maintains the momentum. Hooded sweatshirt is restructured to bring visual impact. Besides, with the evolution of sweatshirt silhouette, more and more young consumers shift their eyes to overlength hoodie and turtleneck half-open sweatshirt.

With the awakening of self-awareness, independent women with elegancy and confidence have been the main force in the society. Feminine power is infused into wider silhouettes to provide modernized urban looks with an impressive aura.

In the post-epidemic era, people pay more attention to the expression of personality and pursue more outdoor activities. High-waist A-line dress is childlike and romantic; X-line dress is formal and cute; loose shirt dress feels casual in hot summer; straight denim dress leads the retro trend; active sweatdress satisfies the endless possibilities of outdoor sports; new Chinese style combines traditional elements with modern ones.

With the popularity of sports and outdoor themes, active jackets, outdoor trench coat and jacket, and baseball outerwear will be the staples in S/S 2023. Minimalist, classic boxy jackets and denim outerwear are still on-trend, which are updated by patchwork and placement decorations. Girls’ outerwear focuses on the sweet and lithe feeling through puffy sleeves, cape silhouettes, and gauze materials.

Shirt is an important item for the development in every season. This report emphasizes the silhouette trend for shirts. Bare-midriff crop lengthens the body proportion and brings vitality; voluminous deconstruction is innovative; X-line silhouette interprets the modern commuting; workwear silhouettes inject casual elements into daily commute wear.

The versatility and unique charm of denim jacket are attracting endless consumers. The details of denim product are also a key point to designers. Denim suit jacket subverts the traditional design and shows novelty; loose-fit boxy jacket presents a retro silhouette; sleeveless wide-shoulder vest is a popular item on runways; improved boxy cropped jacket catches the eyeballs of younger consumers; notably, denim trench coat combines loose fit with fine details.

In the post-epidemic era, people pay more attention to the practicality and eye-catching appearance as well. Classic straight mini dress is minimalist and comfortable; X-line voluminous flared dress underlines women’s romantic temperament; waisted shirt dress and wrapped deconstructed dress interpret the urban commuting; A-line slip dress is the best trans-seasonal item; slim-fit flared dress is elegant and comfy; laid-back robe dress meets the need for loungewear.

Driven by the prevalent retro fashion, trans-seasonal and versatile sweatshirt has become an important item in the market. The use of faded patterns is in line with the youth culture. Opt velvet and corduroy to strengthen the fashion throwback. Nostalgic palettes are joined by modernized designs, such as collars, patterns, and patchwork, to reflect the vitality of retro fashion.

Compared with the loungewear in the past seasons, the design of S/S 2023 knitwear maintains the comfortable, skin-friendly wearing experience and shows a shift to commuting, vacation, and outdoor sports. High-quality cashmere and woolen yarns present slim-fit silhouettes to set off the body curves. Notably, the coordinates for outdoor sports should pay attention to the ductility of materials.

Practicality remains the mainstream for S/S 2023 outdoor items. Minimalist outdoor style and pragmatic style are both prevalent. Multi-pocket design of workwear updates the practical shirts and catches eyes. Apply lightweight cotton or performance technical fabrics for the outdoor styles. Delicate accessories are also essential. Besides, two-way dressing, underwear outerwear, and utility detachable designs are also noteworthy.

Based on the design mindset of classic menswear, street fashion is made for younger consumers. Inspired by the urban styles, designers combine a little bit of street elements with the mature preppy style to create a unique fashion pragmatism. Color blocking and heterogeneous splicing underline the contrast and the sense of fashion; playful accessories as leather patches provide more highlights to the garment.

Men's Polo shirt reveals a low-key business atmosphere through stitches, patterns, and details. Granular fine-gauged textures feel exquisite; lines and accessories provide delicate details; argyles, stripes, and jacquard letters have been the key pattern elements.

Women pursue comfortable dressing experiences of Polo shirts in S/S. Loose-fit silhouettes, exquisite stitches, and breathable materials are then brought on the table. In S/S 2023, Polo products put emphasis on dresses, coordinates, and T-shirts. Coordinates center on the casual lounge lifestyle, while dresses better display women’s graceful curves and meet the needs of daily commuting. Wider collars will reveal an uptrend in the future.

With the rising awareness of environmental protection, practicality and versatility have been the main standards for selecting denim products. Trans-seasonal denim outerwear better meets consumers' needs. Wide-shoulder vest can not only beautify the shoulder lines, but is also convenient for layering; cropped boxy jacket and motor jacket lengthen the body proportion; classic shirt-style jacket can be worn as outer layer and midlayer; the splicing of heterogeneous sleeves provides structural changes and stronger personality.

All-matching skirts can be paired with different tops to reveal different styles, which not only satisfies the needs for intellectual, elegant office wear, but also sweet dating wear. To strengthen the body curves of women, the silhouettes of straight skirt, umbrella skirt, and pleated skirt have been neater. Graceful midi skirt is more versatile than mini skirt, which can better exude the temperament of urban women.

The development of shirt is an important part in every season. More innovative elements bring higher referential value and more choices. Cuban collar shirt is a classic silhouette to create a vacation look; volume overlength-sleeve shirt reveals a free, rebellious fashion attitude; solid jacket-style shirt will be a key direction; sleeveless shirt meets the needs for layering; practical boxy silhouette can be paired with diverse pattern prints.

Sweatshirt and T-shirt are two important categories to develop in every season. Polo shirt presents an uptrend in the young market. Different from crew and hooded styling, the collared design of polo shirt provides more possibilities, and its retro temperament is loved by young consumers. Volume mid-sleeve T-shirt has also been a more important item for layering. Besides, mid-sleeve hoodie meets the needs for mixed-and-matched layering; the high-street feeling of zip-front hoodie presents elevated qualities.