Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Russian Style Haute Couture Pattern analysis Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style clean fit Yama Style Chanel Style Resort Style Romantic Fashion Minimalist Party style Elegant commute Socialite Style Quiet Luxury
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2024-04-25 1954
Romantic Garden -- The Popular Style of Womenswear E-Commerce Brand
The romantic garden style cleverly blends the poetic romance of French countryside with the refreshing summer vacation atmosphere, interpreting the vacation aesthetics with a design that is more suitable for young ladies. Its design core focuses on the art of plant and flower printing, combining lightweight and transparent chiffon, natural rural cotton and linen fabrics, supplemented by hand weaving, hollowed out embroidery, hot diamonds, lace flowers, and three-dimensional flower pasting techniques, jointly constructing a romantic atmosphere that combines visual aesthetics and tactile enjoyment. In terms of color, dopamine high saturation colors are often used to create a colorful and vibrant visual feast; Alternatively, ink wash and light colors can be used to give the wearer a pastoral atmosphere that is close to nature.
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2024-04-25 1792
Homewear -- The Data Analysis of Womenswear Cross-border E-commerce in March
Current situation analysis: According to data from the Amazon platform in March 2024, women's pajama sets received special attention this month, with a year-on-year growth rate of 63.46%. The styles mainly include basic silk pajamas, knitted home clothing sets, and shorts and hoodies sets. (Note: The compound growth rate and year-on-year growth rate here reflect market demand.)Data conclusion: The increasing demand from consumers for women's pajama sets indicates that they are more inclined to purchase set style items, which can save the hassle of matching, especially for comfortable, fashionable, and more versatile styles with a higher preference.
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2024-04-25 2905
Knit Cardigan -- The TOP Ranking of Womenswear in April
Based on the analysis of the top 100 women's knit cardigan data on user downloads in April, we found that simple and elegant, as well as fashionable and casual styles, women's knit cardigan have attracted much attention from users, becoming a key design direction in the women's knit cardigan market. The pattern design of plants and flowers is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-04-24 1046
Pattern -- The TOP Ranking of Infantswear
According to the TOP100 user download list in April 2024, the 2024 spring and summer baby clothing items have a rich and diverse variety of patterns, with small animal images, floral elements, Chinese style paintings, small dinosaurs, and fun letters becoming key design elements. In addition, colorful vegetables and fruits, cute little bear images are also popular pattern elements, with childlike and childlike paintings as important expression techniques. These types of patterns can become the focus of attention this month.
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2024-04-24 2381
Jackets -- The Data Analysis of Menswear E-Commerce
Among the top 10 best-selling men's jackets in e-commerce from March to April, the most popular styles of men's jackets are dominated by Korean business, American workwear, and high intellecual. Among them, pocket decoration, splicing design, structural segmentation, and protective doors are the main design elements of men's jacket styles.
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2024-04-24 3313
Suit -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's suits downloaded by users in April, styles such as simple and elegant, elegant commuting, and new Chinese style have been the most popular recently, especially the popularity of new Chinese style continues to rise. The details focus on the mock-layered design, collarless design, and waistband design; Narrow waisted suits and hard shoulder H-line suits are popular silhouettes in the recent suit market.
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2024-04-24 4035
Knitwear -- The Data Analysis of Tiktok E-commerce Sales in April
The POP market research team conducted data analysis on men's and women's sweaters from Tiktok e-commerce e-commerce in this issue, and conducted regional report analysis on men's and women's clothing for data analysis, hot styles, and style recommendations. For more details, please see below.
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2024-04-23 3853
The Data Analysis of Womenswear E-Commerce
In this article, we have compiled a consumer hot search ranking based on the Taobao hot search list (in the past 7 days). Based on recent Taobao hot search keywords, the following TOP10 consumer hot search list (women's clothing) is compiled. The content of the list is mainly based on the dimensions of single product and style, summarizing hot search content such as cold and quiet white noise style outfits, big brand Green style outfits, new Chinese style shirts, workwear skirts, draped pants, Thai school uniforms, etc.
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2024-04-19 8032
The Data Analysis of Tiktok Womenswear E-commerce in March
According to the sales proportion data of Tiktok women's wear category in March, trousers are the most popular category, accounting for 16.62% of the total sales. Next is the Tang suit/ethnic/stage category influenced by the popularity of the new Chinese style, with sales accounting for 10.94%. The sales of sets/student school uniforms/work uniforms and dresses accounted for 10.09% and 6.47%, respectively. Compared with the data in January and February of 24 years, in March, Tiktok users' interest in buying Tang suits/ethnic categories and suits/school uniforms increased significantly.
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2024-04-17 11406
T-shirt/Polo -- The Data Analysis of Menswear E-Commerce
Among the top 10 best-selling men's T-shirts/POLO shirts in e-commerce from March to April, the most popular styles are dominated by fashionable trendy, high street sports, fashionable urban, business leisure, and basic leisure. Among them, three-dimensional high-frequency waves, exquisite embroidery, minimalist logos, healing simple strokes, pattern splicing, as well as cool fabrics, textured jacquard fabrics and other elements are the main design elements of T-shirt styles.
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2024-04-16 8168
Knit Cardigan -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's sweater and cardigan data on user downloads in April, the data shows that business leisure and fashion leisure are still the styles with high attention from men's sweater customers. The attention to vacation leisure style cardigans has also increased, and the new Chinese style men's sweater with strong trend has also received download attention from some customers. In addition, the design of small labels, as well as the use of business stripe patterns and holiday stitching, are also worth paying attention to.
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2024-04-16 6756
Sweatshirt -- The TOP Ranking of Girlswear
Based on the top 100 girls' hoodies downloaded by users from March to April 2024, we can see that in the past month, the girls' and children's clothing market has shown a high level of attention to minimalist Korean styles, sports and leisure styles, hoodies, split color contrasts, letter prints, and other designs. Next, we will conduct a detailed analysis of these styles and details.
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2024-04-15 8910
Jackets -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's jackets downloaded by users in POP3, sports and leisure, light business style, and minimalist work style are the recently popular design styles. Details focus on pocket design, margin adjustment, structural segmentation, and leather stitching and embellishments; Raglan sleeves are a popular silhouette in the jacket market recently.
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2024-04-12 15117
April 2024 -- The Analysis of Pattern Design
In response to the summary of external patterns, this month's POP focuses on the theme of "cultural tourism" as the starting point, and conducts cross industry analysis from patterns such as Suzhou Museum, Panda IP, Jizhang style tourism, Hongshan Zoo and Butter Bear, popular intangible cultural heritage Xu Xing grass weaving, and Chinese style ink painting techniques. This month, the Dimoo Panda Chengdu Station exhibition further promoted the export of Sichuan panda culture; The butter teddy bear, with its cute appearance and the character setting of a "well behaved worker," has captured the hearts of young people and successfully transformed dessert sales into a cultural phenomenon
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2024-04-12 8029
Down Jacket -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's cotton down clothing downloads from POP3 to April, simple and elegant, fashionable and casual styles are the most important, followed by future functional and new Chinese styles. It is worth noting that the user attention to future functional style down jackets has significantly increased this month. In terms of silhouette, loose short down jackets, including short bread jackets, lightweight quilted jackets, down vests, etc., are still the main focus. However, the attention to volume long down jackets has also increased compared to before this month; In terms of process details, heterogeneous splicing, protective hood, etc. have received attention; The fabric tends to have a matte cotton texture.
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2024-04-11 21285
Outerwear -- The Data Analysis of Womenswear E-Commerce
According to data from the past year, women's jackets have seen peak sales in the spring and autumn seasons, in March and from October to November. As the seasons change, sales gradually decrease after reaching the first peak of the year in March; The sales of jackets increased again in July, reaching the second peak of the year from October to November, and sales will gradually decline after winter.
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2024-04-11 12094
Shirts -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's shirt downloads for POP users, three major trends have emerged in the field of men's shirt design in the past month: firstly, in terms of color application, fresh tones represented by mint manbo green have become a new favorite in the fashion industry; Secondly, the topic of new Chinese style shirts has significantly increased in popularity; Furthermore, the use of outdoor functional elements is increasing. At the level of design elements, pocket design, linear decorative details, and full text patterns are highly anticipated in the current men's shirt market.
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2024-04-11 3482
Sweaters -- The Data Analysis of E-Commerce Menswear
Among the top 10 best-selling men's sweater and pullover e-commerce products this month, the most popular men's sweater and pullover styles are dominated by fashion and leisure, as well as business and leisure. Among them, stripe design, twisted needle technique and other elements are the main design elements of the pullover style, with a loose and straight fit as the main style.
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2024-04-10 22858
T-shirt & Sweatshirt -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's T-shirts/hoodies downloaded by users in the past month, business leisure and mountain style are the mainstream styles in the T-shirt/hoodie market in the past month, with text and stripes as the main patterns; The detailed design focuses on changes in the collar, jersey splicing, decorative pockets, stitching decoration, and faded distressed elements, which have received much attention in the recent jacket market.
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2024-04-10 17764
Pants -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's pants product data based on user downloads in March, the focus of the pants market in the past month has mainly been on elegant commuting styles and outdoor sports styles, with some also featuring new Chinese styles. In terms of design, metal zippers, banana pant silhouettes, and leggings have become the focus.
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2024-04-09 5731
Sweatshirt -- The Data Analysis of Menswear E-Commerce
Among the top 10 best-selling men's sweatshirt e-commerce products in March, the most popular men's sweatshirt styles are dominated by urban leisure and American retro. Among them, splicing, letter printing, small label decoration, and applique embroidery are the main design elements of hoodie styles. In terms of silhouette, raglan sleeves, loose hooded open front, and zippered half open front are the current mainstream trends.
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2024-04-09 5149
Denim -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's denim downloads from POP3 to April, denim jackets and jeans are the most popular items in the new season of denim market development, mainly quantity sensitive jackets, accounting for 32%, with basic jackets being mainly deformed and increased; The nostalgic and retro casual fashion style is still a key trend, with new materials and styles showing an upward trend, accounting for 30%; With the pursuit of the new denim trend, the styles of knitted denim and digital denim are also receiving more and more attention, accounting for 17%; Grey Bull has also shown a significant upward trend this month, especially with a 21% increase in the proportion of trendy and design brands, further enhancing the new segmentation ideas of denim styles and the introduction of new materials, becoming a highlight in the development of details and craftsmanship in the new season of men's denim styles.
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2024-04-08 13017
Amazon -- The Cross border E-commerce Data Analysis for Women's Wear in March
According to data from Amazon platform in March 2024, women's suits increased by 147.7% year-on-year in March, ranking 7th on the growth rate list, with hoodie style knitted dresses as its core item. Next is women's fashion workwear (suspenders), with a growth rate of 62.84%, ranking 14th. The growth rates of women's T-shirts are also as high as 58.7%. This report will focus on analyzing the popular designs of these rising categories and provide recommendations for corresponding styles.
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2024-04-03 6965
Neo Chinoiserie -- The TOP Ranking of Kidswear Pattern
According to the TOP 100 user downloads list in March 2024, Chinese style patterns in children's clothing for spring and summer 2024 have become a popular direction of attention. The main form of expression for Chinese style patterns is traditional Chinese painting, with bamboo, flowers, calligraphy, and other important elements of pattern content. Paired with fresh and elegant colors, it creates a flowing and classical charm like Chinese ink painting, adding a delicate and elegant touch to the overall children's clothing pattern.