Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
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- Outerwear
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Style
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2024-04-11 4868
Quiet Luxury Commuting -- The Analysis of CHICJOC The Benchmark E-Commerce Womenswear Brand
The POP market research team for this issue will cover seven modules: CHICJOC brand theme introduction, category new proportion and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
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2024-03-08 24138
LE NOIR -- The Women's Runway Analysis of Valentino
Valentino released the 2024 autumn/winter collection at Paris Fashion Week. Creative Director Pierpaolo Piccioli has chosen to define black through a new perspective, reimagining the brand's iconic elements of roses, pleats, embroidery, lace, etc., and using Valentino's unique Altorilievo three-dimensional floral technique to give velvet a sculptural texture. The combination of sheer material and ruffled edges is like a flowing shadow, injecting rebellious genes into romance and expressing the vitality of black in layers.
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2024-01-31 30769
Dressing Rose -- The Analysis of Koradior The Womenswear Benchmark Brand
At the beginning of the four seasons, exploring rose costumes from the perspective of the Rose Queen, Koradior brand spokesperson Lily Collins romantically portrays the 2024 Spring blockbuster of Koradior. This season, we will build a utopia of spring roses, sparkling with vitality, and weaving colorful romantic dreams with small fragrant winds; The rose shaped design leaps above the dress, with a three-dimensional "rose crystal" pearl and diamond craftsmanship to draw romantic messages, and a brilliant rose red printing to symbolize a happy new year.
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2024-01-19 33342
Dress Fabric -- The TOP Ranking of Womenswear
This report is based on the comprehensive analysis of POP Fashion's top 100 hot lists for women's dress fabrics based on user download interaction data in the past three months. In the top three month hot list, Valentino is the most popular women's dress brand, followed by Hermes and Christian Dior. According to the analysis results of the TOP Hot List, cotton spinning has remained at a high position in the highly anticipated dresses, accounting for up to 25%, mainly in pure colors, with a focus on small jacquard and poplin in the organizational structure; Secondly, wool and silk are still popular materials for high-end women's clothing dresses, with fabrics presenting delicate textures, softness, and exquisite luster, with a focus on shaping a mature and elegant style; Viscose and acetic acid are materials with great potential for development in the production of silk satin and crepe chiffon; The printed fabric base fabric is mainly lightweight and transparent.
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2023-10-10 54621
Elegant Commuter -- The Comprehensive Analysis of Luxury Brand
Elegant Commuter aims to integrate elegant, traditional, and high-end commuting styles into daily life, carving a woman's bold demeanor. Pursuing minimalist contours and exquisite details, presenting various layered looks.
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2023-09-25 68402
Unrestrained Elegance -- The Womenswear Runway Analysis of Prada
PRADA 2024 Spring/Summer Collection, presented by the creative duo of designers Miuccia Prada and Raf Simons, breaks away from conventional fashion, seamlessly integrating architectural elements and fluid visual aesthetics. This season's fashion show pays tribute to Prada's core values of craftsmanship, highlighting unique tailoring silhouettes, such as oversized shoulder suits paired with high-waisted shorts or trousers, elegantly extending to the ankles. Among these well-cut garments, delicate chiffon printed scarves and graceful organza sleeveless dresses flow throughout the entire show. Therefore, delving into this collection reveals an exploration of Prada's historical roots, paying homage to the refined skills honed over the years and the relentless pursuit of innovation.
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2023-09-13 52691
Elegant and Romantic -- The Womenswear Runway Analysis of Altuzarra
Altuzarra's 2024 Spring/Summer collection sees designer Joseph returning to an exploration of vulnerability and authenticity. Drawing inspiration from "Rosemary's Baby," with Miuccia Prada leading the entire process, the aesthetic of the 1960s and 70s from the film is reintroduced to the runway. In an effort to attract women, Altuzarra presents satin coats in shades of red, butter yellow, and ivory. These coats are A-line and slightly oversized, resembling enlarged versions of doll coats from the 60s. They manage to be neither distorted nor conservative, but simply stunning. The collection aims to persuade women to move away from outdated notions of avant-garde and provocative sexiness.
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2023-08-24 36985
Elegant Commute -- The Analysis of ELLASSAY The Benchmark Womenswear Brand
ELLASSAY's 23/24 Autumn/Winter collection, themed "Innovative Aesthetics · Tribute to Classics," brings a fresh fashion experience to contemporary women. The brand is committed to innovative design, meeting women's clothing needs while maintaining classic aesthetics.
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2023-06-30 69063
Spring 2024 Womenswear Runway: Recommended Brands (Part One)
This report is the first part of the 2024 early spring fashion show/brand recommendation, focusing on a brief overview and summary of the luxury brands for the early spring of 2024. The early spring of 2024 still maintains a vacation style, with various poses and floral patterns. Plant patterns are emphasized, and top brands such as Louis Vuitton, Dior, Max Mara, etc., have chosen floral patterns from certain folk or cultural backgrounds as key designs for this season. The following content will provide detailed descriptions.
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2023-05-31 72038
The Womenswear Analysis of Christian Dior
The inspirational city of Mexico, birthplace of one of the greatest women in modern art history, Frida Kahlo, who boldly broke free from traditional female images and proclaimed an independent spirit beyond conventional understanding, serves as the inspiration for DIOR's 2024 early spring ready-to-wear collection. The San Ildefonso College Museum in Mexico, where this remarkable Mexican painter once studied, is a source of inspiration. The designer drew inspiration from photographs of the artist breaking gender boundaries, and the suits are intended to celebrate Frida's style.
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2023-05-16 21252
Gen-Z Hottie -- The Analysis of Cider The Cross-border E-Commerce Womenswear brand
Cider is a cross-border e-commerce company targeting the Z generation, focusing on affordable and trendy women's fashion. Its products are mainly low-priced, fashionable women's clothing. Cider has accumulated one billion exposures on social media platforms worldwide, covering consumers from over 100 countries. In its first year of operation, Cider leveraged the characteristics of the Z generation, starting from social media, and successfully acquired its initial users, now boasting over two million fans globally.
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2023-04-27 22021
Modern Elegance -- The Analysis of Bottega Veneta The Luxury Womenswear Brand
Matthieu Blazy presented the Bottega Veneta 2023 spring-summer fashion show. In contrast to his reserved and quiet style, Blazy planned a more grandiose event aimed at celebrating the Bottega Veneta wardrobe, a world that is self-determined, unconstrained, and not limited by time or trends. Bottega Veneta adheres to freedom and the pursuit of excellence in both everyday and grand occasions.
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2022-12-12 40204
Rebellious Lady -- The Analysis of Jonathan Simkhai The Womenswear Designer Brand
Jonathan Simkhai is a namesake designer brand founded in 2010 in New York. The brand concept is to display feminine power and sexy tension. Every piece of clothing is made of the cashmere, real silk and pure wool from Italy and Japan. The design in the new season interprets the classics through lines, cutouts and deconstruction. The proper skin-baring is combined with fluid knits and natural textures. Desaturated colors bring the coziness and easiness of spring.
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2022-11-08 79138
Neat & Pretty -- The Analysis of Chloé The Women's Knitwear Brand
In 1952, Gaby Aghion designs her first collection and the story of Chloé, one of the first luxury ready-to-wear houses, begins. An alternative to the stiff formality of haute couture, Chloé offers an elegant and modern wardrobe with relaxed silhouettes in high-quality fabrics and refined details. The label is now led by Creative Director Gabriela Hearst, who furthers its signature aesthetic of cool, French-girl style with its ready-to-wear, accessories, shoes and fragrances.
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2022-09-02 77500
The Analysis of ZHIZHI The Benchmark Women's Knitwear Brand
Founded in Shanghai in 2018, ZHIZHI is a fashion brand that is discovering the relationship between traditional oriental aesthetics and modern aesthetics. Elegant minimalism and feminine cuts display the unique temperament of oriental clothes. The knitwear design of ZHIZHI focuses on a mature and elegant style. Desaturated colors and fitting cuts better set off women’s body lines. Refined natural materials bring prominent qualities. Romantic oriental design languages are ingeniously integrated into modern silhouettes and styles.
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2022-08-30 67998
Elegant Lace -- The Fabric Analysis of Womenswear Brand
According to the database and analysis of Ermanno Scervino, Self-Portrait and Maison ESVE, POP Fashion figures out the following bar charts. Water-soluble embroidered lace has trended upward to be the most popular category. Blooming orchids, peonies and magnolia flowers are welcoming the most. Nylon and polyester are still sitting on the driver seat.
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2022-07-29 33460
The Analysis of Frederick Anderson The Benchmark Women's Knitwear Brand
Frederick Anderson is a fashion brand born in Britain in 2008. Classic crocheting and heavy-gauged stitching create an elegant and romantic style. The knitwear of Frederick Anderson pays attention to the use of stitches. Crocheted effect and openwork are noteworthy to show the beauty of curves.
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2022-07-22 22422
The Analysis of Derek Lam 10 Crosby The Women's Knitwear Designer Brand
Derek Lam brand was founded in 2003 and Derek Lam 10 Crosby collection was launched in 2011. Derek is from San Francisco, California and attended Parsons School of Design. "My idea for this collection is to reach a woman who desires clothing that will carry her through every aspect of her life, from the more formal, go to work occasions and also for the more informal aspects of her life. It really reflects the style and sensibilities which I see all around me, whether it be right out my window, on Crosby street, in Los Angeles or Dallas. This collection is created with an accessible appeal while maintaining my core design principles: Clothing of value and integrity of design."
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2022-06-17 68035
The Analysis of Brunello Cucinelli The Benchmark Women's Knitwear Brand
The world-class Italian luxury brand Brunello Cucinelli is known as the cashmere king and “the real luxury of the clothing industry”. Traditional Italian craftsmanship and the selection of top-class fabrics provide high-quality fashion items.
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2022-06-10 64669
The Analysis of Bora Aksu The Women's Knitwear Brand
Bora Aksu is a Turkey-born namesake designer brand founded in 2002 whose imaginative pieces have brought great impact to to fashion world. The knitwear of Bora Aksu is developed for youthful ladies. Sweet ruffles and bowknot details are the key elements; Chanel-inspired dresses and suits are also noteworthy; for stitching, cables and fine-gauged knitting bring rich and exquisite changes.
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2022-06-10 51015
The Analysis of Alberta Ferretti The Women's Knitwear Brand
Founded in 1974, the Milan-based Alberta Ferretti represents taste, elegancy, sensibility and charm. Many international stars and celebrities have worn their master pieces on grant events and red carpets. Focusing on the mature romance, Alberta Ferretti puts emphasis on pretty curves and the quality of yarns. Fine-gauged openwork is a key point.
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2022-05-10 55868
Delicate Lifestyle -- The Analysis of Ameri VINTAGE The Womenswear Designer Brand
Ameri VINTAGE was founded by the famous Japanese model and designer Naoko Kuroishi in 2014. This Tokyo-based label combines its signature structures with Vintage to develop elegant, practical and retro pieces. The latest S/S 2022 collection continues the retro elegancy. Intellectual elegance and natural commute are the main dressing concepts. The cooperation with Disney presents sexy printed gauze tops. Dress and trousers are the staples for Ameri VINTAGE.
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2022-03-31 47061
Rebuilt Personality -- The Analysis of Valentino The Luxury Womenswear Brand
Valentino S/S 2022 collection broke the stereotype and boundaries to launch a new beginning. Upscale materials were combined with creative layers and bright colors for the new haute couture. With the active interpretation of Zendaya, Valentino rebuilt the fashion vision of post-digital age.
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2022-03-07 98462
Lighthearted -- The Womenswear Runway Analysis of Hermès
Continuing the lighthearted air, Hermès released the A/W 2022 womenswear collection. The artistic director Nadège Vanhee-Cybulski drew equestrian elements from the brand DNA and injected slim-fit tailoring into the clothing design. The use of knitted fabrics allowed the restraint air to be sexy and cool. The whole collection, especially the leather treatment, still reflected the fine artisanship of Hermès. These innovative pieces on the runway expressed the personality of wearer and the unique French romance.