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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

  • Digital Denim Week -- The Analysis of Première Vision Paris

    2021-08-14 52918

    Digital Denim Week -- The Analysis of Première Vision Paris

    Denim Première Vision exhibition held its A/W 22/23 Digital Denim Week online to focus on the sustainable development. Recreation of recycled denim, functional fabric and best denim materials are the main topics of the exhibition. Influenced by the epidemic situation, there were 54 exhibitors and over 900 products involved in this online show. We can get the detailed content about the craft and color of denim fabric from the website of Première Vision, including Sourcing & Networking, Trends & Selections, and Webinars & Digital Talks

  • The Comprehensive Analysis of Pitti Uomo

    2021-07-23 11729

    The Comprehensive Analysis of Pitti Uomo

    Founded in 1972, the world-leading fashion event Pitti Uomo is not only a menswear show, but it is also a more all-around clothing exhibition and trade show. Other fashion weeks may pay more attention to the runway, however, Pitti Uomo focuses on the exhibition and trading of new-emerged brands. Meanwhile, Pitti Uomo can also be regarded as the best interpretation of global fashion trend for menswear. From June 30 to July 2, Pitti Uomo successfully held its 100th exhibition in Florence. Except for those famous menswear brands and latest products all over world, there were multiple special events as well. According to the official data, over 6000 people attended the exhibition, including 4000 buyers(30% of them came from foreign countries). The exhibition was mainly based on three topics: "Fantastic Classic"(contemporary classic menswear), "Dynamic Attitude"(outdoor wear, sportwear and streetwear), and "Superstyling"(niche avant-garde design). Thus, the exhibition has attracted people from all the industries and with different fashion preferences.

  • Wild! -- The Comprehensive Analysis of Playtime Shanghai #2

    2021-07-19 27642

    Wild! -- The Comprehensive Analysis of Playtime Shanghai #2

    The world is changing, and the second exhibition of Playtime Shanghai will present an image of the children's universe, that takes on today's social challenges in order to protect the freedom to be openly and courageously unique. It is the incarnation of a world of solidarity in its diversity, of a "wild" state of childhood where creativity and spontaneity, individualism and simple pleasures of the senses are combined. It is a joyful disorder, in which each one finds a place, the happy wasteland of a future whose complexity is not put in doubt, but where the collective, the freedom and the sensuality celebrate new utopias.

  • Pitti Filati -- The Analysis of Florence Cotton Yarn Exhibition

    2021-07-15 56698

    Pitti Filati -- The Analysis of Florence Cotton Yarn Exhibition

    The world-class yarn exhibition Pitti Filati is held in Florence in every year. The offline public exhibition this year still focuses on creativity and sustainability. As a platform of input and inspiration, Pitti Filati presents the prominence and innovation of yarn on a world scale.

  • Explosive Growth -- The Analysis of Showroom Shanghai 2021 W+

    2021-07-08 15247

    Explosive Growth -- The Analysis of Showroom Shanghai 2021 W+

    From July 1st to 4th, the second Showroom Shanghai Winter+ collection will kick off at Shanghai Exhibition Center. On June 20 last year, Showroom Shanghai organized its first Winter+ collection and started an innovative journey of throwing three shows a year, which is unprecedented in the industry. At that time, the pandemic just started to slow down, and most brands took a wait-and-see attitude. But it turned out that all the brands present at the Winter+ collection last year clearly benefited a lot, and many of them recorded rapid growth, including RE'VAN, CHAU•RISING, MAO MART HOMME, PAN'TTERFLY, HALF-MADE_, and Seriase. Increasing orders received will enable brands to accelerate the transition to commercialization. At the debut Winter+ collection last year, 85 brands received 200 million orders within just 4 days. Many buyers raved that during the fashion week, since so many ordering meetings were around and the schedule was so tight, they just had no time to check new brands. Showroom Shanghai's WINTER+ avoided this hassle by shunning the fashion week and allowed buyers to have enough time to hunt for those treasure brands overlooked before. The success of last year's Winter+ collection paved the way for the expansion of the Winter+ collection this year. The Central Hall firstly included in our April collection will also be the center stage for big brands. Major brands like Le Fame, Mili.Xu, ZINGME, MUKZIN, and PAN'TTERFLY will return to the central hall after their huge success at 21A/W collection. The return of UOOYAA will also be a highlight of the Central Hall. West Platform Hall will again feature those brands that performed well in the previous seasons, including Chau•RISING, HALF-MADE_, Seriase, Lynn Gong, BIBILEE, shenshen, SELAH, etc. In addition, the exhibition also puts a focus on many strong brands in the down, knitting, and coat categories, which is worth looking forward to. High-quality and mature brands are important, but Showroom Shanghai has always paid special attention to new brands. This time, 54% of the exhibitors are new brands, which represents new vigor and energy. The inclusion of more than a dozen emerging trendy brands from China and overseas add more vitality to the Winter+ collection. According to the researches of POP FASHION, the maturity and normalization of the Winter+ collection will be able to drive a new wave of explosive growth for participating brands. And the other hand, this kind of openness may also blur the clear brand positions. We will keep our eyes on Showroom Shanghai.

  • Recyclable Design -- The Comprehensive Analysis of Kingpins Show

    2021-05-28 68521

    Recyclable Design -- The Comprehensive Analysis of Kingpins Show

    Kingpins held its second online exhibition on the interaction platform, which included guest lecture, trend presentation, and product & project introduction. The innovation of denim industry make recyclable design become the highlight of online exhibition. The close opportunity inside the denim industry stimulates the sustainable development and recycling production.

  • Updated Retailing -- The Analysis of Showroom Shanghai

    2021-04-22 58406

    Updated Retailing -- The Analysis of Showroom Shanghai

    With the development of Chinese fashion and the rise of buyer industry, Showroom has become well-known. Fashion week has the functions to display and release without providing any ordering services. And the emergence of Showroom helps designer brand to solve the ordering problem, and promotes the development of designer brands and fashion industry. A/W 21/22 Showroom is more professional and delicate than the traditional showcase, except for all the elements the traditional ones have, Showroom knows more about the requirement of buyers and the styles of goods. Professional Showroom attracts medias, bloggers and buyers through its more accurate market positioning and individualized display. Showroom also provides interaction opportunity to fashion buyers and designers. Buyers can have a close look of designs or even touch the fabric, directly feeling the tailoring and details. Showroom Shanghai includes MODE, OntimeShow, TUDDO, DFO, ALTER, Not and TUBE.

  • Variable Style -- SpinExpo Shanghai

    2021-04-15 68148

    Variable Style -- SpinExpo Shanghai

    Except for the four macro themes and key yarns, S/S 2022 SpinExpo Shanghai also presents new knitwear designs brought by exhibitors. This report will analyse the design points of knitwear from the aspects of key silhouette, yarn, stitching and pattern.

  • Theme Analysis -- SpinExpo Shanghai(Part One)

    2021-04-07 68213

    Theme Analysis -- SpinExpo Shanghai(Part One)

    S/S 2022 SpinExpo Shanghai is exhibited in Shanghai World Expo Exhibition and Convention Center. And this yarn exhibition is divided into four themes, The Dream Abound, The Love Within, The Escape Away and The Move Forward. The development of natural fiber, functional fiber and creative fiber upgrades the yarn. Comfort, security and eco-friendly sustainable development are still the key points of yarn and knit cloth. The application of recyclable materials further pushes forward the process of sustainable development. Besides, the exhibition also sets a trend zone Mid-Point, which releases the predicted themes of A/W 22/23.

  • Key Yarn -- SpinExpo Shanghai (Part Two)

    2021-04-03 65209

    Key Yarn -- SpinExpo Shanghai (Part Two)

    In order to satisfy the market requirement of eco-friendly and healthy products, S/S 2022 SpinExpo Shanghai mainly recommends two parts, Natural Fibers and Creative Fibers. Natural Fibers include cashmere, wool, linen, cotton, paper and silk, which underline the harmony between people and nature and pursuit natural and comfortable effects. Creative Fibers include Tencel, organic fiber, recycled fiber, anti-bacterial fiber, functional fiber and EcoVero. These fibers can improve the dressing property and meet more consumption needs because of their anti-bacterial, bacteriostasis, anti-odor, anti-UV, anti-fouling, fast dry and easy-care properties.

  • Sustainable Quality -- The Exhibition Analysis of Interfilière Paris

    2021-03-18 68125

    Sustainable Quality -- The Exhibition Analysis of Interfilière Paris

    There are eight trend points in this exhibition. (1)Because of the differences between body shapes and the longing for inclusiveness, manufacturers are producing super stretchy fabrics. (2)Being committed to the research of environmental sustainable fabric, plant dyes and recycled yarn are used. (3)Appearance and colors are extracted from the wild plants in the nature. (4)Long-forgotten handcraft skills are applied to fill the blank and desire of belongingness with formal value. Such as cotton yarn dyes, refined plants and undyed or crochet crafts. (5)Inspired by the handcrafts, brushstrokes and embroidery present the heritage of culture. (6)Pattern design and functional fabrics create sports underwear and hoodie. (7) Exotic flowers and positive bright colors rebuild the comfort and functionality. (8)Manufacturers create functional fabrics to protect women's breast health and provide new life necessaries. This report pays attention to the key underwear fabric, lace.

  • Pitti Filati -- The Analysis of Florence Yarn Exhibition

    2021-03-17 67531

    Pitti Filati -- The Analysis of Florence Yarn Exhibition

    Different from the past offline exhibition form, the 88th Pitti Filati is presented on the digital platform Pitti Connect to display the S/S 2022 collection because of the epidemic. Influenced by the transition of consumers' life habit and consumption concept, the development of yarn and knit cloth pays more attention to the safety, comfort and versatility. Environmental protection and sustainable development concepts keep influencing the yarn development. Anti-bacterial and anti-microbial yarn needs creation and extension. Natural fibers like cotton and linen are the key to summer, and the application of fancy yarn is also important.

  • Lingerie x Curve Connect -- The Analysis of New York Lingerie Exhibition

    2021-03-15 69327

    Lingerie x Curve Connect -- The Analysis of New York Lingerie Exhibition

    Curve is cooperated with Comexposium Group's French Salon International de la Lingerie to hold the Curve Connect in New York. The exhibition attracts about 8% of visitors outside America, and the most foreign visitors come from Canada. And Curve Connect owns over 20% of visitors from international positions. Except for attracting more global participators, the European partner relationship of exhibition also increases the international exhibitors. There are over 120 display brands from foreign countries, including Marie Jo, Aubade, Simone Perele, Chantelle and Wacoal. Lingerie design is always the highlight. And with consumers' demand for healthy lifestyles, comfortable underwear continues its strength. And there is another rising trend in the exhibition, sexy fitted underwear. Many consumers want to have a good date night at home, or just want to be sexy and beautiful again. Therefore, gorgeous lingerie can keep consumers in a good mood.

  • The New Application of Lace -- The Exhibition Analysis of Interfilière Paris

    2021-03-14 95152

    The New Application of Lace -- The Exhibition Analysis of Interfilière Paris

    There are eight trend points in this exhibition. (1)Because of the differences between body shapes and the longing for inclusiveness, manufacturers are producing super stretchy fabrics. (2)Being committed to the research of environmental sustainable fabric, plant dyes and recycled yarn are used. (3)Appearance and colors are extracted from the wild plants in the nature. (4)Long-forgotten handcraft skills are applied to fill the blank and desire of belongingness with formal value. Such as cotton yarn dyes, refined plants and undyed or crochet crafts. (5)Inspired by the handcrafts, brushstrokes and embroidery present the heritage of culture. (6)Pattern design and functional fabrics create sports underwear and hoodie. (7) Exotic flowers and positive bright colors rebuild the comfort and functionality. (8)Manufacturers create functional fabrics to protect women's breast health and provide new life necessaries. This report pays attention to the key underwear fabric, lace.

  • Innovative Sustainable Development -- The Analysis of ISPO Munich Online Exhibition

    2021-03-11 68847

    Innovative Sustainable Development -- The Analysis of ISPO Munich Online Exhibition

    The virtual A/W 21/22 ISPO Munich exhibition covers 545 exhibitors and over 150 product presentations, workshops and conferences. There are over 31000 participants from 110 countries. Sustainability and creative designs are still the key this season. Functional outdoor clothes pay attention to the comfort and open a new mode for customized products. 3IN1 and multi-functional items are more valuable. Environmental acid yellow and neutral colors bring new safety signals. The attention to women's sports requirements is also improved a lot.

  • Sustainable Environmental Protection and Fashion -- The Analysis of Paris Playtime E-show

    2021-03-07 74493

    Sustainable Environmental Protection and Fashion -- The Analysis of Paris Playtime E-show

    The Playtime E-show this year was held online during February 10 to February 12. Based on the sustainable environmental design concept, this Playtime show demonstrated every environmental fashion brands through the recommendations of magazine, blogger and fashionista. And diverse eco-friendly design styles were presented by streaming.

  • A/W 21/22 Outdoor Retailer Market

    2021-03-05 63663

    A/W 21/22 Outdoor Retailer Market

    A/W 21/22 Outdoor Retailer Market pays more attention to the consumer group expansion and outdoor sports requirements. And it accepts more people through designs with better inclusiveness. Since the environmental concept is more and more important, sustainable development has also been the fashion trend. Therefore, the application of natural fibers becomes the key point. Except for the functionality, comfort and versatility are also essential for design. Multi-occasional dressing with high cost efficiency is more popular among consumers.

  • Sustainable Coexistence -- The Analysis of Shanghai Fashion Trade Show

    2020-10-30 50370

    Sustainable Coexistence -- The Analysis of Shanghai Fashion Trade Show

    This year fewer overseas brands attend this trade show, due to COVID-19. Thus we focus more on Chinese original brands and Chinese designers. In recent two years, apparel retail holds a smaller and smaller part of global retail. Many small brands become more flexible faced with this pandemic, and they gradually recover from this heavy blow via online activities, live streaming, short videos and other emerging activities.

  • The Analysis of Curve New York

    2020-10-27 66868

    The Analysis of Curve New York

    Traditional live show Curve New York moves to a digital platform. Less brands participate this show. Many brands postpone their S/S 2021 collections, and a few companies are using their core collections to carry them over. Some brands focus on navigating the retail market over the next few months, despite the selling season. Many brands and retailers are facing challenges as they get back on track, while design focus is clearly on ethical priorities and commercial opportunities.

  • Fashion Collaboration -- The Analysis of 2020 Children-Baby-Maternity Expo

    2020-10-18 72098

    Fashion Collaboration -- The Analysis of 2020 Children-Baby-Maternity Expo

    The 20th Children-Baby-Maternity Expo (CBEM) was unveiled on 10 October, 2020 in National Exhibition and Convention Center (NECC) in China. In addition to child, baby and maternity products and services, this time CBEM also opens a Chinese Fashion Hall to promote Chinese culture via clothes. A series of sweet, retro or sustainable designs also gains much attention. Muted colors deliver a fresh feeling. Besides, various IP collaboration enriches styles.

  • Revival -- The Analysis of China International Fashion Fair

    2020-09-30 66850

    Revival -- The Analysis of China International Fashion Fair

    As the largest and most influential fashion expo in Asia, China International Fashion Fair (CHIC) has always been a comprehensive resource platform which has integrated various functions such as trade negotiation, channel development, resource integration, international cooperation, trend release, cross-industry cooperation, etc. Since its establishment in 1993, CHIC has been constantly developing dynamically and closely tied up with the fashion industry. This 2020 Autumn CHIC fully displays the vitality of the post-coronavirus market, seen in styles, patterns and accessories.

  • Supernatural and Superconnected-- The Analysis of SPINEXPO Shanghai (2)

    2020-09-06 86098

    Supernatural and Superconnected-- The Analysis of SPINEXPO Shanghai (2)

    The 35th secession A/W SPINEXPO Shanghai is held as scheduled. Although the flow of visitors is limited, the atmosphere is still animated. This report makes a detailed analysis on diversified stitches. Cables get innovated, and yarns are not restricted to the panel. Geometric shapes remain classic and display more stitches. The mottled eroded effect displays time traces. Regular and orderly stitches form granular textures. Panels are stacked to add depth. 3D textures appear on placements, lively and free.

  • The Comprehensive Analysis of Pitti Filati

    2020-09-04 69809

    The Comprehensive Analysis of Pitti Filati

    The A/W 2021/22 Pitti Filati is presented fully digitally for the first time. Local lockdowns result in a complete shutdown for many mills, delaying the production of new collections. Despite this, A/W 21/22 developments are thoughtful, reactive and innovative. Based on reliable and comfortable quality, healthy and comfy yarns remain key, seen on odour-controlling treatments, Total Easy Care Merino and water-resistant coatings. Although some spinners are absent, many participate in the new online format to share the yarn feast.

  • Supernatural and Superconnected-- The Analysis of SPINEXPO Shanghai (1)

    2020-09-04 83035

    Supernatural and Superconnected-- The Analysis of SPINEXPO Shanghai (1)

    Affected by the COVID-19, the suspended SPINEXPO is held as scheduled. Safe, comfortable and anti-bacterial products prevail, including anti-odour treatment and washable wool. Sustainable, traceable and responsible yarns are key, which drives manufacturers to pay more attention to product indicators. Sustainable yarns are widely applied, and sporty functional yarns also gain much attention. A/W 20/21 continues delicacy, innovation and creativity, and aims to employ the best yarns for the most creative, fashionable and comfortable clothes. This report makes a detailed analysis on yarns to elaborate composition of blended yarns, applications and trends.

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