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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • The Analysis of LILANZ Men's Clothing Benchmark Brand

    2024-03-25 16171

    The Analysis of LILANZ Men's Clothing Benchmark Brand

    Taking "Chengfan Qixia" as the theme, inheriting creative inspiration from traditional culture and art, integrating contemporary art style for exploration and innovation, and colliding with the spring and summer stories belonging to Lilang. LILANZ's new products this season have a high proportion of business and leisure styles, followed by commuting outdoor and urban work style. The overall pursuit is high quality and comfort, while also maintaining a sense of firmness. Attention is paid to detail processing to increase the layering and fashion sense of the clothing. The design of fabrics, colors, and styles changes to meet the needs of different occasions and showcase diverse charm.

  • The Analysis of LILANZ The Benchmark Menswear Brand
    Data Reports

    2023-10-19 35921

    The Analysis of LILANZ The Benchmark Menswear Brand

    LILANZ was founded in 1987 and is a foreign-funded enterprise solely established by Hong Kong Lilang Clothing Co., Ltd. The company is located in Jinjiang City, the famous hometown of overseas Chinese in the hinterland of the Golden Triangle in southern Fujian. In 2000, LILANZ was the first to propose the concept of "business casual men's clothing" in China, establishing its unique style positioning and becoming a pioneering brand for business men's clothing. LILANZ adheres to the brand philosophy of "simplicity rather than simplicity" and always adheres to the business philosophy of "treating people with sincerity and winning the market". The "LILANZ" products are divided into two categories: orthodox and casual. They have their own products throughout the year, accompanied by matching products such as neckties, belts, and socks. They are exquisite in craftsmanship, novel in style, and of high quality, suitable for the taste of Chinese consumers.

Shirt LILANZ Fashion Clothing Trend Analysis | POP Fashion

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