Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2020-02-21 80568
Racing and Sailing -- The Catwalks Analysis of Tommy Hilfiger Womenswear
This season, the New York brand, Tommy Hilfiger, heads to London Fashion Week for its A/W 2020 collection. The brand keeps its vision of "vision to waste nothing and welcome all" and continues its exploration in sustainable fashion. In the A/W 2020 show, Tommy Hilfiger and Lewis Hamilton work together to create a new collection inspired by racers. More than 75% of styles are made in sustainable ways, including 100% organic cotton, recycled materials, down substitute and washed denim. The collection combines the traditional menswear of Tommy Hilfiger and the street style of Lewis Hamilton, and mixes burnt olive, neutral tones with highly saturated neon colors.
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2019-11-30 102353
The Original Femininity -- The Catwalk Analysis of Karen Walker's Womenswear
The S/S 2020 series of Karen Walker shows that designer is recalling the past. The inspiration of this series is from a mathematician, astronomer and philosopher, Hypatia, in 350 AD. This intelligent woman ranks among the best scholars of the ancient world with her talents and contributions. And her tragic death by barbaric pagans is always a tragedy. Karen Walker says the primitive feminist already existed at that time, and it was a turbulent time just like today. But the designer still focuses on her goal of gender equality.
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2019-11-18 125622
Delicacy and Utility- The Comprehensive Catwalk Analysis of Women's Leather
In catwalks of S/S 2020, natural keynote and digital style are influencing colors of women's leather and fur. In terms of middle tones and neutral colors, retro earth tones and green tones inspired by environmental protection and outdoor theme are outstanding. Black dominant in leather is added to create a rich and calm dark color palette which makes a contrast with fresh and bright colors.
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2019-10-31 79089
Individuality- The Comprehensive Analysis of Seoul Fashion Week
Although Seoul Fashion Week is not as popular as the four fashion weeks, it is gradually on the right track to become an important indicator of Korean fashion. With the popularity of individual style, there are a lot of mixed styles in Seoul Fashion Week. Usual splicing and sets still take the main part. The style made of sheer breaks the gender boundary and shows the different charm of men.
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2019-10-28 120152
Fashionable Kids- The Comprehensive Catwalk Analysis of Kidswear in Shanghai Fashion Week
SS2020 KIDS WEAR of Shanghai Fashion Week is the eighth time. This time, there are 26 kidswear brands. The show covers all domestic and foreign high-end kidswear brands, original kidswear designers brands and overseas designer brands. KIDS WEAR of this season still consists of show, interactive experience and "watch and buy". Additional collaborated kidswear is the display platform of the brand and commercial terminal. The theme is "JUST FOR FUN". Bright colors and joyful theme make us feel the release of kids' nature.
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2019-10-24 97310
RISING CHINA- The Comprehensive Analysis of Menswear in Shanghai Fashion Week
Shanghai Fashion Week, which officially ended last week, has been born for more than a decade. In recent years, it shows an obvious rising trend, frequently appears in our vision and widely affects the younger generation. We can know that from the number of visitors, and brands joining the show. More and more domestic newly prominent designer brands, such as STAFFONLY and Ximonlee, continue to make efforts in their own stage. Chinese fashion brands such as ROARINGWILD, FMACM, FYP, NPC, Lifegoeson also appear in the fashion week to attract the attention of the younger generation.
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2019-10-23 140303
Across Time and Space- The Comprehensive Catwalk Data Analysis of Paris Fashion Week
Paris Fashion Week started in 1910 and has been organized by the French Fashion Council. CarrouselduLouvre and Jardindes Tu ileries were designated as the official show places. With a broad mind, Paris is a good platform for many top fashion designers to realize their dreams. Milan and London Fashion Weeks are comparatively conservative, preferring local designers over foreign ones. New York Fashion Week is too commercial. Only Paris is truly open to fashion elites worldwide. Almost every top designer from Japan, Britain and Belgium becomes world-famous through Paris. A perfect show at Paris Fashion Week is more about displaying the brand image firmly and accurately.
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2019-10-15 76837
Mark Beauty- The Catwalk Analysis of Short Sentence Womenswear
The S/S 2020 of Short Sentence is inspired by the "Earth Art" created by the artist couple, Christo and Jeanne Claude. It extracts seemingly simple but appealing elements and sketches the unique and clear outline of clothing. Short Sentence does not pursue the profound meaning, just cares about "Joy and Beauty". The artist, Wang Duo, is invited to this show.
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2019-10-13 82425
In the Bloom of Youth- The Catwalk Analysis of XU ZHI Womenswear
The theme of the season is In the Bloom of Youth. Sentiments in summer are magnified in XU ZHI S/S 2020. The show is filled with a light rose fragrance which is from the classic " water in the shadow" of the French art fragrance brand, diptyque, astringent and sad. The collaboration swimsuits collections with NEIWAI express the free sense only belonging to summer. In the busy urban life, holidays are super precious and appealing.
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2019-10-11 107998
The Idealism under The Pink Sky- The Catwalk Analysis of Hermès Women's Leather/Fur
The S/S 2020 Hermès womenswear uses the story of "Tennis Club" to bring the new fashion to modern females. The handicraft is main in this season and leather takes a large proportion, showing Hermes's pursuit of value always surpasses the trend. The spirit Hermès expresses may be the determination in the heart. And this is recreated by the neutral style. Light and powerful organdie and leather show the tenacity and beauty of contemporary ladies.
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2019-10-11 98004
La Belle Epoque- The Catwalk Analysis of Louis Vuitton Womenswear
Nicolas Ghesquière, the art director of Louis Vuitton womenswear, mixes the ingenious thoughts in the golden age of fashion with the S/S 2020 womenswear catwalk. The unique design language is applied to play back the La Belle Epoque of Paris. The S/S 2020 womenswear catwalk of Louis Vuitton invites many celebrities, such as the brand ambassador Alicia Vikander, its friend Zhong Chuxi and Dilraba (an actress).
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2019-10-10 74432
Learned And Refined Gentlemen-- The Comprehensive Analysis of Paris Fashion Week
The Paris Fashion Week is highly artistic and inclusive and Paris is also the most romantic fashion city. Many brands present their unique charm. And designs breaking the gender boundaries increase gradually. The layered and lively senses are fully displayed. The practicality is focused. More elegance and romance are given to men in Paris.
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2019-10-10 103891
New Wave Films-- The Catwalk Analysis of CHANEL Womenswear
In this S/S 2020 series, the creative director, Virginie Viard, brings the roofs of street houses in Paris directly under the dome of the Grand Palais. As the third fashion independently created by CHANEL, this season still takes the classic black and white as main colors and mixes many bright colors to cater to young consumers. It also attracts more young and energetic workmates and inherits the classic design core of the brand.
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2019-10-09 110523
Fashion and Styles -- The Comprehensive Analysis of Four Womenswear Fashion Weeks
According to data analysis of S/S 2020 four fashion weeks, the four popular styles are basically in line with four themes forecast by POP in December 2018. Four styles are as follows. 1. Hydrogen Energy conveys an attitude of relaxed sport and optimistic life. 2.Plastic-free Coast seeks for a way that people can live in harmony with the sea. 3. Make KOL analyzes the phenomenon that high-tech drives the rise of virtual KOL. 4. Mood Industry mentions industrial technology can create intelligent products which capture our expressions and sounds, and thus make responses. With the end of the four fashion weeks, the four styles also grow or keep steady. And we can also see street fashion and functional style increase.
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2019-09-30 110526
The Diversified And Inclusive Blank Canvas-- The Catwalk Analysis of Valentino Womenswear
Valentino S/S 2020 is one of the most expected and spectacular fashion shows and just ends up in Les Invalides. In this new season, it is inspired by the grisaille in 16th century. Grisaille is a special painting technique using one color only. This kind of painting is helpful to view the shape and feel the volume so the shape and volume are very eye-catching without various shadows. This monochrome technique abandons the complicated, inherits the essence, and restores the real look of high fashion.
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2019-09-29 85128
Sweet Dreams During Childhood-- The Catwalk Analysis of Lanvin Womenswear
The Lanvin fashion show is in the charge of Gilles Clément, a French botanist and designer. The gurgling stream, a meandering path and lush bamboo forests are main sights. This show encourages people to stay away from the crowded metropolis to rest here and have some fantasies. The French designer, Bruno Sialelli, changes the seriousness and elegance of the previous Lanvin, seeks inspirations from real life and trips in a more romantic and funnier way, and aims at the young and energetic consumers. Inspirations of this series come from Little Nemo in Slumberland. The goddess, Yukee, and the singer, Jiayi, appear in the Lanvin S/S 2020 to heat the discussion of this brand.
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2019-09-25 79931
Innovation-- The Comprehensive Analysis of London Fashion Week
The S/S 2020 fashion has passed by London. There are always unexpected designs in London Fashion Week which is famous for its avant-garde design. London Fashion Week is considered as "the most British and elegant" fashion show. Each season of London Fashion Week is full of expectations. Your curiosity can be satisfied by the comfortable and practical style, the bizarre style, the modern style. And in terms of menswear for this season, Burberry fashion show is the key of London Fashion Week. Especially after the succession of Riccardo Tisci, the established brand becomes fashionable and young.
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2019-09-24 89837
Fashionable Girls-- The Catwalk Analysis of MSGM Womenswear
In this MSGM S/S 2020 catwalk, you can appreciate one of the best MSGM series about Massimo Giorgetti. It represents the ten-year accumulation about business. After six-month preparation, it abandoned tacky elements, practiced the Brand's DNA, and applied many usual elements such as the tie-dye, the bowknot, colors with high-saturation and the classic floral pattern. "This is the first time I work without inspirations. It's the best performance of my reflections on the ten years.”
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2019-09-24 99106
The Art Laboratory-- The Catwalk Analysis of Gucci Womenswear
Since Alessandro Michele takes charge of the creative director, each item he creates for Gucci is widely praised for its high artistry. Michele himself applies his funny, individual and innovative creating passion and original intention to the latest Gucci S/S 2020. This time, he turns the catwalk into his own "Gucci Art Lab". The Gucci Hub is as bright as the day. The removable extending stage is through the simple and quite space, really avant-garde. The new series born in this art lab has high artistry. Models in white loose uniforms come first. The lethargic and loose cutting makes the gender vague like they are real laboratory members.
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2019-09-21 99065
The Female Bond in The New Era--- The Catwalk Analysis of Max Mara Womenswear
In next spring, the first female agent 007 will show up. The inspiration source of Max Mara 2020 S/S garment is based on the wardrobe for this heroin. This kind of female elegance in Bond style comes from designers' praise for the new 007. In this season, Max Mara stages a wonderful "female spy" drama for us. Models are in gray workwear with the spiffy double braids like scorpion tails and lips in black and red, mysterious and elegant.
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2019-09-19 108218
Relishing The Deconstruction-- The Catwalk Analysis of Monse Womenswear Knitwear
Agricultural activities inspire the design philosophy of Monse 2020 S/S. Designers, Fernando Garcia and Laura Kim, add simplicity to its symbolic deconstruction style. The embroideries of flowers and plants in the tight sweater reveal a natural sense like the cover of gardening magazines. The asymmetrical scarf skirt made of cotton with wide stripes is like the table cloth and napkin with fresh fruits and vegetables, scissors and knives on it. The appearance in the splicing fabric or comfortable knitwear strengthens the relaxing and joyful picnic atmosphere and life flavor.
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2019-09-19 99653
Evolution-- The Analysis of Burberry Womenswear Catwalks
Burberry, starting from The Victoria Age, demonstrates the change of modern times with the theme of “Evolution” in the 2020 S/S fashion show. The mirror cube device is rising constantly after the opening, showing the retro acoustic vision and intertwining the past and the future. With the appearance of celebrities like Chen Kun, Zhou Dongyu and Huang Xuxi, 2020 S/S is in more heated discussion.
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2019-09-12 112556
The Twisting of Modernity And Classics-- The Analysis of Tibi Womenswear Catwalks
Tibi, founded by designer Amy Smilovic in 1997, is the founder’s pain-taking outcome. It becomes American top modern brand by virtue of “Leisure and Fashion ”, the simple but powerful design philosophy. The new collections of S/S 2020 express an idea of infinite possibilities, which is complicated and rich in meaning, opposed but similar. The entire design is modern along with the twisting of classic. And the bold silhouette shows generous lifestyle. This new season chooses urban style palette. 2020 spring is a miniature of “the current” and at the same time leaves some imagination space for future.
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2019-09-11 88758
Urban yet somehow tranquil -- The Analysis Of 3.1 Phillip Lim Womenswear Catwalks
At 3 p.m., September 9th, 2019, New York time, 3.1 Phillip Lim released new collections with the theme of "Urban yet somehow tranquil" in New York Fashion Week in Greenpoint open warehouse in Brooklyn. Cutting is the highlight of spring and summer and the detachable scarf at the shoulder are the major points, And the designer, Lim, clearly realizes that the design serves not only for classic New York office ladies, but all women working in every field. In the meanwhile, Lim chooses new organic recycled fabrics and adopts copper-coated technique to produce the pleated navy dress like satin (The copper cup was made up of recycled cotton waste). The brand is famous now because of abandoning fancy clothing and complicated design to insist on sustainable development.