With the rising awareness of environmental protection and the global sustainable development, consumers prefer functional and timeless classic items. "Buying quality but not quantity" has become the consumption trend. Cross-seasonal and healthy fabrics will be the driving force of the not eco-friendly denim items in the future. Therefore, low-consumption eco-friendly dyeing, eco-friendly post-finishing, colorfast denim fabric have become the key developing trend for A/W 22/23 denim. Except for the demand for comfort and practicality, the responsible environmental protection of denim will be the major direction of denim development in the future.
With the rising awareness of environmental protection and the global sustainable development, consumers prefer functional and timeless classic items. "Buying quality but not quantity" has become the consumption trend. Cross-seasonal and healthy fabrics will be the driving force of the not eco-friendly denim items in the future. Therefore, low-consumption eco-friendly dyeing, eco-friendly post-finishing, colorfast denim fabric have become the key developing trend for A/W 22/23 denim. Except for the demand for comfort and practicality, the responsible environmental protection of denim will be the major direction of denim development in the future.