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TRENDS

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.

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  • Thermal Filling -- The Fabric Trend for Down Jacket

    2023-12-26 77591

    Thermal Filling -- The Fabric Trend for Down Jacket

    With the high price of domestically produced down jackets becoming popular on social media, the topic of "it's not that down jackets can't be bought, but that military coats are more cost-effective" has quickly become popular. Military coats and cotton jackets have made a strong comeback and quickly become the new favorite of young consumers. This may seem like a big battle between cotton jackets and down jackets, but in fact, down jackets themselves are products of consumer upgrading. With the trend of outdoor fashion, the growth of their market size is still an inevitable trend. According to data from the China Fashion Association, the market size of down jackets in China was approximately 156.2 billion yuan in 2021. The average annual compound growth rate of the market size from 2016 to 2021 was 12.73%. In 2022, the market size of down jackets in China reached about 169.2 billion yuan. According to research data from the China Research Puhua Industry Institute, the industry penetration rate is expected to further increase, and it is expected that the overall market size of down jackets in China is expected to exceed 330 billion yuan by 2028. In summary, we can see that the cost-effectiveness pursued by consumers is not simply a matter of price competition. In the future, the market for cotton and down jackets will not only be a binary choice. With the upgrading of outdoor scenes and changes in consumer attitudes, the competitive advantage of brands will ultimately be reflected in the upgrading of functionality, among which material upgrading is the most direct and effective means.

  • Glacier Adventure -- The Pattern Trend for Kidswear

    2023-12-22 71615

    Glacier Adventure -- The Pattern Trend for Kidswear

    Skiing is a winter sport conducted in the snow, which combines elements of speed, skill, and adventure, attracting many people to participate and enjoy. The inspiration for this pattern comes from the icy feeling of snow capped mountains, with ice and snow, mountains, snowflakes, and other main design elements, creating an atmosphere that feels like being in a skiing scene. The report serves as a reference for the development of outdoor sports style patterns for 24/25AW.

  • Skiwear -- The Design Development of Kidswear

    2023-11-28 80362

    Skiwear -- The Design Development of Kidswear

    Under the trend of outdoor sports, autumn and winter skiing has become an important activity, and ski clothing is gradually moving from traditional performance clothing to a more comprehensive direction that combines fashion and functionality. Both exterior and functional design have been rapidly improved. The following introduces the trend of skiing clothing for children and teenagers in the 24/25 autumn and winter from various aspects such as details, patterns, and packaging.

  • Wild Camping -- The Pattern Trend for Kidswear

    2023-11-15 78437

    Wild Camping -- The Pattern Trend for Kidswear

    The term 'camping' can be traced back to the temporary outdoor accommodation and facilities built by early humans during activities such as nomadic, hunting, and migration. The inspiration for this pattern comes from the essential items and natural scenery needed during camping. Using compass, searchlights, tents, and mountains as the main design elements, creating an atmosphere that feels like being in a wilderness setting. The report serves as a reference for the development of 24/25AW mountain outdoor style patterns.

  • The Fabric Trend for Men's Waterproof Business Menswear

    2023-11-02 83446

    The Fabric Trend for Men's Waterproof Business Menswear

    In recent years, various phenomena in the domestic outdoor community have shown that outdoor culture is spreading to cities. Urban outdoor styles are emerging, gradually influencing the daily commuting style due to their unique advantages in urbanization, lightness, and universality, forming a unique trend of light business outdoor commuting. Emphasizing comfort, practicality, and fashion, we aim to enhance the diverse needs of key light business outdoor commuting items through multifunctional design and the use of high-tech fabrics. This report focuses on the most widely used waterproof fabrics under this popular trend, and releases the direction of the development and application of new season fabrics from the perspective of material usage.

  • Anorak -- The Detail & Craft Trend for Kidswear

    2023-10-31 72316

    Anorak -- The Detail & Craft Trend for Kidswear

    A anorak is a jacket that provides comfort, warmth, and protection for outdoor activities and various weather conditions.. This season's 24/25AW children's stormtrooper details trend, emphasizing personalized and lightweight forms of expression. Functional three-dimensional pocket design; Personalized placket; Mountain style seal and stylish positioning prints; Streamlined stitching decoration and adhesive pressing process with visual lightness; The bright color block collision and other details of the craftsmanship have all shown remarkable performance this season.

  • The Detail & Craft Trend for Skiwear

    2023-10-26 77713

    The Detail & Craft Trend for Skiwear

    At present, ski clothing is increasingly emphasizing the combination of functionality and fashion. With the continuous innovation of new material technology and production processes, ski clothing has better insulation, breathability, and waterproof performance. Some brands also introduce intelligent technologies such as heating systems and navigation devices to provide a more comfortable and convenient skiing experience. In terms of design, more attention will be paid to details and decoration, such as personalized zippers, printed patterns, high-quality decorative buckles, etc., to create a more attractive and unique fashion ski suit.

  • Outdoor Sustainability -- The Pattern Trend for Kidswear

    2023-10-24 80265

    Outdoor Sustainability -- The Pattern Trend for Kidswear

    The theme of this trend report revolves around outdoor sports style, incorporating elements such as camping, skiing, mountains, and environmentally friendly animals, presented in a positioning and full print pattern manner. Intended to provide a reference direction for the development of 24/25AW outdoor patterns.

  • The Detail & Craft Trend for Kids' Active Jacket

    2023-10-10 67929

    The Detail & Craft Trend for Kids' Active Jacket

    In the detailed craftsmanship of the 24/25 autumn/winter children's sports jacket, printed stripes emphasize the vibrant color sense, adding vitality to the jacket. The use of stitching decoration adds visual fluidity to the jacket. The elastic loop, which balances functionality and design, not only facilitates adjustment but also enhances the overall shape. Utilizing the locking and taping process to emphasize the lightweight and fluffy feel of down. In addition, the close fitting design of the waistband details and the wind resistant collar design with thermal insulation function are both key points that need to be paid attention to.

  • Outdoor Sports -- The Fabric Trend for Boys' Outerwear

    2023-09-20 79176

    Outdoor Sports -- The Fabric Trend for Boys' Outerwear

    Outdoor sports style is gradually prevailing in children's clothing, with an increasing emphasis on the practicality and functionality of fabrics. This report focuses on single items of boys' outerwear through research and tracking of representative brand fabrics. It analyzes and recommends suitable fabric categories based on the dressing needs of different scenarios and popular fabric textures. It provides fabric trend directions and style recommendations for the development of spring/summer 2025 outdoor sports style boys' outerwear.

  • Champaign -- A/W 24/25 Thematic Fabric Trend

    2023-09-18 102833

    Champaign -- A/W 24/25 Thematic Fabric Trend

    Having experienced pandemics, wars, and industry disruptions, people's spirits have long been burdened. The distorted "long gown" acts like shackles, suffocating them. The external shocks have prompted contemporary youth to deeply contemplate the way humans interact with nature. This inner pursuit has transformed the meaning of outdoor activities from simple relaxation and escapism to a deeper level of reflection, exploring inner ideals and cultural tensions. At the same time, people's perspectives are extending towards the mountains, rivers, and lands of their homeland, propelling urban communities amidst the steel and concrete forests towards a broader horizon. They are breaking free from their current identities and integrating into the wilderness, embracing a wild and natural way of life.

  • Windbreaker -- The Silhouette Trend for Boyswear

    2023-09-15 67257

    Windbreaker -- The Silhouette Trend for Boyswear

    With the continuous development of technology and materials, the functionality and protection of children's windbreakers have been continuously improved. The overall emphasis on silhouette is divided into two main directions: lightweight and high-performance functional. The straight windbreaker has a concise and neat silhouette, suitable for wearing multiple layers of clothing or situations that require more freedom of movement. The jacket-type windbreaker and the inverted trapezoid windbreaker provide different comfortable wearing experiences for different scenarios. The softshell windbreaker focuses more on breathability and flexibility, suitable for high-intensity sports and activities, providing a certain degree of windproof and waterproof protection.

  • Competitive Sports -- The Design Development of Skiwear

    2023-09-13 107559

    Competitive Sports -- The Design Development of Skiwear

    The design of ski suits is also influenced by fashion trends. More and more consumers hope to showcase their personal style and pursue minimalist or stylish ski suits on the ski slopes. The design of ski suits tends to be simple, with bold colors and lines, as well as more fashionable cuts and details. This not only meets the functional requirements of ski suits but also makes them a fashionable way of dressing. This article will combine the current skiing trends to provide inspiration and ideas for ski suit design and development, including style recommendations, key items, details, and brands. It aims to help designers better meet market demands and create products that are in line with trends and functional requirements.

  • August 2023 -- The Industry Insight of Sportswear

    2023-09-07 134186

    August 2023 -- The Industry Insight of Sportswear

    Gather this month's noteworthy sports/outdoor industry trends to gain insights into future market trends in the industry.

  • The Fabric Trend for Boys' Outerwear

    2023-08-25 70523

    The Fabric Trend for Boys' Outerwear

    With the boom of outdoor activities impacting cities, children's clothing has also shown a trend towards outdoor fashion. Sports and leisure silhouettes will become the key direction for boys' outerwear. This report focuses on three popular style scenarios under this silhouette, combining popular fabric textures, and provides key fabric directions for the development of 24/25 autumn/winter boys' casual jackets, as well as a fabric display reference guide for fabric companies.

  • A/W 24/25 Sports & Outdoor Key Trends

    2023-08-25 138643

    A/W 24/25 Sports & Outdoor Key Trends

    This article summarizes the key trends, reference development points, and macro trend perspectives in the 24/25 autumn/winter sports and outdoor industry products.

  • Natural Exploration -- The Pattern Trend for Boyswear

    2023-08-22 77622

    Natural Exploration -- The Pattern Trend for Boyswear

    With the resurgence of outdoor activities, the fashion concept of getting closer to nature and exploring the unknown has become a trend. Lightweight outdoor travel, as a way between intense outdoor activities and leisure travel, combines the experience of in-depth travel with the joy of outdoor adventure. It satisfies children's desire to freely shuttle between the mountains and the city, and nurtures their curiosity about nature. This report applies elements of camping in the wild to the design of boys' leisure clothing, creating a relaxed and fashionable outdoor leisure style.

  • Commuting Outdoors -- The Design Development of Business Outdoorwear

    2023-08-15 148441

    Commuting Outdoors -- The Design Development of Business Outdoorwear

    The rise of outdoor culture and the popularity of urban outdoor style not only bring new transformation opportunities for traditional outdoor brands but also provide consumers with more choices and opportunities for experiences. Urban outdoor commuting pursues functionality, and this type of clothing not only focuses on the functionality of dealing with different weather conditions outdoors but also incorporates many design elements that conform to contemporary urban aesthetics and convenient living, in order to meet the needs of daily commuting and modern urban life. It considers the transition between work and outdoor activities, adding convenience and practicality. It combines urbanization, lightweight, and versatility, meeting the needs of wearing in multiple scenarios, and creating fashionable items that are suitable for urban commuting and diverse outdoor styles. This article will combine current trends to outline key styles, focus on key items, details, and brand recommendations, providing inspiration and ideas for the design and development of lightweight business outdoor commuting styles.

  • Urban Exploration -- The Silhouette Trend for Outdoor Jacket

    2023-08-14 96529

    Urban Exploration -- The Silhouette Trend for Outdoor Jacket

    Combining traditional outdoor items such as trench coats and pull-on jackets with urban minimalist style, we create multifunctional styles that are more suitable for both urban and outdoor wear. Lightweight design is an important feature of casual outdoor items. The use of thin fabrics and detailed processing makes the items lighter and more flexible, making them easy to carry and wear. Detailed design is an important manifestation of the casualization of outdoor items. Moderate pockets, zippers, buttons, color matching and other decorations can increase functionality and aesthetics.

  • Pickled Pepper -- The Color Trend for Menswear

    2023-08-03 101527

    Pickled Pepper -- The Color Trend for Menswear

    Pickled Pepper, with its natural and rich textured color, conveys a unique nostalgic and retro atmosphere of the autumn and winter seasons. As the trending color of the season, it can create retro vintage-style looks, be used for outdoor adventure designs, or showcase a high-end street fashion sense. It can be applied to the development of key items such as coats, tops, and pants. In terms of color matching, it often adopts combinations of similar tones, weak contrasting colors, and neutral colors to showcase a unique texture.

  • A Trip to the Snow Moutain -- The Silhouette Trend for Skiwear

    2023-07-07 80857

    A Trip to the Snow Moutain -- The Silhouette Trend for Skiwear

    Skiing is gradually becoming one of the fashionable sports among young people. People's interest in outdoor and extreme sports is constantly increasing, and their requirements for the functionality and appearance of skiwear are also rising. They hope to be able to showcase their personal style and taste while wearing skiwear. Consumers' preferences in the skiwear market are also showing diverse trends. Skiwear brands have realized this and have started to offer more diversified choices to meet the tastes and preferences of different consumers. This article presents the diverse styling of skiwear through relaxed jumpsuits, puffer ski down jackets with a sense of expansion, and the silhouette of ski jackets. The updated skiwear details include innovative closures, iconic badges, and various interesting details designs.

  • The Silhouette Trend for Boys' Anorak

    2023-07-04 68039

    The Silhouette Trend for Boys' Anorak

    The trend of boys' anorak jackets for the 24/25 Autumn/Winter season is gradually moving towards a more professional direction in outdoor clothing, with the increasing popularity of outdoor activities such as hiking, camping, mountaineering, and cycling. The design trend of children's anorak jackets leans towards adult ones, but with a greater emphasis on comfort, safety, and playfulness in the design. Lightweight and exploratory designs are important directions in the design of children's anorak jackets.

  • Dynamic Protection -- The Detail & Craft Trend for Men's Anorak Jacket

    2023-06-27 98894

    Dynamic Protection -- The Detail & Craft Trend for Men's Anorak Jacket

    The market for anorak jackets is gradually expanding, and it is expected to continue growing as people's awareness of outdoor activities increases. Consumers' demand for anorak jackets mainly comes from outdoor activities and leisure entertainment, with young consumers in large cities being the primary consumer group. Consumers pay attention to the quality, brand, and design style of waterproof jackets, especially functional design and fashionable appearance. They also consider the cost-effectiveness of anorak jackets. When designing, emphasis should be placed on functional aspects such as zippers, pockets, waterproofness, breathability, storage, and adjustability. Proper design and color matching can enhance the aesthetics and appearance of anorak jackets. Additionally, the needs of different genders and age groups should be taken into consideration.

  • Shell Jacket -- The Detail & Craft Trend for Kidswear

    2023-05-08 74531

    Shell Jacket -- The Detail & Craft Trend for Kidswear

    In recent years, with the popularization of outdoor sports, the hardshell jacket has become an increasingly popular choice. Along with this trend, the design of hardshell jackets is constantly evolving and innovating, with various details and techniques becoming the focus of designers. The current design trends for hardshell jackets feature unique characteristics such as color blocking, pocket designs, hood designs, zipper applications, patch designs, pattern design, and application.

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