The new generation of swanky youth grows up with information explosion. Cultural difference promotes the boom of varied community cultures. Swanky youth are fearless and youthful to display the charm of street culture. Graffiti, skateboard and rap help to express themselves, like their mother tongue. Swanky youth use their fashion fetish to demonstrate the endless possibilities of wild growing and break the gender border to create a new scene of gender fluidity. The swanky youth are exploring themselves and sending out the wild power of new generation.

Political turmoil, economic instability and pandemic magnify people's panic about the future. In this digital age, panic spreads globally. A group of fearless youth breaks rules and pursues expressionism. They make statement with surreal, dark, edgy street looks. Dark fashion presents people's anxiety and feat in the most direct way, thus horror aesthetics rises in the fashion industry.

The swanky youth of new era are growing up in this global information explosion environment. And the cultural conflicts between East and West promote the development of various community cultures. They use the fearless attitude of extreme youth to present the classic charm of street culture. Art forms like graffiti, skateboarding and rap are just like their mother tongue and become the manifestos of self-expression. Swanky youth use their fashion fetish to demonstrate the endless possibilities of wild growing and break the gender border to create a new scene of gender fluidity.

The swanky youth of new era are growing up in this global information explosion environment. And the cultural conflicts between East and West promote the development of various community cultures. They use the fearless attitude of extreme youth to present the classic charm of street culture. Art forms like graffiti, skateboarding and rap are just like their mother tongue and become the manifestos of self-expression. Swanky youth use their fashion fetish to demonstrate the endless possibilities of wild growing and break the gender border to create a new scene of gender fluidity. The swanky youth are exploring themselves and sending out the wild power of new generation.

Colors of Immersive Weekend lead us to escape from the pressure of city and embark on a journey to the distance. We immerse in relaxed weekends, and feel the reconnection between man and nature. Fresh S/S looks become more youthful with the help of Dandelion, Lint, Turmeric and Calla Green. Pussywillow Gray, Sesame, Dragonfly and Cashew blend functionalism with natural concepts, while Pristine and Gibraltar Sea balance the palette. Inspired by the culture of Yama, this palette features natural tones to find the undefinable self from possibilities, and rediscover the fusion of youth and nature.

We escape from the pressure of city, embark on a journey to the distance, and find a blend of youth and nature. We roam freely under the sky and enjoy the warm sunshine. The soft halo carries a languid feel, shining out everywhere. Let's breathe and experience the beauty of sunshine. Dandelion is like the color of sunshine, gentle and beautiful.

As "restraint" is increasingly prevailing, simple design will grow in A/W 21/22. Home exercising, the horror style, Bauhaus minimalism, outdoor modular design and dystopia will run through the A/W 21/22 sport market. A single color and small-scale color decorations are used, breaking the restrictions of season and fashion trends. Inspired by Stone Island and the collaboration collection of ROKSANDA x lululemon, warm or cold tones are complementary to neutral colors, presenting a bolder autumn palette. In the new season, color is closely tied to the fabric quality. More accurate quantification of color through fabric to clothing is our appeal for sustainability in the sportswear market. Colors fit for the whole year are explored.

People escape from the pressure of the city and embark on a journey to the distance, in order to find a new blend of youth and nature. As Fernando Pessoa said in The Book of Disquiet, I am willing to live a different life in the distant land. They roam freely in the boundless sky, and search for the comfortable place in the bottom of heart. Each departure is to meet a better self. The outdoor world becomes a desirable place of the soul whether because of the original intention of human, or the call of the nature. They embrace the nature, immerse in the weekend time, perceive the connection between man and nature, and live a different life to interpret the casual outdoor style and reshape self.

With the rapid rising of minimalism, solid colors have been the mainstream. Butterscotch feels confident and energetic. Delicate stitches and irregular contrast piecing combine fashion and practicality, youth and sports. Knitted fabrics are cosy. Knitwear can be worn alone or over other items.

The A/W 19/20 Color Trend – Awakening • Ready Player One launched in June 2018 is a deep analysis of the new forces. As people are entering the next decade, a time that is more inclusive, the youth live actively in the moment rather than worrying about what will happen in the future. E-sports, electronic music and network community in our daily life provide inspiration and emphasize self-fulfillment, creativity and fun. We enjoy life as Ready Player One. This report is a trend analysis for the A/W 19/20 street chic style.

We are entering the next decade which is creative, inclusive and transcendental. The new generation is awakening. Youth are optimistic about the present rather than pessimistic about the future. E-sports, electronic music and network community play a part in everyday life. People prefer creativity and fun, and they attach more importance to fulfilling personal values and enjoying life as Ready Player One.

We are entering the next decade which is creative, inclusive and transcendental. The new generation is awakening. Youth are optimistic about the present rather than pessimistic about the future. E-sports, electronic music and network community play a part in everyday life. People prefer creativity and fun, and they attach more importance to fulfilling personal values and enjoying life as Ready Player One.

"Hate is hate, love is love", "Freedom makes me happy"…the self-consciousness of Generation Z is awakening. The youth are clear about what to love or hate and express themselves through different ways. They are optimistic rather than pessimistic about future, after all, people only live once. That's why Chinese fashion emerges and Apps for fun gain popularity.

The uncertainty and variability of society, politics and economy drive the revival of dark movies and mysterious cultures. Films and television programs about freaks and unknown phenomena act as an inspirational pharmacist to soothe youth and satisfy their curiosities. People turn to mysterious things and mondo films to relieve anxieties in real life.

Palette is charged with a sense of optimism and action, with glossy silk and satin creating a more lively look. The Sun-Kissed Rose is soothing and healing, and Blue Cadet lends a summer atmosphere, while the colors such as Riot Red, Lupin Lilac, Sunny Yellow and Rubber Plant work as an update, which accentuate the youth theme.

A key casual shade for spring and summer, Coral Apricot has a warm light, feeling breathable and pure. It adds youth and vibrancy to soft knitwear.

Different and distinctive tones are mixed together to reflect the vibrancy and rebellion of youth, completing a harmonious yet contrasting palette. The vigorous Youth Tonic palette includes unique color combinations and tonal shades, highlighting the vivid imagination of children.