The Ivy League style refers to the classic, elegant, and traditional academic style represented by Ivy League universities in the United States. This style pursues an elegant appearance, exquisite details, and traditional taste, emphasizing high-quality materials and classic styles. Sports College Style is a fashion style that combines sports elements with college style. It combines the comfort and leisure of sportswear, while maintaining the refinement and taste of the college style. The School of Navigation style is a fashion style inspired by navigation and the navy, with blue and white as the main colors. This style originates from the traditional and iconic elements of the Naval Academy, showcasing an elegant, formal, and professional image. Often incorporating ship and ocean elements, such as ship patterns, ship rope decorations, anchor shaped buttons, etc. These elements emphasize the themes of ocean and navigation. This season's college style is based on these three retro college styles, using color matching and modern cutting techniques to create new sparks of college style collision.

"Relaxation" and "scholarly atmosphere" are the core atmosphere under the theme of fashionable and excellent student style. The concept of fashionable top students originates from the "intellectual style", which cleverly combines the elegance of academic style with the lazy leisure of Korean and French styles, creating a simple, comfortable, and artistic atmosphere. Usually, low-key and introverted color combinations are used to create a unique and casual way of expression, highlighting personal uniqueness and charm. Whether in school or leisure time, the combination of intellectual style can make us feel the comfort of freedom, expressing our longing and pursuit for knowledge and wisdom.

Under the influence of the new fashion trend of "Hardware Girl", the fashion aesthetics of adding metal texture is also influencing the design of children's clothing, thus extending the unique style of "Black Gold Youth". Through the combination of glossy leather materials and metal zipper style stitching, the metallic aesthetic of children's clothing has quietly emerged. Under the influence of the trend of "Black Gold Youth" style, the silhouette of teenagers' jackets pays more attention to the craftsmanship of splicing. In addition to the lapel, straight tube, cocoon shaped, and hooded jacket, the school team baseball jacket and oversize vest are more visually impactful driven by this style. In addition to the detailed craftsmanship in metal decoration, the denim splicing style also has a striking performance this season.

The silhouette of children's sweater for autumn and winter on 24/25 is divided by style. The round neck shoulder down pullover and cardigan are popular among consumers with a loose fit and stylish casual style. The V-neck vest and V-neck pullover, with their unique academic style and just the right cut, have become another focus that needs attention. The college style sweater silhouette utilizes sharp cutting, slim fitting silhouette, and line like pattern design, as well as detailed decorations such as badge embroidery and badges, to balance classic and fashionable styles. The silhouette of Korean style sweaters places more emphasis on the design of jacquard patterns and the harmony of the silhouette. Not only does it focus on fashion style, but also on children's comfort and personality expression.

In the cold autumn and winter seasons, warm and comfortable home clothes have become important items. In this 24/25 autumn and winter season, children's home clothes pay more attention to diversity and personalization. Sleeveless vests and fitted home clothes for comfortable home staying have become new trend directions. Delicate shirt-style and doll collar-style home clothes are still a focus of attention. Flannel and coral fleece materials are soft and delicate, and cute animal images are also applied to the overall silhouette. It brings warmth, comfort, and fashion to children. Whether it's relaxing at home or outdoor activities, it can showcase children's unique personality and fashion taste.

In autumn and winter, fur coats come in various forms, and the combination of different jacket styles and collar types creates completely different visual effects. The academic twist brought by the toggles is also very suitable for children's clothing. Outerwear that can be worn both inside and outside is usually made of fur or faux fur and other materials. These coats are usually designed to be fashionable and comfortable, keeping children's bodies warm in cold weather. The edge stitching technique is used to sew the leather to the edge of the fur coat, either by hand or by machine, to protect the edges from wear and tear, and to enhance the overall texture and aesthetics of the coat. It is also one of the commonly used techniques for fur coats.

As a key product category developed for autumn and winter seasons, knitwear will showcase a brand new look in A/W 23/24. With the popularity of the "sporty style", hoodies are the focal point. Crewneck pullovers are one of the popular loose fit trends, and relaxed and oversized cardigans fully demonstrate the cool and minimalist style. The lazy and casual artistic cardigan outerwear is suitable for various occasions.

The released birth policy of Chinese government prompts the acceleration of kidswear market. Young mother shoppers are now having high requirements on comfort, fabric, design and quality. This report will introduce you the following seven silhouettes of kids’ puffa jacket to support your design development.

With the transformation of lifestyle, consumers show a stronger desire for self-expression. Colorful, diversified knitwear centers on asymmetric designs and plaids. Simple letters and color contrasts are more vibrant and positive.

The palette of this theme is inspired by the sea elements. In S/S, everything is reviving, and people desire for enjoying the carefree time at seaside after the long-time lockdown. Blue Turquoise(PANTONE 15-5217 TPG) is taken as the main tone for kidswear. Girlswear selects Rose of Sharon(PANTONE 17-1635 TPG) and Peach Parfait(PANTONE 14-1219 TPG) for a sweet approach; while boyswear is complemented by Samoan Sun(PANTONE 14-0851 TPG) and Real Teal(PANTONE 18-4018 TPG) to exude a sunny and positive atmosphere.

The core S/S 2023 color, Daiquiri Green(PANTONE 12-0435 TPG) is refreshing and clean. This cocktail-like bright warm tone continues the wonderful yet fleeting moment in summer.

New generation's clearer recognition of the relationship between individual and the world has experienced the impact and integration of multi culture, which can reflect the evolution of independent mindset and aesthetic. Impulsive spirit calms down in the updating living conditions. With the rise of natural confidence, there are more and more bold dream-makers, who creates multiple interlaced spaces in their own world. Every unique individual should be appreciated in this inclusive and free condition.

More and more people are paying attention to practical, recreational and leisurely multi-function items. S/S 2022 sweatshirt and shorts set, light shirt set, lightweight blazer, cargo vest, cuffed wide-leg trousers, pastel shacket and Bermuda shorts are the key boys' silhouettes.

This season infants' wear pays attention to versatility and practicality, explores gender-neutral items deeply and updates basic styles. There are some multifunctional minimalist items fit for entertainment, school and sleep. Elevated and sustainable fabrics create time-tested trans-seasonal silhouettes and extend the service life of garments. Nostalgia and vintage themes keep prevailing, and a crafted feel is added for emotional relations.

Post-2000 Interest Report released by Tencent shows that three hottest topics are JK uniforms, Hanfu and Lolita dress. Those who love 2D works have grown up, and that's why JK uniforms prevail in China. Consumers of 2D garments are increasing year by year, according to the 2019-2020 China's 2D Clothing Consumer Market Analysis Report released by ITJUZI. The number of users reaches 340 million in 2019 and is expected to reach 387 million in 2020. These consumers grow up with comics, animations and games, so they are willing to pay for 2D garments. Besides, JK uniforms frequently appear in Chinese variety shows, TV works and so on. Influenced by all that, there are more JK uniform enthusiasts. JK (Joshi Koukousei) uniforms for girls are inspired by Japanese high school uniforms, with two types of sailor suit and western style suit. Western style suit features a western coat paring with a waistcoat or a preppy sweater, with a bowtie or a rope on shirts. However, sailor suit is more complicated. Its collar can be divided into four kinds, Sapporo style, Kanto style, Kansai style and Nagoya style. And the Kanto style is the most common one. Sailor suit normally features a cropped top and boxy cutting. Decorations of the collar include triangular scarf, necktie, bowtie, and rope. According to pleats, there are front accordion pleated skirts, boxy pleated skirts and boxy pleated skirts.

Varying Knitwear -- A/W 19/20 Silhouette Trend for Girl's Knitwear