The classic business men's clothing style is concise, formal and traditional, with a focus on detail design, showcasing an elegant temperament with a simple and fitting silhouette. The selected fabrics are highly textured, and this season's materials are mainly high-quality natural fibers such as high count cotton yarn, mulberry silk, and wool and cashmere. With the increasing number of consumer activity scenarios, such as outdoor leisure, classic men's clothing has also integrated technology protection and warmth functions while maintaining wearing quality, achieving diversified consumer wearing scenarios. This report focuses on the hot selling items of domestic classic business style men's clothing benchmark brands, extracts and analyzes key fabric information, and looks forward to the development direction of fabrics in business classic styles.

According to the sales data of Taobao&Tmall from September 18th to October 22nd, through a comprehensive analysis of sales proportion and sales proportion, it can be concluded that the street fashion style men's clothing with the highest sales proportion is jacket, sweater, casual pants, T-shirt, jeans, shirt, cotton/down jacket, and leather jacket. This report focuses on fabric highlights in the top eight categories of sales for fabric recommendations.

Cotton-linen is the most basic natural fiber. According to the analysis on A/W 23/24 menswear fashion shows in Paris, Milan and New York, POP Fashion divides the style of cotton-linen fabric into five styles: High Density, Water Wash, Fine Poplin, Diverse Stripes and Worn-out Effect.

Soft,warm knit is one of the most important fabrics in Fall/Winter, and reveals a decreasing trend on men’s runway shows. POP Fashion figures out six major styles of knitted fabrics: Stretchy & Lightweight, Knitted Wool, Fuzzy Knit, Diverse Texture, Fine & Casual and Finishing. Fine & Casual(29%) dominates the fashion show, featuring the presentation of Comme des Garcons and J.W.Anderson; Fuzzy Knit(up to 18%) is led by Zegna’s textured menswear. The proportions of Stretchy & Lightweight, Knitted Wool and Finishing are around 14%. The share of Diverse Texture(8%) is low in this season. Sweatshirt and jacket are the two main categories.

According to the researches of accessories on F/W 23/24 fashion shows in Paris, New York and Milan, we can see the strong influence brought by outdoor sports. Athletic accessories and urban commutewear are fused. Strings and buckles are used by many brands. Zippers become decorations instead of functional accessories. The design of suits is renewed by technical and surreal hardware. Retro buttons exude a warm atmosphere.

Driven by the boom of pursuing casualness, traditional silk and satin still present visual enjoyment and also offer more low-impact selections. Regenerated polyester, cupro and viscose fibers are blended to give more possibilities. Crinkled surface and jacquard textures develop more comfortable silk.

Linen has become a welcoming fiber in most seasons for its natural qualities and multiple functionality. The impressively natural style of linen can be easily integrated into collections in summer and winter. With the intensity, resistance and temperature-controlling performance, the development of linen plays an important role in A/W 23/24. Fabric suppliers also pay attention to technologies and fashion creativity. This report will introduce you the trends about prominent linen, linen denim and sleek linen.

The comfort brought by dense structures is the common point of knitted fabrics. From high-performance wool to comfortable fleece, knitwear displays the advantages. Tidy, urbanized knits are developed to satisfy the requirements in more occasions, from business and city commuting to casual. Besides, honeycomb structure has also become a noteworthy trend.

The outdoor active fabrics on Digital Première Vision focus on the ecological protection from materials to post-finishing, such as the blending of organic cotton and synthetic fibers and the use of bio-sourced coating. Elasticity is another important factor for outdoor sports. Stretchy synthetic fibers and recyclable regenerated fibers expand the developing direction. Textured fabrics as peach-skin fabrics, cotton twill, sleek jacquard and rip-stop fabrics present innovative visual experiences.

Warmth and fashion are the best interpretation of this Digital Première Vision. Solid structures, fine yarns, smart lustre and canvas have both soft touches and shapes. Sleek corduroy and napped skin-friendly cotton are also the most welcoming fabrics for winter outwear and trousers. The use of organic cotton and recycled cotton meets the trend of sustainable development. Shirting is driven by the casual lounge style. Distorted tartan is paired with warm colors; smart jacquard and sleek fancy yarns update the visual effect of classic houndstooth; soft chambrays develop garments for both city and countryside.

The printing design at A/W 23/24 Digital Première Vision Paris sources inspirations from the great natural world. Designers interpret the diversity of plants and animals through their artistic languages. Digital techniques update the prints to present artistic leaves, digital flowers, wild ditsy florals, botanic camous and geometric shapes. The hand-painted touch of childlike landscapes, painted vegetation and fresh flowers pays homage to the nature. The comeback of Medieval wallpaper and motifs of Morris rediscovers the era of Art Deco.