Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Running -- The Design Capsule of Men's and Women's Running Wear
Cancelled or postponed marathons, postponed Tokyo Olympic in 2020 and other cancelled events have never dampened the enthusiasm of runners. Besides, sports-inspired consumers demand for highly adaptive and functional durable styles. This trend is essential to shapes and fabrics. Multifunctionality of the item stands out. Temperature-controlling function is a must. Contrast colors should be cautiously used, and all-over color blocks create superior and adaptive aesthetics, reflected by contrast seams and trimming. Core styles also include modular base-layers of men's running wear. Base-layers are functional, convenient for movements and fit for layered match.
Life Mode -- The Silhouette Trend for Women's Sets
Conventional sets remind us of formal suits or sport suits. But in S/S 2021, conventional sets will totally change. Suits are combined with Bermuda shorts, and cropped suits are styled with tone-on-tone skirts, which will be a both fashionable and casual look. According to the survey, people pay more and more attention to comfort, including a comfortable life and casual clothing. Thus casual sets will prevail, and comfortable casual sets will also be necessary.
Spring Blossoms - Theme Color Trend for Womenswear
At the beginning of 2020, we are seemingly surrounded by bad things, like the outbreak and the earthquake. Anxiety, panic and sadness are overwhelming. We want hope, want to be healed, and want to embrace the fresh air. What we are going through endows pastel colors with more responsibilities. Soft pink tones, sunshine yellow tones and green tones are powerful, endowing pastel colors with a new definition. When spring is in the air and blossoms are everywhere, everything will be alright.
CHIC-LO -- S/S 2021 Theme Trend
In the social turmoil of the 1980s, people were eager to break the shackle, express themselves, and find identity. A group of enthusiasts for Ralph Lauren launched a lo-Life subculture movement. And lo-life becomes the epitome of 80s retro sports. Now they are also seeking identity, and gender fluidity has become the new label. They get beloved 80s retro sports more refined. With the resurgence of team sports such as tennis and volleyball, the group becomes a new way for young people to seek a sense of belonging and to healthily socialize.