Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2024-04-18 4585
The Analysis of ICICLE The Menswear Benchmark Brand
Rather than focusing on creativity, it is more like a return of body and mind, returning to the origin and the simplest and most comfortable state. A group of real, lively, and exciting individuals find their favorite daily outfits in the new season fashion proposal created by ICICLE, then walk into nature together, feel nature, and express nature. The so-called one of all things in nature, but that's all.
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2024-04-16 4208
Intellectual Executive -- The Comprehensive Analysis of Men's Wear Benchmark Brands
Within the system, there is a significant emphasis on appropriate dressing, with minimalist line patterns as the core, complemented by low saturation color schemes, to create a low-key and stable dressing style. Simple detail design showcases a restrained taste and style. Common items include jackets, shirts, polos, etc., which have a certain sense of formality and are suitable for wearing in the workplace or formal occasions. In addition, the choice of accessories is also very important, such as ties, watches, belts, etc., cleverly matching to enhance the overall refinement of the design.
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2024-03-25 16038
The Analysis of LILANZ Men's Clothing Benchmark Brand
Taking "Chengfan Qixia" as the theme, inheriting creative inspiration from traditional culture and art, integrating contemporary art style for exploration and innovation, and colliding with the spring and summer stories belonging to Lilang. LILANZ's new products this season have a high proportion of business and leisure styles, followed by commuting outdoor and urban work style. The overall pursuit is high quality and comfort, while also maintaining a sense of firmness. Attention is paid to detail processing to increase the layering and fashion sense of the clothing. The design of fabrics, colors, and styles changes to meet the needs of different occasions and showcase diverse charm.
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2024-03-22 6780
The Analysis of Heilan Home The Men's Clothing Benchmark Brand
In the spring of 2024, new Heilan Home products will be launched vigorously. Heilan Home takes the theme of dragon singing for thousands of miles in spring, with fresh color schemes and diverse outfits, starting with nature and comfort, and following the romantic trajectory of thousands of miles in spring.
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2024-03-07 6169
The Analysis of Bosie Agender The Benchmark E-Commerce Brand
Bosie Agender 2024 early spring collection takes inspiration from the "Secret Garden" and injects the vitality and romantic atmosphere of spring into the series creation. It uses natural and emotional healing colors, blends poetic design vocabulary, and uses clothing as a carrier to conceive and present a three-dimensional garden that can be carried with you.
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2023-11-16 6650
Playful Minimalism -- The Analysis of SUNNEI The Womenswear Designer Brand
Italian fashion brand SUNNEI was founded in 2014 by designers Simone Rizz and Loris Messino. SUNNEI excels in transforming the lazy Italian lifestyle into the concept of their brand, combining the craftsmanship spirit of Italian manufacturing with innovative and avant-garde creativity, and integrating it with modern art, constantly breaking people's traditional perception of fashion. The brand motto is' Everyday I wear Sunnei ', and the concept of being burden free and easy to live has always been running through the brand's design. Minimalism, playfulness, freshness, and fun are the core styles of the brand. This season's autumn and winter series tells the story of confidence, freedom, trust, adventure, and interaction. The models of the SUNNEI 2023 Autumn/Winter series runway are composed of a team of designers, assistants, and managers from the brand. The models follow the melody of rock music and walk down a petite runway, spinning at the end, jumping off the stage, surfing in the crowd, and lying down for a walk.
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2023-09-28 35114
Classic Business -- The Comprehensive Analysis of Benchmark Menswear Brand
Classic business men's wear style is neat, concise, formal, and traditional, focusing on detailed design and presenting an elegant temperament with simple and well-fitting silhouettes. The selected fabrics are of high quality and mainly made of high-quality natural fibers such as high-count cotton yarn, mulberry silk, wool, and linen, which have a great texture. The emphasis is on comfort, practicality, and a close-fitting silhouette, making it suitable for various business occasions. With the changing consumer mindset and the trend of outdoor leisure, classic men's wear also integrates technological protective functions while maintaining the quality wearing experience, achieving diversified consumer wear in different scenarios. This report focuses on the best-selling products of domestic benchmark brands in the classic business style men's wear this season, extracts and analyzes key fabric information, and looks ahead to the fabric development direction in the business classic style.
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2023-09-14 52644
Informal College -- The Comprehensive Analysis of Luxury Brand
Informal college style is a more contemporary way of dressing derived from the uniforms of prestigious American schools. It retains the traditional college style but adds a rebellious and trendy touch, incorporating outdoor, casual, avant-garde elements, and vibrant colors, making it more energetic. It combines shirts, uniform suits, knitwear, etc., with skirts, vintage sneakers, baseball jackets, and other casual items for mixing and matching, without being overly restrictive in design.
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2023-08-31 54711
Smart Casual -- The Comprehensive Fabric Analysis of Benchmark Menswear Brand
Fashion casual style menswear is characterized by comfort and style, showcasing a relaxed and modern atmosphere. It emphasizes diversity and blends elements of casual and sportswear. The clothing is mainly loose and casual, emphasizing a sense of freedom in wearing. The fabric selection focuses on comfort and durability, integrating fashionable texture and technological functionality, which is highly sought after by consumers. This report focuses on the best-selling items of the benchmark brand in the fashion casual style menswear, analyzes key fabric information, and explores the direction of fabric development under this trend.
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2023-07-26 12712
Decorative Fabric -- The Comprehensive Runway Analysis of Menswear
In the 2023 spring/summer men's fashion runway show, three-dimensional decorative fabrics trend towards everyday wear, mainly featuring bead embroidery, appliqué, three-dimensional flowers, sequin embroidery, and rhinestones. Among them, DIOR MEN's embossed eyelet decoration technique is relatively novel and has practicality and easy maintenance. Valentino's improved appliqué technique creates suits with fashionable attributes for multiple occasions. LOEWE's hot drilling technique in the same color as the bottom and Etro's fabric with all-over hot drilling patterns lead the innovation direction of decorative fabric development.
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2023-07-19 41159
The Analysis of Burberry The Luxury Menswear Brand
With Daniel Lee taking on the role of Creative Director, Burberry has not only reshaped the overall posture of the "knight logo", but also presented the recurring classic elements of the check pattern in a more diverse way. In terms of silhouette, Burberry continues to emphasize the brand's iconic single items such as the Trench coat and short jackets, but reinterprets them in a more modern and contemporary way.
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2023-07-04 24534
Urban Leisure -- The Analysis of J.D.V. The Benchmark Menswear Brand
J.D.V, the full name of which is J-Different View, is a fashion-forward menswear brand under the Shanghai J.D.V Fashion Group. With a focus on a clearer young consumer group, J.D.V aims to capture the national market with its gorgeous designs and distinctive combinations. With tranquil and retro spaces, thoughtful and attentive services, and overall visual creations, J.D.V aspires to be a leader in the menswear industry, bringing fast-paced fashion elements to trendsetters. J.D.V is determined to shape itself into a fashion brand that embodies classicism, art, and individuality, bringing profound spiritual inspiration to this era through visual creations that explore aesthetics.
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2023-05-15 23700
Urban Riding -- The Analysis of Satchi The Benchmark Menswear Brand
Satchi's 2023 Spring/Summer collection takes the theme "to inter-be" and draws joy and vitality from the abundant spring and nature. Joining forces with the sun, wind, sea, and stars, every Satchi man will be immersed in a relaxed and vibrant atmosphere, feeling refreshed and rejuvenated like a new season. May you embrace the blue sky and flourish in the new season.
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2023-01-03 70133
Imagine the New Year -- The Analysis of Moncler The Luxury Menswear Brand
Imagine the New Year -- The Analysis of Moncler The Luxury Menswear Brand
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2022-08-31 58680
Roam the City -- The Analysis of ZEGNA The Luxury Menswear Brand
1.ZEGNA and Real Madrid are proud to announce a unique partnership in which ZEGNA will become Real Madrid’s Official Luxury Travelwear Partner. 2. To celebrate the new chapter of ZEGNA, a new store was opened in One Central Macau, providing a modernized and pragmatistic space for gentlemen. 3. Zegna Summer 2023 collection created a light and innovative menswear wardrobe by different materials and colors, and offered infinite possibilities to this summer.
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2022-07-11 76209
The Possibility Of An Island -- The Menswear Runway Analysis of MSGM
"MSGM boys are good natured boys, with not a soupçon of dark side. Or at least, they keep it well hidden under the cheerful, über-positive designs concocted by Massimo Giorgetti, an equally sunny-side-up kind of guy. " Designer said that reading Michel Houellebecq’s dystopian and rather cynical novel The Possibility Of An Island made him think about the tension between the natural and the virtual, humanity and technology. To amplify his message, the location he choose for the show was a brand new glass and cement building located in an up-and-coming industrial area of Milan.
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2022-07-07 66564
The Data Analysis of Cross-border Menswear E-commerce(June)
The Data Analysis of Cross-border Menswear E-commerce(June)
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2022-07-01 66479
Cool Summer -- The Comprehensive Analysis of Guangzhou Kidswear Market
According to the market researches of POP Fashion, the kidswear markets in Guangzhou are dominated by girls’ dresses with bows and boys’ sets and shirt jackets. With the prevalence of neo chinoiserie, we can see more Chinese elements on garments. Besides, the preppy style takes the center stage. Avocado green is mixed with all kinds of saturated colors to enliven the market.
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2022-06-22 27739
Cozy Wardrobe -- The Analysis of COS The Benchmark Menswear Brand
Inspired by the summer atmosphere, the free and agile formations restructure the connection between bodies and the environment. At the COS Summer 2022 release show, timeless and practical fashion concept was updated by contemporary styles for breakthroughs and creativity.
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2022-06-14 31093
Nature Future -- The Analysis of DIDIBOY The Benchmark Menswear Brand
Dubbed ‘Build A Natural World’, the S/S 2022 Campaign discussed the social topics about future and nature. The tree paisleys are combined with brand DNA to discover new surprises.
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2022-06-13 20357
Fantastic Galaxy -- The Analysis of Satchi The Benchmark Menswear Brand
Dubbed ‘Fantastic Galaxy’, Satchi S/S 2022 collection puts vast outer spaces and amazing plants onto ready-to-wear to pursuit peacefulness. Natural palettes and plant-based materials are joined by line drawing to present the streamline of milk way and artwork-inspired motifs. The comfort of natural materials offers smart gentlemen with delicate yet also fashionable looks. Driven by the post-epidemic era and fast life pace, the menswear of Satchi reveals high-end relaxation and elegance.
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2022-05-25 18486
Walking Art -- The Analysis of VSKONNE The Benchmark Menswear Brand
Inspired by the movement of water, S/S 2022 collection ‘Walking Art’ presents a conflict between black and white. White expresses the brightness and cleanness of water, just as the easy lifestyle of VSKONNE gentlemen; black reflects the feeling of vastness and steadiness, presenting the thoughts and self-restraint in their minds. Water is the media that carries the ideology of life.
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2022-04-29 84052
The Comprehensive Fabric Analysis of Fast Fashion Womenswear Brand
With the popularity of cross-border e-commerce in China, the share of fast fashion womenswear brand is also increasing. We can see from the data of offline and online stores that ZARA and MANGO are the most welcoming brands while SHEIN is the top cross-border e-commerce. There shows a well balance between fabric appearance and practicality. This report will focus on the TOP10 fabrics in S/S 2022 and the hottest fabric of each clothing category to inspire the development in fast fashion market.
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2021-10-12 71642
Redefinition -- The Analysis of BOSS The Menswear Luxury Brand
BOSS A/W 2021 collection breaks the collocation rules and captures the next-gen spirit. Inspired by the Big Sur in California, tensive and thick colors interpret individuality and create a brand new visual effect. No matter the loose woolen jacket or the casual puffer, BOSS drawn inspiration from the classics and interpreted the modernized dressing from a creative perspective, which subverted the visual imagination and fused classics with creativity.