Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2021-08-17 72587
Mixture Pop -- Frankygrow The Japanese Kidswear Designer Brand
Frankygrow is a fashion brand for kids and adults which is developed based on the concept of 'Simple Pop'. Designer fuses seemingly contrasting simple and trendy elements together. Color application and special fabrics present the 3D effect of clothing. Unique black and white checks in different sizes are spliced together to make the clothing dimensional and cute.
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2021-08-07 68876
Jacket -- The TOP Ranking of Menswear
According to the TOP100 downloaded men's jackets of POP users in July, smart casual(39%) and workwear style(27%) keep the momentum, followed by streetwear brand(23%) and rune art(11%). Classic plaid still plays an important role in pattern, and the changeable creativity brings newness. In detail, berber fleece jacket and leather & fur jacket are noteworthy, and the selection of leather material is extremely essential. From the aspect of craft, splicing pays more attention to the conflict of materials and colors, and the structure of parka also shares a proportion.
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2021-08-03 71229
Denim -- The Top Ranking of Womenswear
Based on the TOP100 downloaded women’s denim of POP users in July, smart casual is still the main style, and the proportion of girly chic has increased. We can see that loose silhouette is more popular in July, and spliced denim still dominates the craft category. The frequent use of distressed hole and rough edge breaks the convention of casual items.
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2021-07-29 37584
Mixed Evolution -- The Comprehensive Analysis of Korean Menswear Designer Brand
Except for these well-known Wooyoungmi, Andersson Bell and Juun.J, this report about Korean menswear designer brands also includes some new-emerged designers and daily styles. Street fashion expresses the personality of Korean designers, and comfortable minimalist style also shares the market. Broad-shoulder silhouette and leather fabric present brand new crafts and details; multi-layered pocket design and wrong-vision layers bring more details; those delicate statement patterns are more suitable for public.
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2021-07-23 29089
WORKATION -- Staffonly Menswear Designer Brand
Staffonly is an energetic menswear brand pursuing unique aesthetic taste. It was jointly established by Shimo Zhou and Une Yea in London in 2015. The brand's studio is now based in Shanghai. Staffonly pays attention to contemporary life and draws inspiration from it. The brand is committed to conveying the brand's design aesthetics and experimental spirit through its unique narrative style, and it uses fresh tailoring techniques, unique aesthetic taste, and humorous and relaxing details to provide contemporary men with new dressing options.
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2021-07-16 39750
Urbanization -- The Analysis of White Mountaineering The Menswear Designer Brand
As a niche Japanese menswear brand for outdoor fashion, White Mountaineering has explored the way to combine high functionality with urban fashion for decades. The wrong-vision effect of camouflage is applied on tie-dyed items in this new season. Maintaining the classic color combination, adjustment is made on silhouette to present a boxy shape. Decorative zip and practical pockets are the noteworthy details.
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2021-07-15 32387
A Romantic Journey -- The Analysis of The Designer Brand Amiri
The Amiri Pre-Fall 2021 collection started from the Chateau Marment, L.A.. Travelling along the dazzling road in the sunset, the brand told romantic and rebellious stories about music. S/S 2021 collection took its pride and pure west coast spirit back to the hometown. Landing at the mysterious Sheats-Goldstein Residence, the collection campaign was shot by the photographer Micaiah Carter.
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2021-07-08 70339
Yama Style -- The Analysis of And Wander The Menswear Designer Brand
The Japanese designer brand And Wander was founded by Keita Ikeuchi and Mihoko Mori in 2011, which hopes to allow wearers to feel the joy of climbing through clothes. Its color combination and structural design are minimalist and practical, and some trendy elements are injected as well. Compared with other outdoor functional brands, And Wander is known for its fresh Yama Style and stylish function design.
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2021-07-02 30092
Military Fashion -- The Analysis of Maharishi The Menswear Designer Brand
The London fashion brand Maharishi has released its S/S 2021 collection -- Maha Tailor Shop. Based on the Vietnamese style, more expressions are made on the silhouettes of military uniform and colors. Sateen made of 60's organic yarns and other military fabrics are used. And the silhouette tends to fit the body structure of Asian people. OG-107 olive color underlines the military style of Maharishi, and pure black is also involved to nod to the SWAT teams in the army. The special badges MAHAPATCHCO are also added to enrich the details.
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2021-06-21 89698
Dreamy Paradise -- QIMOO The Chinese Kidswear Designer Brand
The Chinese kidswear designer brand QIMOO was founded by a young mother, Nora Ma. She draws inspiration from her companion with kids and uses love to weave every childlike yet delicate clothing. Cotton-linen fabric shows plain and lively colors and organic natural printing & dyeing. The cartoon brand character Qimoo leads children to explore imagination and feel the nature.
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2021-06-16 48166
Rebellious & Variable -- The Analysis of Kolor The Menswear Designer Brand
Kolor is a Tokyo-based high-level casual fashion brand founded by Junichi Abe in 2004, which is focusing on men's and women's ready-to-wear currently. Its unique Asian tailoring and proverbial fitness perfectly present the accurate, elegant and understated Japanese fashion. Kolor S/S 2021 collection contains both womenswear and menswear. The younger design is based on the classic products in the past, and deconstruction takes it to another domain. Layered feel is the core of this collection. Except for the layering of various streetwear and leisurely clothing, designer unexpectedly puts the clothing in kids' size out of the loose adult silhouette, accentuating the hippie and decadent aesthetic of colorful and anti-mainstream mix & match and echoing the rebellious and variable inner activity of teenagers.
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2021-06-15 51488
Creativity & Playfulness -- The Analysis of Doublet The Menswear Designer Brand
Tokyo-based fashion brand Doublet was founded by Masayuki Ino in 2012, and released its S/S 2013 menswear collection successfully on Tokyo Fashion Week. Doublet launched the S/S 2021 Lookbook in the form of calendar in this season. The theme A Very Merry Unbirthday For You inherits the unique design concept of Strangest Comfort. Messenger bags, teddy-bear sweater, all-over printing pajama and floral stockings are involved in the latest collection.
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2021-06-10 64841
Italian Sweetheart -- Monnalisa The Refined Kidswear Brand
The Italian kidswear brand Monnalisa has attracted all the parents, who are chasing for fashion and paying attention to the personal expression of their kids, through its fashionable, unique, personalized, naughty and childlike styles, colors and fabrics. The brand provides customized clothing for 2-16-aged charming boys and girls from over 60 countries.
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2021-06-09 65658
Functional Combination -- The Analysis of ATTEMPT The Menswear Designer Brand
ATTEMPT is an independent designer brand founded in 2015, which calls for the innovative expression and cultural transmission. Creative materials and restructured clothing structure are the design core of ATTEMPT. Its delicate tailoring, detail and fabric accurately handle the style of urban techwear and accentuate the rationality of daily wear. Artistic elements are injected into the styles and functions the meet the trendy urban techwear fashion, which ensures the multi-occasional practicality and also exudes its unique aesthetics. The changes of tailoring and materials interpret the brand concept -- creative structural restructuring. ATTEMPT has already become a pioneering techwear brand in China.
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2021-06-08 47296
Delicate Yuppies -- The Analysis of UNDERCOVER The Menswear Designer Brand
The various styles of UNDERWEAR are presented in 3D modeling this season, including high-neck wide-waist suit, all-over printed shirt, leisurely sweater paired with beret, street-style gold chain, and western-style denim jacket. These changes are seemingly abstracted from video games. The movement of 3D models and the low-saturation grayish filter produce a weird visual experience.
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2021-06-04 65838
New Minimalist Aesthetics --The Analysis of C2H4 The Menswear Designer Brand
C2H4 is a Los Angeles-based young designer brand founded by the Chinese American designer Yixi Chen. The brand name comes from the name of founder, and it is also the chemical formula for ethylene. Complex ideology is combined with simple aesthetic standard, and high-quality materials and crafts are applied to create the unique brand concept of C2H4.
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2021-05-31 81289
Island Holiday -- LUCKY TRY The Kidswear Designer Brand
The high-end Korean brand LUCKY TRY presents the French style feeling and its unique design enriches the colors. Products try to express the special personality of every kid, and making special clothes for kids is a joy.
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2021-05-21 34087
Free and Healing -- The Analysis of Highlight Studio The Menswear Designer Brand
Founded by Or Yair Bitton in 2018, the Israeli designer brand Highlight Studio focuses on modern tailoring, details, and high-quality sewing. Creativity reinterprets classic products. This brand also conveys the sense of freedom, innovation, and boldness.
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2021-05-19 41222
Futuristic Deconstructionism -- The Analysis of Heliot Emil The Menswear Designer Brand
Copenhagen-based label Heliot Emil was founded by the Juul brothers. Julius is in charge of fashion design, and Victor is responsible for business operation. Moreover, the brand name comes from their great-grand father's. This kind of brand story often represents a vintage style, however Heliot Emil focuses on the future. Provocative themes and sub-culture are shown to present critical concept and subvert the convention of fashion industry.
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2021-05-18 72776
Casual Girl -- The Analysis of SJYP The Womenswear Designer Brand
Korean designer couple Steve Jung and Yoni Pai founded the brand SJYP after graduating from Central Saint Martins and London College of Fashion respectively. Their brand finished its debut on London Fashion Week in 2014. Its street sport elements, minimalist retro denim, and chic styles sweep the Korean fashion world. Charming SJYP S/S 21 collection uses multi-finished denim, diverse splicing, and striped fabric splicing. Besides, the latest golf collection presents a unique and distinctive summer feeling.
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2021-05-18 73887
Jacket -- The TOP Ranking of Menswear
According to the data of TOP100 downloaded men's jackets of POP users in April, smart casual and athleisure are still the main styles, and the popularity of business leisure recovers. All-over logo jacket increases the visual highlights. Different materials update the traditional edge design and bring innovation. Front-and-back design greatly improves the practicality.
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2021-05-14 67669
Bold Collision and Creation -- The Analysis of KAPITAL The Menswear Designer Brand
KAPITAL once again presents the combination of traditional Japanese craft and retro American Hippy in the S/S 2021 collection. The elements of extreme sports like street skateboard and cycling are integrated, and classic smiley face brings a series of eye-catching items. Ethnic prints and ties are used to redesign the outerwear and cuffed trousers and present the clothing which is different from the traditional sportswear. The collision of sport style and ethnic style is extremely bold. Besides, S/S 2021 collection also presents the iconic tie-dyeing, boro style and extravagant oversized silhouette to meet the mainstream. Variable colors and eye-catching patterns are applied. Oversized suit uses faded pink and sewed-up pocket kerchief.
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2021-05-12 70483
Denim -- The TOP Ranking of Menswear
Based on the data analysis of TOP 100 downloaded men's denim styles of POP users in April, smart casual style occupies a large proportion. Avantgarde brand style increases a little. Splicing dominates the denim craft. Printing and gradient tie-dye are the main crafts. Applique decorations increase the fashionable feel of denim items.
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2021-05-11 69197
Leather & Fur -- The TOP Ranking of Menswear
This TOP ranking of leather and fur items is based on the interaction data of POP users. Smart casual(64%) and business leisure(32%) are the main styles in the recent months. Jacket is still the most popular item. The quantities of polar fleece, faux fur and fur & leather have increased clearly. Leather is the hottest category.