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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • The Comprehensive Analysis of Menswear Runway(Style)

    2021-11-26 69937

    The Comprehensive Analysis of Menswear Runway(Style)

    S/S 2022 runways of Fashion Week in Paris, Milan, New York, and London have been finished. Under the steady situation of epidemic, fashion weeks operated the runway in a mixed pattern: a part of brands returned to the offline fashion show, while others continued the digital show, displaying new products through live streaming and videos. And the end of fashion week will definitely lead topics among journalists, celebrities, and buyers. The eye-catching designs revealed the unique mindset of each fashion house, which inspired the trend of next season.

  • Eco-friendly Bohemia -- The Womenswear Runway Analysis of Chloé

    2021-10-08 70206

    Eco-friendly Bohemia -- The Womenswear Runway Analysis of Chloé

    Launched at the Quai de la Tournelle in Paris, S/S 2022 Chloé runway was cooperated with many charities to underline the social responsibility of the brand and the fusion of environmental protection and creativity. This show about love interpreted the free and unlimited Bohemian spirit. Chloé Craft was also officially introduced to launch more hand-made products in the future. This collection applied regenerated wool, hand-cut plant-dyed leather and soft linen. The usage ratio of lower impact material reached 58% this season. Various sewing, weaving and whipstitching techniques have been appeared. Petal-pattern crocheted dress, knotted slip dress made of strips of leftover fabric from seasons before, and whipstitched leather renew and inherit the classics.

  • Spring Romance -- The Womenswear Runway Analysis of Alberta Ferretti

    2021-09-24 50610

    Spring Romance -- The Womenswear Runway Analysis of Alberta Ferretti

    Founded in 1974, the Milan-based Alberta Ferretti represents taste, elegancy, sensibility and charm. Many international stars and celebrities have worn their master pieces on grant events and red carpets. S/S 2022 collection used butterfly to present the elegant, confident and resilient postures and exude the lightweight yet high-quality romance. Butterfly photos were printed on wrapped dress and lace slip dress, and graceful miniskirt presented impressionism paintings. Knitted lace and organza crochet created a relaxing atmosphere. The colorway of this collection began from white, black and neutrals to dazzling colorfulness to present a butterfly which had broken out of the cocoon. The draped chiffon gown dress in Scuba Blue, Bright Aqua and Purple Opulence perfectly interpreted the brand attitude.

  • Purity & Minimalism -- The Womenswear Runway Analysis of PETER DO

    2021-09-10 71586

    Purity & Minimalism -- The Womenswear Runway Analysis of PETER DO

    The Vietnamese designer Peter Do, who once learned from Phoebe Philo and Derek Lam, won the 2014 LVMH Graduate Prize and founded the namesake label in 2018. Set in Greenpoint, Brooklyn, in an open lot next to the East River, Do's S/S 2022 collection was one of the most anticipated shows of a revived New York Fashion Week. Peter Do gave a hand-written note to each and every one of his guests. In the letter, he likened designing his new collection—the first he's showing on the runway—to making Pho with his dad as a teen."A good Pho is reduced and edited, to an essence" he wrote. Though he's been a minimalist from the start, when analyzing his early work with more experienced eyes, he decided to pare it back and cut out its excesses. The four-piece suit, which he's made a signature, now features a lighter-weight pleated skirt than in seasons past because customers had told him that there was too much fabric around the waist. Looking at photographs of his grandmother's church outfits led to an exploration of the traditional Vietnamese ao dai, which he added lapels and closures to for a side-buttoning coat. An early snapshot of his mom and dad in which his mother holds a rose inspired the rich embroideries on the finale pieces.

  • Greetings from Antwerp--The Analysis of Dries Van Noten Menswear Runway

    2021-08-05 77057

    Greetings from Antwerp--The Analysis of Dries Van Noten Menswear Runway

    “Greetings from Antwerp”, Dries Van Noten’ s Spring/Summer 2022 menswear is full of emotional connection and unlimited respect for the city’s freedom and carefree fun. The team of Dries Van Noten went to 56 landmarks in Antwerp to take snapshots in three days, capturing static and dynamic images of the models wearing new items this season and the surroundings around them. Mr. Dries Van Noten said, “Through my work here I have had the pleasure of reliving Antwerp over again through the lives of the International members of my team who have come to live here with us. With this collection, we see Antwerp through the eyes and photographs of international residents of the city, members of my design team. It is always interesting to see what captivates their attention and how the city we know speaks to them.”

  • Natural Healing -- The Menswear Runway Analysis of AMBUSH

    2021-07-18 65886

    Natural Healing -- The Menswear Runway Analysis of AMBUSH

    Escaping from city is an opportunity to heal, enjoy, and feel the nature, which is exactly the inspiration source of AMBUSH S/S 2022 collection. Although the collection was released before A/W 21/22, the designer Yoon Ahn added wasteland and vast free space into city and streets to create a new brand blueprint. Such freedom has brought variable ideas and also changed the way how AMBUSH treats its fashion collections. Inspired by highly functional fabrics, the new branch AMBUSH WKSP demonstrates the basic elements for people to move comfortably between city and countryside.

  • Canone Infinito -- The Menswear Runway Analysis of MSGM

    2021-07-16 66777

    Canone Infinito -- The Menswear Runway Analysis of MSGM

    Music is the must-have element for the creative director Massimo Giorgetti. The hypnotic and endless rhythm of this Canone Infinito(composed by the Italian DJ Lorenco Senni) enthralled him. Photographer Francesco Nazardo and the Milan-based image makers of No Text Azienda were involved in the production of the men's collection's video. Somehow replicating the circular melody on Senni's musical piece, the two-day shoot took place on a secluded beach in Maremma, a largely untouched, wild strip of land in Tuscany.

  • S/S 2022 Paris Menswear Fashion Week -- Brand Recommendation(Part Two)

    2021-07-14 67103

    S/S 2022 Paris Menswear Fashion Week -- Brand Recommendation(Part Two)

    S/S 2022 Paris Menswear Fashion Week was held from June 22th to 28th. Most brands still released their latest collections online. However, the pure digital fashion show has gradually transitioned into a mixed form in the post-pandemic era. The offline events absolutely promoted the attraction of this fashion week. There were 72 brands involved in the show, including some designer brands and niche brands.

  • S/S 2022 Paris Menswear Fashion Week -- Brand Recommendation(Part One)

    2021-07-13 75931

    S/S 2022 Paris Menswear Fashion Week -- Brand Recommendation(Part One)

    S/S 2022 Paris Menswear Fashion Week was held from June 22th to 28th. Most brands still released their latest collections online. However, the pure digital fashion show has gradually transitioned into a mixed form in the post-pandemic era. The offline events absolutely promoted the attraction of this fashion week. There were 72 brands involved in the show, including Louis Vuitton, DIOR MEN, LOEWE, Yohji Yamamoto, Hermès and Lemaire. Meanwhile, the classic French fashion house Courrèges(founded in 1961) will also return with the first collection of its new creative director Nicolas Di Felice. Dior's cactus garden, Loewe's disco look and the beaches of Rick Owens and Lanvin compose the hedonistic atmosphere of 2022 spring.

  • Light-heartedness & Freedom -- The Menswear Runway Analysis of HERMES

    2021-07-02 91158

    Light-heartedness & Freedom -- The Menswear Runway Analysis of HERMES

    Hermes Summer 2022 collection was presented by the male art director Véronique Nichanian and the drama director Cyril Teste. Abandoning the traditional formal wear, designer injects a sense of leisure into light-hearted and lively designs to outline minimalist lines, which accentuates silhouette and exquisite tailoring. Bursts of color and graphic stitching are used more in this season, and mixed multiple materials enliven the whole collection. Designer brings us a sunny daily scenery on the triangular stage. The collection exudes an air of relaxed light-heartedness and freedom. It is a response to the call of wide open spaces, a yearning for the oceans.

  • Warrior Spirit -- The Menswear Runway Analysis of S/S 2022 Burberry

    2021-06-29 77375

    Warrior Spirit -- The Menswear Runway Analysis of S/S 2022 Burberry

    Burberry S/S 2022 menswear collection has released. The creative director Riccardo Tisci combined freedom with unity to jump out of the constraint. To salute to the electronic music duo Shpongle, their song Strange Planet was selected to be the BGM of this runway. The vastness of the space shortens the distance between people. Sleeveless drop-shoulder jacket and deconstructed outerwear try to challenge the traditional principle. The flowing silhouette design is fused with abstract printed patterns and self-fabric straps. Classic brand elements are integrated into the theme to express royalty. Black halter-neck vest, outerwear and shorts are filled with the bravery of young warriors.

2022SS Trench Coat Trend Analysis Report

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