Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
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Style
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2024-01-26 17416
The Comprehensive Analysis of Sports Retail Market in January
The main filming locations this month are Shanghai and Beijing. The retail market focuses on sports and leisure, yoga and fitness, and outdoor sports styles in autumn and winter; According to market analysis, the clothing market showcases a hot fashion and sports style everywhere.
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2024-01-25 35148
Freedom Limit -- The Analysis of Mammut The Benchmark Outdoor Brand
This report mainly focuses on the following four aspects to analyze the Mammut brand: brand dynamics, retail new product analysis, online new product analysis, summary, and development extension recommendations.
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2024-01-23 21651
Outdoor Fashion -- The Analysis of This Thing Of Ours The Outdoor Designer Brand
This Thing Of Ours is a well-known men's clothing selection store in the UK, established in 2013. This Thing Of Ours is a buyer brand primarily focused on men's fashion, highly sought after for its minimalist, exquisite, attention to detail and texture design, selling selected brands from around the world. The store collaborates with brands from many countries, including Japan, South Korea, Taiwan, and the United States, to bring consumers rare and cutting-edge high-quality clothing. The store mainly sells men's clothing in mountain outdoor, trendy outdoor, and outdoor leisure styles. This report excerpts some popular and well-designed brands from the buyer's store for reference.
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2024-01-18 20562
Quiet Luxury Style -- The Comprehensive Analysis of Menswear Designer Brand
The quiet luxury style is a continuation of the Old Money Aesthetics craze sparked by the American drama "Succession". Quiet luxury, as the name suggests, returns to luxury with a low-key attitude and is a new era of minimalism, known as "Quiet luxury". It is not entirely minimalist, nor is it so sexually aloof. It is a style that is not as simple as minimalism, but more refined than a sexually aloof style. The quiet luxury style emphasizes high-quality and practical clothing. In terms of color, neutral colors such as gray, black and white, or rice are the preferred direction, while retaining simple main colors to emphasize the overall harmony; Smooth lines, appropriate cutting, simple and sophisticated design, combined with textured fabrics, create a restrained and sophisticated atmosphere for dressing.
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2024-01-16 21691
Classic Retro -- The Analysis of Sergio Tacchini The Activewear Designer Brand
Sergio Tacchini is a traditional track and field sports brand that represents sincerity, craftsmanship, and style. It is also a well-known brand in international sports and leisure fashion products. The brand was founded by Italian tennis champion Sergio Tacchini in 1966. This brand mainly focuses on tennis apparel and casual sportswear. In addition to tennis apparel, Sergio Tacchini also produces and sells other sports equipment such as sports shoes, socks, bags, and accessories. The design style of the brand is characterized by simplicity, fashion, and functionality. According to the POP backend download index, the Sergio Tacchini clothing download index is relatively high, and coupled with the active design media, this brand is recommended for reference.
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2024-01-15 37405
2023 Annual TOP Tanking of Menswear
This ranking is a comprehensive ranking based on the 2023 POP backend browsing index, download index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 10 men's clothing brand hot search list for the year, in order to better understand industry trends and new season development.
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2024-01-12 19838
Function & Fashion -- The Comprehensive Analysis of Yogawear Designer Brand
In recent years, professional yoga styles have become increasingly popular, and professional yoga style clothing has advantages in comfort, sportiness, and aesthetics, making it highly favored by yoga practitioners. Professional yoga style clothing has elasticity and breathability, providing support and stability, which provide consumers with flexibility in exercise and comfort in wearing. In addition, professional yoga clothing is increasingly emphasizing fashion sense. In order to cater to the public's preferences for sports performance and fashion sense, a group of popular and well-designed professional yoga and fitness brands have emerged, providing people with a better yoga practice experience and becoming a way to showcase fashion and personality.
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2024-01-12 4935
Business Pants Fabric -- The TOP Ranking of Menswear
This report is based on the comprehensive analysis of the top 100 business men's clothing fabrics based on user download interaction data from POP Fashion in the past three months. In the top three month hot list, ZEGNA is the most popular business men's pants brand, followed by BOSS and Hermes. According to the analysis results of the TOP Hot List, multi-component worsted and comfortable cotton textiles are the most popular fabric styles in men's pants, accounting for about 60% of the total. The popularity of pants developed using worsted flannel fabric by representative brands such as DIOR MEN has increased, accounting for 13%. It is worth noting that the popularity of light outdoor functions has expanded the application range of functional synthetic fabrics in business style men's pants, with corresponding investment value.
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2024-01-12 28058
Urban Business -- The Comprehensive Analysis of Luxury Brand
Mature business style emphasizes the overall style's conciseness, formality, and professionalism. The classic cutting and styling focus on fitting and slimming; Prefer neutral colors in terms of color, giving a stable and professional impression; The detailed design is concise and neat, avoiding excessive and cumbersome decorations, striving for simplicity without losing taste. The quiet luxury style emphasizes clothing with high quality and practicality. In terms of color, neutral colors such as blue, white, gray, and rice are the choice direction, while retaining simple main colors to emphasize the overall harmony; Smooth lines, appropriate cutting, simple and sophisticated design, combined with textured fabrics, create a restrained and sophisticated atmosphere for dressing. The commuting outdoor style combines the characteristics of business and outdoor sports, emphasizing the practicality and comfort of clothing, incorporating design elements that conform to modern urban aesthetics and convenient living, and pursuing multifunctionality to cope with the scene transition between daily work and outdoor environment.
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2024-01-10 33632
Outdoor Lifestyle -- The Comprehensive Analysis of Sportswear Designer Brand
In recent years, outdoor lifestyle styles have become increasingly popular, and related outdoor brands have formed various collaborations. This style combines outdoor functional attributes with urban fashion and lifestyle attributes, meeting various dressing scenarios and being loved by the public. Japanese outdoor clothing is a clothing style that combines Japanese fashion culture and urban outdoor style. It combines fashionable design with functional elements, suitable for wearing in daily urban life. Japanese outdoor clothing has become a popular mainstream trend due to its fashion, personalization, practicality, comfort, adaptability to changing weather, and concern for environmental protection and sustainability. It meets the modern people's demand for fashion and functionality, and attracts the younger generation's pursuit through unique design and innovation.
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2024-01-09 14930
Versatile Sports - The Analysis of HEAD The Sportswear Designer Brand
HEADHEAD is an Austrian brand founded by Howard Hyde, the inventor of metal sleds. In the 1970s, it acquired the TYROLIA snowboard holder and MARES diving gear, and in the 1990s, it acquired the well-known tennis brand PENN. In 2013, Head officially entered the China station and collaborated with Zhejiang Hanna strategically, committed to spreading new sports concepts and leading a positive and upward lifestyle. Head products cover areas such as skiing, fitness, tennis, swimming, diving, cycling, sports shoes and clothing, yoga, and sports accessories. The brand's running and fitness style clothing is well-designed and has strong practicality, coupled with a high POP download index, so we recommend this brand for reference. This report mainly analyzes the key series and key details of running and fitness styles.
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2024-01-05 44732
2023 Annual Fashion Report of Yogawear
This ranking is a comprehensive ranking based on the 2023 POP backend download index, hot selling index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, we have selected the top 10 hot search lists for various women's yoga products of the year, in order to better understand industry trends and new season development. Click on the link to enter the TOP10 brand style library.
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2024-01-05 25543
Trendy School -- The Comprehensive Analysis of Benchmark Kidswear Brand
The fashion history evolution of children's clothing academy style is mainly influenced by the culture of British and American academies, emphasizing simple, elegant, and classic clothing styles. Nowadays, classic elements, the combination of youth and trendy brands, high-quality fabrics, accessories and details all constitute the characteristics of children's fashion academy style. The future style of the college will pay more attention to innovation and diversity, with new school style, informal school style, intellectual style, Gray style dressing, British style, JK uniform style and other styles representing the innovative and diversified trend of the college style.
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2024-01-04 38250
2023 Annual Fashion Report of Sportswear & Training Wear
This ranking is a comprehensive ranking based on the 2023 POP backend sports download index, hot selling index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 5 hot search lists for various men's and women's sports/training products for the year, in order to better understand industry trends and new season development. Click on the link to enter the TOP10 brand style library.
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2024-01-03 40222
2023 Fashion Report of Outdoor Sports
This ranking is a comprehensive ranking based on the 2023 POP backend download index, hot selling index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 5 hot search lists for various men's and women's outdoor sports items of the year, in order to better understand industry trends and new season development. Click on the link to enter the TOP10 brand style library.
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2023-12-30 27652
The Comprehensive Fabric Analysis of Benchmark Womenswear Brand
The simple and neat cutting and exquisite fabric texture of the simple European style are highly favored by consumers and have become a key style for women's clothing. Usually, natural materials such as cotton, linen, and silk are used to show comfortable wearing and delicate textures, showcasing a low-key and introverted elegant temperament. This report focuses on the hot selling items of the 23/24 autumn and winter of the domestic benchmark brand for women's clothing in the simple European style, extracts and analyzes key fabric information, and looks forward to the development direction of fabrics in the simple European style.
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2023-12-29 30599
Free Rhythm -- The Analysis of ZARA The Activewear Designer Brand
ZARA is a well-known fast fashion brand founded in Spain and headquartered in A Correa, Galicia. ZARA is known for its fashionable, fashionable, and affordable products, providing fashionable clothing, shoes, and accessories suitable for men, women, and children. In recent years, ZARA has launched Athleticz sports series, mainly covering running fitness series, yoga fitness series, and outdoor skiing series. The latest autumn and winter seasons have developed a variety of sports styles, which are quite eye-catching. In addition, the POP download index is also quite good, and social media trends are hot, so it is recommended to follow this brand. This report mainly analyzes the series, key items, and key details related to running/fitness in the autumn and winter seasons, for reference and reference.
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2023-12-28 19453
Retro Revival -- The Analysis of PUMA The Benchmark Sportswear Brand
The PUMA brand mainly develops sports and leisure series, street trend series, running and fitness series, and yoga and fitness series. The latest autumn and winter seasons have developed many co branded series, and the new series is more attractive. In addition, the POP download index is also quite good, and social media updates are hot, so it is recommended to follow this brand. This report analyzes the latest series, key items, and key series in the autumn and winter seasons for reference and reference.
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2023-12-27 11838
Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand
The "Nostalgic Casual" style continues the interpretation of the classic retro style, integrating nostalgic elements with modern design concepts, showcasing a unique fashion attitude. The denim category, as an important part of it, has become an indispensable element in the nostalgic leisure style. Designers can create diverse retro style clothing for different occasions, and can also mix and match with other popular elements such as street style, breaking free from fixed frames, and creating unique design works. The "Nostalgic Casual" style of autumn and winter is being used by major clothing brands such as Acne Studios, Evisu, Maison Mihara Yasuhiro, etc. Nostalgic leisure will continue to have an impact on the fashion industry, becoming a fashion bridge connecting the past, present, and future.
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2023-12-27 9829
The Comprehensive Analysis of Womenswear Designer Brand
Based on the current key wholesale markets for women's clothing, such as Hangzhou Sijiqing, Guangzhou Shisanhang&UUS, Shenzhen Nanyou, and South Korea Dongmen, this article summarizes the key designer brands in e-commerce and the market, and recommends the latest collection highlights, key styles, and craftsmanship details of the following popular brands, bringing more inspiration for explosive product development.
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2023-12-27 62991
The Analysis of Lululemon Athletica Yoga Fitness Benchmark Brand
This report mainly focuses on the following four aspects to analyze the Lululemon Athletica brand: brand dynamics, retail new product analysis, online new product analysis, summary and development extension recommendations.
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2023-12-27 25321
Sweet Hot Girl -- The Analysis of Chuu The Womenswear E-Commerce Brand
The POP market research team for this issue will cover seven modules, including the introduction of the new series of Chuu brand, the proportion of category sales and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
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2023-12-25 12569
Cold Endorphins -- The Comprehensive Analysis of Menswear E-Commerce Brand
In addition to dopamine in summer, the Maillard style of early autumn is also very popular, and another trend with full personality is gradually emerging, which is the dark endorphin style. If dopamine is the color of joy, then endorphins are the silent black. Through personalized dressing, expressing inner emotions and attitudes through clothing, showcasing an independent and pursuit of unique attitudes, just like the feeling that endorphins bring to people, calm and full of power, it is a mysterious, cold and exquisite atmosphere.
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2023-12-25 17578
Practicality -- The Analysis of CROQUIS The Benchmark Menswear Brand
The CROQUIS Sketches 23/24 Autumn/Winter "Like Water Tangible" series takes inspiration from water, with a flowing style, opening up an endless winter. The series of single items combines practicality and comfort, and the use of soft and lightweight fabrics makes the clothing move according to the situation, like tangible water; The use of inspired jacquard fabric showcases the elegance and shape of winter men's demeanor.