Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
- Season
- Theme
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
- loungewear
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Parent-child Dressing Princess Style Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Party style Elegant commute Socialite Style Quiet Luxury
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2024-03-08 89951
Style Insight - Differentiation of Young Women's Styles (Part 2)
There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.
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2024-03-06 83262
Style Insight - Differentiation of Young Women's Styles (Part 1)
There has been a change in the characteristics of young consumers on 24/25: the original brand had a benchmark effect, which was very "concentrated" and "universal"; At present, brands focus on the audience circle, which is very "dispersed" and "decentralized". These "circles" have a large number and small scale, but "insiders" enthusiastically follow and are willing to spend more money to pay for their love. The scattered consumption characteristics have spread to the category of fashion styles, especially the contemporary female youth fashion style, which is clearly different from traditional mainstream styles, mixed with various classic styles and immersed in the current lifestyle, presenting a new style. The POP Prospective Team has discovered this key change by focusing on observing and researching the psychological age representation of women aged 20-28, and describing four differentiated styles of young women's clothing.
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2023-10-27 81028
Refined Romanticism -- The Craft Trend for Women's Embroidery
The core craftsmanship of the spring and summer of 2025 presents a romantic and exquisite trend. Starting from the two dimensions of edge decoration craftsmanship and body pattern decoration craftsmanship, edge decoration craftsmanship includes irregular edge embroidery, Zigzag embroidery, one-line embroidery, and special embroidery, which satisfies a more diverse and unique personalized pursuit in multiple dimensions; The decorative embroidery techniques of patterns include bead embroidery, hollow embroidery, three-dimensional thread embroidery, and water-soluble embroidery, which meet the pursuit of exquisite patterns in multiple dimensions; Both dimensions simultaneously point to the trend of exquisite craftsmanship in spring and summer, as detailed in the following report.
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2023-10-13 139150
Unruly Romantic -- The Design Development of Womenswear
The review and empowerment of history in the fashion industry has always been a common trend, and this contrast effect is based on the extension of the aesthetic and cultural charm of the art movement; Secondly, the emotional core of various classicism has been repeatedly aligned with modern emotional needs, resulting in emotional resonance and nostalgia, temporarily detached from the times, and the psychological demand to regain elegance and tranquility has become increasingly strong. In summary, classical elements carry elements such as artistic charm, emotional resonance, and nostalgia, promoting fashion art to create attraction and deepen cultural connotations through the beauty of classics.
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2023-07-31 89430
The Wizard of Oz -- The Pattern Trend for Girlswear
This report is themed around the classic British countryside style, creating a pleasant atmosphere for a spring afternoon tea by incorporating floral and checkered elements. Children love to play and have fun in the outdoor countryside, experiencing the warm embrace of nature. The natural and fresh colors of the patterns further enhance the beauty of the countryside style.
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2023-02-08 137679
Resortir -- The S/S 2024 Thematic Fabric Trend
The restart of travelling and the rising concepts of “Time Billionaire” uplift the way of vacation, and give inspiration to a reversed holiday that has no plans. We dominate the time with ease and explore the pure charm of journey. The immersive vacation satisfies the appetite for the new ‘migrant’ tourism. The healing and hopeful spectrum of sunset is fused with practicality, outdoor and midsummer gardening. The fluid lifestyles allow us to spend more time on travel, and stimulate a journey of imagination.
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2022-11-28 531353
Gaiety Breakthrough -- The S/S 2024 Theme Forecast
Repeated uncertainties accelerate the economic recession, however, the fashion industry is a durable consumer goods industry under direct affect. For Fall/Winter 2023, we expected for the symbiosis of natural beings and discovered a balanced survival pattern in the adversity. China was predicted to be a dark horse that would incubate the fashion. All the industries have expressed their vision about the future, including digital supply chain, the strategies that transform the shopping demand, the attitude toward lifestyles and IDEA marketing. We advocate to seize the chance to enter into the new fashion era, initiate changes from within, and embrace the Web3.0.
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2022-08-02 151450
Lavender Mist -- The Color Trend for Infantswear
Lavender Mist is a pale hue with a hazy and mysterious filter. The combination with ditsy floral prints creates a French-style romantic atmosphere in Fall/Winter. Auxiliary colors as Shortbread and Petal Pink add highlights to the palette and endow infants with cuteness and sweetness.
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2022-06-22 127463
Lagom -- The Design Development of Women's Leather & Fur
The uncertainty of the future makes consumers start to appreciate simple stuffs with a delighted mood. To find a balance in the new ecology, we need to slow down our steps and take advantage of every chance to change our lives. Redefining the value standards, positive consumers are now focusing on their own conditions(mentality, emotion, knowledge, skill). Living a balanced, moderately paced, low-fuss life is what Lagom is all about.
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2022-03-23 241001
Ocean Wave -- The Color Trend for Menswear
The clean Ocean Wave is sourced from the natural power. The changing, rolling ripples also reflect the healing color of sky, which allows urban people to enjoy the pleasant of nature. Ocean Wave is applied as the main tone to explore the diversity and practicality of color. The transparent and lustrous textures will bring different presentations.
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2022-01-22 248911
Baltic Sea -- The Color Trend for Womenswear
The electric and pale hue of Baltic Sea is digital and futuristic, vibrant and fresh. The use of shimmering fabrics can better reflect the digital gloss of Baltic Sea. Compared with the hardcore palette of Metaverse, this bright blue is more acceptable and prevalent, leading us to an electric sea.
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2021-12-13 335336
Retro Time -- The S/S 2023 Theme Trend
Retro Time conveys the spiritual expression of Gen Z consumers' nostalgic emotions and awakens the memory of the golden age via scene replays. Discovering the oasis that we desire for, an escapist journey is started the high summer. With the use of joyous tones, new elements are joined by the old to present a retro vacation style. Retro Time hopes to create a relaxing and carefree mini-vacation atmosphere for the busy teenagers in city. A self-healing summer rhapsody reminds us of the passion and romance in summer, and reinterprets the highlights of that classic, golden age.
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2021-09-02 188168
Visions -- The Design Development of Kidswear
Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.