Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.

The quality of life is not only about material needs, but also the spirit and pleasant mind. Appropriate is the core of LAGOM's trend. The current comfortable, warm and intelligent life style is what it means to pursue the meaning of Lagom life. Refined natural animal fibers, such as high proportion cashmere, wool and yak hair, pursue the high-quality skin-friendly touch. Middle/heavy-gauged stitches present 3D textures through cables, geometries and air-layer jacquard. The application of yarn embraces a minimalist lounge style which accents natural touches and fine qualities. With the idea of returning to nature and enjoying smart home lives, there is a warm and tranquil atmosphere.

The fast-tempo lifestyle prompts us to rethink the meaning of work, family and life. The quality of life not only comes from materials, but also joyful spirits and attitudes. ‘Not too much or too less’ is the core of Lagom. This theme is trying to reach a balance in the life and finding details from multiple dimensions. Slowing down the pace and releasing anxiety, we need to enjoy the intelligent lifestyles at home.