Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2024-04-19 7261
Chromatic -- The Comprehensive Analysis of A/W 24/25 Women's Runway
According to the comparison table of the proportion of colors in autumn/winter on 23/24 and autumn/winter on 24/25, it can be seen that there is a partial increase in black, red, khaki, orange, orange yellow, and orange red colors, while the blue purple color system shows a significant decrease. Other color systems also show a slight decrease to varying degrees. At the same time, this article selected the four color schemes with the highest proportion of colors in the 24/25 autumn and winter seasons for the study of color system tracking data in the past three years, focusing on the analysis of red, blue, magenta, and purple colors.
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2024-04-18 4207
Chic Techwear -- The Comprehensive Analysis of Men's Wear Designer Brands
This article focuses on three fashion styles: Gorpcore, Wasteland, and Urban Camping. The Gorpcore style combines practicality and fashion, integrating outdoor and urban elements, allowing people to showcase their personality and taste in outdoor activities. Men's clothing emphasizes comfort and durability, using breathable and soft fabrics to meet various activity needs; The wasteland functional style is a new favorite in the fashion industry, combining the dilapidated sense of wasteland culture with the pragmatism of functional style, showcasing a rugged retro style. The fabric is wear-resistant and practical, with dull colors, creating a post apocalyptic atmosphere; Urban camping outfits integrate outdoor trends with urban life, emphasizing practicality, functionality, and comfort. The loose fit provides activity space, and details such as zippers and pockets make the design more complete and coordinated, breaking the boundaries of fashion and allowing for free city travel.
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2024-04-17 4058
Office Commuting -- The Comprehensive Analysis of Men's Wear Designer Brands
The light and mature workplace commuting style combines mature and stable professional temperament with relaxed and comfortable daily dressing elements, aiming to create a dress that not only conforms to the professional image of the workplace, but also does not lose personal style and life atmosphere. Choose high-quality basic items as the main axis of the wardrobe, such as classic cut casual jackets, fitted shirts, straight leg pants, etc. These items have simple styles and smooth lines, making them easy to handle various workplace situations. Meanwhile, the high-quality fabric texture is the key to enhancing the overall design level. In terms of color, neutral colors (such as black, white, gray, camel, navy) and low saturation soft color schemes are mainly used to create a calm and approachable visual effect. This theme revolves around casual and office sports style, retaining its formal feel while adding a fashionable and avant-garde vibe.
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2024-04-09 11166
Elegant Outdoor -- The Comprehensive Analysis of Women's Runway
24/25 autumn/winter women's fashion runway comprehensive trend, exploring new ways of elegant outdoor dressing for women. This season, the British outdoor style of women's clothing combines classic protective windbreakers, plaid elements with outdoor metal buckles, parkas, and more, highlighting the return of elegant outdoor style; The minimalist and elegant style creates a comfortable and fashionable atmosphere through understated colors and details, allowing people to feel an inner luxury; The elegant artistic style emphasizes the layering of abstract art and layers, creating a unique and elegant beauty. Lightweight protective fabrics such as silk knit and satin nylon showcase a soft and powerful sense of power; The exquisite environmentalism style takes environmentalism as an important design concept and is also reflected in women's clothing design. The use of sustainable materials and emphasis on environmentally friendly processes echo the pursuit of sustainable development in today's society.
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2024-04-03 6941
Neo Chinoiserie -- The TOP Ranking of Kidswear Pattern
According to the TOP 100 user downloads list in March 2024, Chinese style patterns in children's clothing for spring and summer 2024 have become a popular direction of attention. The main form of expression for Chinese style patterns is traditional Chinese painting, with bamboo, flowers, calligraphy, and other important elements of pattern content. Paired with fresh and elegant colors, it creates a flowing and classical charm like Chinese ink painting, adding a delicate and elegant touch to the overall children's clothing pattern.
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2024-04-01 10990
The Comprehensive Analysis of Sportswear Retail Market in March
In March, the sports market still focuses on the three major styles of sports, namely trendy outdoor, yoga/running, and sports and leisure. We mainly conduct tracking research and analysis on sports brands that are relatively hot in the market and have a strong sense of design. The analysis dimension mainly focuses on the brand's key shopping mall displays and key market styles. By analyzing the colors and details of the series for reference and development.
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2024-04-01 6037
Modern Unisex -- The Popular Styles of E-Commerce Womenswear
Modern unisex clothing pursues simple, clean, and bright designs. Usually basic colors such as black, white, and gray are used, with occasional addition of dark blue or khaki to avoid overly flashy elements. The loose and minimalist cut is suitable not only for women, but also for male figures. Avoid using gendered elements, such as skirts, and focus on balance and coordination.
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2024-04-01 17325
Office Siren -- The Comprehensive Analysis of Women's Fashion Designer Brands
Office Siren combines a sexy and charming boudoir style, a sharp and efficient commuting style, and a highly intelligent intellectual style, showcasing the collision of multiple qualities of women, such as being capable and sharp, and sexy and luxurious. At the same time, it is more youthful and suitable for more people to wear. Pay attention to the use of details and materials in design, such as straps, perspective, asymmetry, lace, mesh, satin, leather, etc; The colors are mainly dark shades such as black and gray, with a small amount of bright colors present; The silhouette emphasizes the delineation of the body's curves, making it concise and slim fitting. This article will analyze several intellectual style women's clothing designer brands such as MARKGONG, Courreges, Dion Lee, etc. For details, please refer to the following text.
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2024-03-26 13655
Denim -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's denim downloads in POP3, denim skirts and jeans are the most popular items in the new season of denim market development, mainly slim fitting skirts of different lengths and silhouetted jeans, accounting for 50%, with skirts being the focus of development; By designing with different lengths and slits, showcase the different style changes of individual items. Mid length skirts are most favored by customers. The nostalgic and retro style of casual wear is still a key trend, with blue cows remaining the main color. Wash with water, no need for too much complex washing water. A good nostalgic classic color sense and delicate drop colors are important indicators of a popular item. The combination of denim and patchwork denim is a prominent design feature of this season. It can be combined with the structural changes inside and outside the denim and different washing changes to upgrade the design of the single item.
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2024-03-25 16038
The Analysis of LILANZ Men's Clothing Benchmark Brand
Taking "Chengfan Qixia" as the theme, inheriting creative inspiration from traditional culture and art, integrating contemporary art style for exploration and innovation, and colliding with the spring and summer stories belonging to Lilang. LILANZ's new products this season have a high proportion of business and leisure styles, followed by commuting outdoor and urban work style. The overall pursuit is high quality and comfort, while also maintaining a sense of firmness. Attention is paid to detail processing to increase the layering and fashion sense of the clothing. The design of fabrics, colors, and styles changes to meet the needs of different occasions and showcase diverse charm.
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2024-03-23 7059
Leather & Fur -- The Comprehensive Analysis of Women's Runway (Part One)
At the four major fashion weeks of autumn and winter on 24/25, fur and fur have shown an upward trend. This article analyzes the key colors and items of fur and fur for women's clothing on runway. This season, the proportion of jackets with fur and fur as the key items is still the highest, while fur coats and coats have increased. In addition, the combination of minimalist aesthetics in cutting and innovative materials plays an important role in fashion week, combining classic contours with modern styles to showcase an aesthetic balance that transcends time and space.
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2024-03-15 22115
Elegant Leisure -- The Analysis of DIOR MEN The Luxury Menswear Brand
The DIOR MEN 2024 summer men's clothing advertising campaign showcases a dreamy and ethereal setting with delicate images, interwoven with bright colors such as blue, green, yellow, orange, and pink, echoing the looks in fashion shows, and delicately balancing the restrained atmosphere and luxurious charm.
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2024-03-08 29486
Lightweight Protection -- The Comprehensive Analysis of Sun Protection Clothing Designer Brand
The current design of sun protection clothing is fashionable, with a variety of colors and styles, which can meet the aesthetic needs of different people. Many brands have also launched co branded products related to popular culture, celebrity effects, etc., further enhancing the fashion sense of sunscreen clothing. Sunscreen clothing not only effectively blocks ultraviolet rays and prevents skin sunburn, but also has excellent breathability and comfort, meeting people's basic needs for clothing during outdoor activities. According to the different uses and matching needs of sunscreen clothing, it can be divided into three categories: outdoor leisure, fashionable leisure, and comfortable knitting.
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2024-03-07 38875
Vacation Style -- The Women's Runway Analysis of CHANEL
The CHANEL 24/25 autumn/winter collection draws inspiration from the romantic seaside city of Dover and pays tribute to the love story that began in Dover - the movie "A Man and a Woman.". Dowell Wooden Road, Horizon, Off Season Beach. This season is full of the atmosphere of Dover and its scenery, featuring thick sailor sweaters and knitwear, silk shirts, ruffled low cut tops, and jumpsuits. Exquisite pajamas remind people of gentle waves and gentle breeze. The romantic long silhouette imagined by Virginia Viard uses the constantly changing colors of the Dover sky and brown and gold wire fabrics, presenting a vibrant or soft tone.
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2024-03-07 6169
The Analysis of Bosie Agender The Benchmark E-Commerce Brand
Bosie Agender 2024 early spring collection takes inspiration from the "Secret Garden" and injects the vitality and romantic atmosphere of spring into the series creation. It uses natural and emotional healing colors, blends poetic design vocabulary, and uses clothing as a carrier to conceive and present a three-dimensional garden that can be carried with you.
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2024-03-04 12561
Cotton-linen Fabric -- The Comprehensive Analysis of Menswear Runway
Throughout the 24/25 autumn and winter men's fashion show, cotton and linen fabrics are mainly made of cotton, presenting a clear outdoor style. Focus on six major directions: high-density smoothness, workwear cotton spinning, casual stripes, retro velvet texture, natural texture, and crepe texture. Overlaying functional organization on the classic texture as a whole, showcasing a simple and practical functional leisure style with a harmonious natural concept, and presenting a restrained material beauty with low saturation colors and original tones. Among them, the focus is on the finishing process of oil wax textured cotton spinning.
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2024-02-29 20578
Ethnic Brightness -- The Analysis of EP YAYING The Benchmark Womenswear Brand
EP YAYING explores the ethnic costumes of the Miao and Yi ethnic groups and endows them with contemporary imagination. From colors and totems to texture and silhouette, EP YAYING focuses on the intricate details of fine weaving and embroidery, showcasing the diverse forms of traditional Chinese aesthetics. Through elegant and elegant forms, EP YAYING looks at the Chinese culture that runs through ancient and modern times.
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2024-02-29 6441
Retro Fashion -- The Comprehensive Runway Analysis of Men's Denim (Part One)
At this season's Men's Wear Week, denim clothing presented a brand new look, combining elements of retro and modern, practicality and fashion. Based on the concept of sustainable development and innovation, designers will showcase unprecedented creativity and individuality in the cutting, fabrics, details, and colors of denim clothing. By exploring the core of denim culture and combining it with contemporary aesthetic trends, the denim category showcased its unique charm at this season's fashion week.
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2024-02-28 5888
From Formal to Casual -- The Men's Runway Analysis of AURALEE
The AURALEE 24 autumn/winter collection combines practicality and fashion, achieving a smooth transition between daily life and leisure. The series features soft cut alpaca jackets, lightweight city jackets, and spacious quilted down jackets, providing warmth while showcasing exquisite style. The colors range from peaceful deep brown to vibrant turquoise and red, conveying a clever balance between energy and tranquility.
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2024-02-20 31569
Roam the Green Field -- The Comprehensive Analysis of Benchmark Kidswear Brand
Spring is warm and flowers are blooming, and many domestic brands are launching a new season of "light outdoor" children's clothing for spring and summer. On the basis of meeting basic outdoor functional requirements, we further extend the fun outdoor style and create an ideal outdoor country with dreamy colors, full of vitality and childlike fun. Let children bid farewell to the dull buildings, step out of ordinary streets and alleys, and encounter the traces of spring breeze in a corner of the city, reaching out to explore that little bit of greenery.
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2024-02-02 31795
Wealthy Girl -- The Popular Style of E-Commerce Womenswear Brand
The style of a wealthy lady is a high-end, fashionable, elegant, and ladylike dressing style originating from Western aristocratic women, which has won the love of many modern women with its noble temperament and elegant demeanor. The dressing style of a socialite emphasizes the simplicity and purity of colors, emphasizes materials and texture, and exquisite cutting and fitting styles highlight the wearer's taste. The dressing style of a socialite has several characteristics, such as strengthening the upper body size, highlighting the waistline, diverting attention, and using classic elements, which can increase the aura and layering, showcasing a graceful figure and feminine charm.
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2024-02-01 50612
Inner World -- The Analysis of MM Maimeng Benchmark Womenswear Brand
This report analyzes the MM Maimeng 2024 Early Spring collection, with the theme of "Inner World", inspired by the wonderful glaze colors of kiln transformed glazed objects. This season focuses on light color schemes, emphasizing practicality and a sense of luxury in layering the same color scheme. Knitwear, straight skirts, and suit sets are the core categories.
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2024-01-26 6843
Urban Pioneer -- The Comprehensive Analysis of Menswear E-Commerce Brand
Urban avant-garde men's clothing emphasizes a sense of balance in overall matching, usually using loose and comfortable dressing methods to present smooth and layered lines, adopting slim and geometric cuts, emphasizing the avant-garde sense of lines, showcasing fashion and futurism through sharp lines, and creating unique clothing styles; Pursuing simple and exquisite design, paying attention to detail handling, clothing often focuses on simple lines and classic colors, making the clothing look clean and neat; Show layered outfits by overlaying different styles of items.
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2024-01-22 6153
A/W 23/24 Women's Down Jacket Market Verification
Through market research on the 23/24 autumn/winter women's cotton down jackets, the key styles, colors, silhouettes, and process details of this season's down jacket design can be identified. This article will compare the prediction of the design trend of POP23/24 autumn/winter women's down jackets and verify the trend of cotton down jacket design for this year by combining it with the popular styles in the market.