Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
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2024-03-11 63807
London Fashion Week - Recommended Womenswear Brands
The 2024 Autumn/Winter London Fashion Week will be held from February 16 to 20, 2024, marking the 40th anniversary of the week. Over 70 brands participated in this season's fashion week. Each designer, through their own unique approach, coincidentally pays tribute to the English royal wardrobe and British history, creating fashion works full of drama and emotional tension. From noble and elegant retro British style to modern and sexy design, to futuristic and exotic elements, combining outdoor elements with British elegance, and showcasing the power of women through different styles of design. London Fashion Week showcases the innovative spirit and pursuit of diversity in the fashion industry, bringing new insights and directions for the development of the fashion industry.
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2024-03-06 4574
Elegant Charm -- The Brand Analysis of Wooyongmi The Menswear Designer Brand
Woo Youngmi is a clothing brand founded by renowned Korean designer Woo Youngmi (from the UK and the US) in 2002. Wooyoungmi founded a men's clothing brand from a female perspective, with the tough lines of its men's clothing carrying the unique "texture" of the Korean brand, striving to leave a deep impression on people in terms of "shape" without any strong visual impact. It blends the soft visual representation of women into the men's clothing style, balancing the tough style and soft temperament, reflecting the fresh and elegant sexy essence of ambiguity. Focus on its clean and straightforward silhouette design as well as the design of details.
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2024-02-23 5451
Innovation Integration -- The Menswear Runway Analysis of Kolor
The Kolor 24/25 autumn/winter collection seamlessly blends classic and innovative elements with his unique artistic perspective. Designers focus on powerful cuts and extraordinary details to create stunning fashion pieces. This season, Kolor combines traditional shapes with restrained research, giving classic works a whole new life through rich decorations and small modifications. Compared to the past, Kolor has converged its reliance on piecing together and stacking items in this season's design, replaced by a restrained and concise effect, which has achieved excellent results.
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2023-12-19 12068
Cozy Fit -- The Popular Style of Womenswear E-Commerce
Compared to Clean Fit, Cozy Fit places more emphasis on comfortable and lazy "lifestyle outfits" based on simple and neat styles, and the selection of items is also more designed. It abandons fixed pairing formulas and emphasizes pragmatism, with a particular emphasis on basic layering and multiple outfits. Its core concept is to create a simple, relaxed, and fashionable look through the combination of basic color tones and a loose and comfortable large contour.
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2023-12-18 19116
Outerwear -- The Data Analysis of Menswear E-Commerce
In the popular November men's outerwear e-commerce, the most popular styles of men's outerwear are dominated by mountain outdoor and business commuter styles. Among them, practical pockets, detachable inner linings, contrasting colors, as well as plaid patterns and patches are worth paying attention to as design elements. In terms of silhouette, fitted or loose versions are the main options, providing consumers with a more comfortable wearing experience.
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2023-11-13 5804
Urban Relax -- The Analysis of Men's Street Style
There is no fixed formula for relaxed urban dressing, but rather a simple, lazy and textured style expression. The relaxed urban feel combines the characteristics of comfort, leisure, simplicity, and personalization, creating a relaxed and comfortable dressing style that echoes urban fashion. In the relaxed urban wind direction, the main styles are high-end luxury, atmosphere Korean, and lazy Japanese. This season's color scheme is mainly based on Maillard, with suits, trench coats, and shirts as representative items. In design, emphasis is placed on loose silhouettes, emphasizing loose and casual, and a natural dressing atmosphere
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2023-10-18 71345
Cotton-linen -- The Comprehensive Analysis of Women's Runway
Throughout the 2024 spring and summer women's fashion show, cotton and linen fabrics are still a high proportion of materials, while basic poplin and twill gabardine are showing a trend of multi style application. Urban minimalism and work street fashion are important styles, and the proportion of suits and skirts in the ready-made clothing category has significantly increased compared to the previous season. Overall, attention is paid to the comfort and relaxation brought by natural materials when wearing. High density poplin is mainly made of high count combed pure cotton, showcasing a lightweight and crisp texture, accounting for 33%. It extends from traditional shirt items to various types of ready-made clothing applications, such as suits, pants, and lightweight outerwear; Smooth cotton textiles mainly consist of twill gabardine, accounting for 31% of the total, which mainly appears in heavy and straight jackets and fashionable workwear sets; The color woven striped fabric focuses on the innovative application of holiday style patterns and basic fine stripes, accounting for 11%; The texture of cotton and linen is composed of multiple textures such as jacquard twill, washed crepe, and knotted yarn, which have weakened compared to previous seasons. It emphasizes the softness and fineness of the fabric, accounting for 9%; In the simple and natural world, the main manifestations are the cotton and linen colored spinning effect, the woven canvas texture, and the basic cotton twill garment making process, showcasing the natural properties of cotton and linen, accounting for 6%; Hollow out embroidery and printing are mainly based on basic cotton and linen plain patterns, combined with innovative floral arrangements to become important highlights of this season. The data and materials in this report mainly come from fashion weeks in Milan, Paris, London, and New York, focusing on new trends in cotton and linen fabrics during the four major fashion weeks.
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2023-09-28 30145
Quiet Luxury -- The Popular Styles of E-commerce Womenswear Brand
Quiet luxury is a new era of minimalism that is not as simple as minimalism and not as extravagant as luxury. It presents luxury in an extremely quiet manner, with exquisite aesthetics, tailoring, and craftsmanship, complemented by timeless classic styles, making it charming. The foundation of quiet luxury is timeless clothing: handmade tailored trousers, suit jackets, and casual shoes in the wardrobe. These garments are made of high-quality fabrics, with delicate details and comfortable silhouettes. They do not need embroidery, sequins, logos, or slogans to present a free and classical temperament. The color palette of quiet luxury is mainly neutral tones, such as black, white, gray, camel, and brown. These colors are soft and tranquil, creating a sense of understated elegance.
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2023-09-28 73304
The Womenswear Runway Analysis of Jil Sander
Jil Sander's Spring/Summer 2024 collection breaks the norms and redefines minimalistic fashion by embracing a blend of diverse cultures and drawing inspiration from nature. Designers Lucie and Luke Meier continue to explore the essence of clothing with a mindset of breaking traditions. They consciously study various possibilities in the collection, including professional tailoring and techniques, femininity and masculinity, understated elegance and allure, and the fusion of everyday wear and high-end customization. The collection showcases a light, graceful style that embodies both formal businesswear and futuristic elements, giving pure sculptural shapes a sense of movement and substance.
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2023-09-26 16939
Oppenheimer -- The Comprehensive Analysis of Womenswear Designer Brand
The dressing style of intellectuals in the 1940s is characterized by wearing suits, ties, and porkpie hats. In the movie city scene, the designer selected a blue shirt and a gray suit for the protagonist. When he arrived in New Mexico, he wore more gray and khaki colors to match the land. The successful release of the film has once again fueled the trend of fall and winter fashion. The fusion of "quiet luxury," "intellectualism," and "academia" creates an atmosphere that highlights the characters' individual traits. The three codes of preppy style are tweed, wool vests, and oversize clothing. During that era, wide ties and well-fitted pants were popular. The favorite coats were brown and gray herringbone. Sometimes, a dark brown or navy blue overcoat and trench coat were worn as well.
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2023-09-20 60239
Maillard -- The Analysis of Women's Street Style
Farewell to the dopamine of summer, Maillard continues to be the hottest fashion trend this autumn. Maillard originally referred to a common non-enzymatic browning reaction in food processing, which is a non-enzymatic browning reaction that occurs during the processing of food. During this process, various shades of brown are produced, hence Meira has spread to the fashion field as a synonym for color coordination. Maillard's fashion style is mainly brown, with bright orange or red accents, which can allow you to showcase a fashionable and warm atmosphere in autumn. Below, we will interpret Maillard's fashion from four perspectives, representing pure brown, brown with no color, brown with orange-red, and brown with bright colors, to represent the street fashion trendsetters' Maillard styling.
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2023-09-18 34357
Avant-garde -- The Comprehensive Analysis of Menswear Runway
The avant-garde fashion design style of the emerging pioneers is characterized by being avant-garde, innovative, unique, and personalized. They do not adhere to traditional fashion norms and restrictions, boldly breaking through traditional constraints, and pursue unique design concepts and expressions. They use unconventional cutting, materials, and color matching to change the original structure of clothing, presenting a cutting-edge and avant-garde appearance, creating unique clothing styles. Emerging pioneers designers often cleverly mix different styles and elements, creating diversity and contrast. They may integrate traditions and modernity, the East and the West, high-end and street styles, forming a new clothing language that presents unique textures and layers. They have a certain visual impact, showcasing the creativity and unique aesthetics of designers, becoming the creators and leaders in the fashion industry.
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2023-08-15 47151
Outerwear -- The TOP Ranking of Kidswear
Extract the top 10 styles with the highest download rate from the children's outerwear database of POP in June-July 2023. The attention to high-end brands is highest, and there is a rising interest in sporty and casual styles. The main craft detail is the use of plush collars. The checkered pattern brings a fashionable vintage vibe to the baseball jackets as the trendy brand. The letter pattern remains one of the important designs. The proportion of baseball jackets is continuously increasing. Heterogeneous splicing enhances the layering and texture of the single product, adding overall richness. For more details, please refer to the report below.
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2023-07-26 59168
Cotton-linen -- The Fabric Analysis of Première Vision Paris
This season, the cotton and linen woven fabrics inject a more exquisite, delicate, and innovative design into the casual style. The blend of cotton and linen with viscose, wool, and cashmere fibers becomes the material highlight, opening up new ideas for suit design. The fabric combines the rustic texture of cotton and linen with a smooth and delicate touch. The architectural aesthetic trend is presented through texture dobby, corduroy, and plaid patterns on flannel, showing a sense of detailed carving. Drawing inspiration from the denim wash style, various techniques are employed to achieve innovative and environmentally friendly fashion streetwear fabrics.
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2023-07-11 48995
The Analysis of ZEGNA The Luxury Menswear Brand
ZEGNA 23/24 Autumn/Winter "The Oasis of Cashmere" series media preview event landed at the Beijing Guomao Shopping Mall store. Beginning with the ZEGNA oasis, it is infused with an unwavering pursuit of excellence aesthetics and boundless love for natural beauty. Using clothing as a medium, it explores the extraction and exploration of fibers from Italy. Classic items are newly interpreted, with The Elder Stateman bringing new vitality in color. Triple Stitch Vetta makes its first appearance, breaking traditional gender boundaries and creating a masterpiece with the spirit of the oasis, crafting the path to the future with exquisite craftsmanship!
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2023-07-03 73739
The Menswear Runway Analysis of Louis Vuitton
Love and light are key elements throughout the entire Louis Vuitton Spring/Summer 2024 Collection, with the sun as the focal point of the design. The sun is seen as an important source that nurtures all things, inspiring, healing, and uniting people from different cultural backgrounds and beliefs. The men's fashion show took place on the oldest bridge in Paris. Pharrell Williams continues the legacy of former design legend Virgil Abloh, infusing his own understanding of fashion trends into all products: the collision of American street style and French luxury craftsmanship, new graphic and text designs, the fusion of the classic Damier checkerboard pattern with an 8-bit pixel style to create a new camouflage, all embodying Louis Vuitton's mission to spread and pay tribute to the rich culture created by humanity.
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2022-11-17 69604
Y2K Club -- The Analysis of AMUSH The Fashion Designer Brand
AMBUSH® began as an experimental jewellery line – innovative pop art-inspired designs capturing a distinct Tokyo aesthetic. The iconic trademarked POW!® motif in particular received media coverage around the world. With apparel created as a canvas to complete the story, AMBUSH® evolved into designing unisex collections. The brand made its Paris debut in 2015 with VERBAL & YOON being listed as two of Business of Fashion’s Top 500 people influencing the global fashion industry for 5 consecutive years from 2015, and HYPEBEAST 100 list for 8 consecutive years.
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2022-08-10 45657
New Classicism -- The Menswear Runway Analysis of Versace
Presented in the cobblestone courtyard of the historic Via Gesù home of the fashion house’s founder, Gianni Versace, in Milan, the Versace Spring/Summer 2023 collection was full of color and verve. Donatella Versace dug into the archives and pulled out prints her brother Gianni created for La Scala productions in the 90s, a logo from the early 2000s or the frozen-in-lava death masks of Pompeii, all of these revisited archival motifs splashed across t-shirts, silk shirts and pants, alongside stripes, diamond-shaped cut from leather made in eco-sustainable latex and powerfully colorful python prints. The latter, now replacing exotic skins, with fluorescent accents appeared on trench coats or pants. These new eco-friendly fabrics definitely marked the brand’s entry into the era of sustainability.
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2022-07-25 54837
Light Summer -- The Menswear Runway Analysis of Hermès
Lightness and pleasure, two notions closely associated with summer vacations, were the focus of the Hermès Men’s Spring/Summer 2023 collection that took place at the historic tapestry factory Manufacture des Gobelins. In the mood for vacation – “a magical destination that is both joyful and serene“, in the words of the French fashion house’s press release – Véronique Nichanian sent a plethora of marine-themed pieces down the runway.
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2022-07-13 64408
Paris Men's Fashion Week: Recommended Brands(Part Two)
Spring/Summer 2023 Paris Fashion Week(June 21 to 26) included 84 exhibitors and 76 physical shows. Famous designers returned to the show and enlivened the Paris Fashion Week.
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2022-07-05 76848
Men's Paris Fashion Week: Recommended Brands(Part One)
Spring/Summer 2023 Paris Fashion Week(June 21 to 26) included 84 exhibitors and 76 physical shows. Famous designers returned to the show and enlivened the Paris Fashion Week. Notably, the former designer of Dior Men and Saint Laurent - Hedi Slimane - took his new collection back with Celine to close the fashion show.
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2022-06-22 67084
A Basketful of Summer -- The Menswear Runway Analysis of Emporio Armani
Emporio Armani took to the Milan Fashion Week stage to unveil its refined Spring/Summer 2023 collection, officially dubbed “A Basketful of Summer." "Summer is defined by lightness, in attitude and spirit lightness as immediacy and the sheer joy of living and dressing for the season: choosing clothes and accessories to throw on without too much thought,” the official collection notes read. “This collection by Emporio, the brand that Giorgio Armani has always seen as a container of possibilities, resembles a wicker basket, full of surprises that will bring the holiday spirit to the city and give any holiday the appropriate fresh and composed feel.”
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2022-06-21 67480
Choice -- The Menswear Runway Analysis of PRADA
The Spring/Summer 2023 Menswear collection by Miuccia Prada and Raf Simons is an expression of curated processes. The practice of design - of fashion - is one of decision-making, curation alongside creation. The tools of this collection are direct, recognizable, archetypal pieces – suits, overcoats, sweaters, shirts, denim, leather. Known garments are reinvented through context. There is always a complexity of thought behind apparently simple results, a process of refinement to uncover the fundamentals of dress.
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2022-05-10 16942
Primary Color -- The Analysis of Yohji Yamamoto The Menswear Designer Brand
Japanese designer Yohji Yamamoto is famed for putting an androgynous, directional spin on traditionally feminine avant-garde designs, and pioneering the fashion-meets-sportswear aesthetic. This is how Yamamoto’s signature dark designs and draped tailoring have impacted how we dress today. Yamamoto’s signature aesthetic, which hinged on all-black, body-engulfing designs, put a new spin on tailoring and stood out among the cinched waists, shoulder pads and bold block colours that ruled the 1980s fashion scene. In an era of rainbow brights, a dark colour palette had the shock factor.