Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2021-05-31 83165
Genderless Teenage Culture -- The Womenswear Catwalk Analysis of Raf Simons
Raf Simons is a namesake fashion brand founded by Raf Simons, who worked for Jil Sander, Dior, and CALVIN KLEIN. And now he joins Prada as a co-creative director. His love for rebellious teenage culture and traditional menswear allow the womenswear to have a unique masculine image. The vitality of sub-culture teenagers is fused accurately with the sharpness of classic tailoring to build an individualized and independent attitude. A/W 21/22 collection released a series of oversized clothes, which was inspired by the history and classics. Raf Simons selected six words to name this collection -- Ataraxia, Equanimity, Dichotomy, Synchronicity, Allegiance, and Devotion. Overcoat, knitwear, hoodie and transparent sweater use bright colors to echo the BGM of Kraftwerk. Heart-shaped logo, rib ornament, hand-bone bracelet, modern proportion, creative fabric, pure structure and novel shape fully reveal the evolution and maturity of the brand's iconic style.
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2021-04-27 103150
Avant-garde Fashion House -- The Womenswear Catwalk Analysis of Balenciaga
Balenciaga becomes the fashion leader and keeps updating the fabrics through its exquisite tailoring and sewing technology. The shoulder design, cocoon silhouette and expanded oversize of Demna Gvasalia have already been the next clear identity recognition and symbol. Pre-fall 2021 collection used a short video called Feel Good to evoke people's desire for the world. The montage editing without other product and advertisement lets people feel the positive emotions. Photographer Patrick Welde selected white background, and global travel landmarks are added through post-production. The complete daily wardrobe of 2021 collection breaks the traditional division of leisure wear and formal wear to create a new category. 90.6% of plain printed fabrics have certified by the sustainable development. Most clothes are in unisex styles, and the loose tailoring is leisurely and convenient.
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2021-03-25 76579
A Journey to The Sky -- The Womenswear Catwalk Analysis of Balmain
Balmain A/W 21/22 collection gets inspiration from the journey of the brand founder Pierre Balmain 75 years ago. And this journey is above and beyond the atmosphere. The vintage futuristic silhouette of Space Age in 1960s is combined with shiny jumpsuit, which integrates the current futurism into the past and brings the fantastic imagination. Besides, designer Oliver Rousteing also applies 70s PB Monogram to inject vintage sense into the coolness.
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2021-03-10 86363
Three Acts -- The Womenswear Catwalk Analysis of Hermes
The Hermès A/W 21/22 runway show is presented in three citys, New York, Paris and Shanghai. This Three Acts uses three distinct forms to show the fashion sequence. The first act is at Park Avenue Armory, New York, American choreographer Madeline Hollander opened the fashion show with a dance inspired by the rhythm of New York pedestrians. The second act is at the La Garde Républicaine of Paris. And the third is presented at Shanghai Maison Hermès. The Chinese choreographer Gu Jia’ni is inspired by the Eight Diagrams and uses body rhythm to present great power and passion. The womenswear collection this season expresses the desire to explore the sensibility of the new era, which breaks the thinking and habits and absorbs different cultures. The models who look like Amazon women warriors are marching with new collection, presenting mystery, power and aura. The fabrics and crinkle designs which break through the conventions echo the soft and thermal cashmere, delivering the message of self-rebuilding.
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2021-03-09 73127
Futuristic 80s -- The Womenswear Catwalk Analysis of Isabel Marant
The ISABEL MARANT was founded by the homonymic designer Isabel Marant in French in 1994. This A/W 21/22 collection video shot in the outskirts of Paris, along the brutalist and hyponotic volutes of an open-air building, serves as an introduction to the collection. The exalted soundtrack by Gabber Eleganza, a symbiotic combination of folk tones and techno rhythms, echoes within its concrete wall. An ode to the long-lost parties. Isabel Marant describes this collection as "the 1980s in 2030 fabrics." She uses leather, cutout, sequin and rivet with futuristic textures, colors and thin silhouette to present her own 80s futurism. She sent the portable cassette players out as her show invitations. When you pressed play, Marant's voice appeared on a tape that eventually went into the show soundtrack.
