Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2024-03-06 4574
Elegant Charm -- The Brand Analysis of Wooyongmi The Menswear Designer Brand
Woo Youngmi is a clothing brand founded by renowned Korean designer Woo Youngmi (from the UK and the US) in 2002. Wooyoungmi founded a men's clothing brand from a female perspective, with the tough lines of its men's clothing carrying the unique "texture" of the Korean brand, striving to leave a deep impression on people in terms of "shape" without any strong visual impact. It blends the soft visual representation of women into the men's clothing style, balancing the tough style and soft temperament, reflecting the fresh and elegant sexy essence of ambiguity. Focus on its clean and straightforward silhouette design as well as the design of details.
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2024-02-23 5451
Innovation Integration -- The Menswear Runway Analysis of Kolor
The Kolor 24/25 autumn/winter collection seamlessly blends classic and innovative elements with his unique artistic perspective. Designers focus on powerful cuts and extraordinary details to create stunning fashion pieces. This season, Kolor combines traditional shapes with restrained research, giving classic works a whole new life through rich decorations and small modifications. Compared to the past, Kolor has converged its reliance on piecing together and stacking items in this season's design, replaced by a restrained and concise effect, which has achieved excellent results.
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2024-01-15 34784
Vibrant Sports -- The Comprehensive Analysis of Korean Kidswear Designer Brand
Vitality Sports is mainly based on the Korean children's clothing sports style, under which sports brands present dopamine colors, cheerful and energetic. This article will elaborate on popular Korean sports children's clothing brands, as detailed in the following text.
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2024-01-11 43744
The Comprehensive Analysis of Benchmark Kidswear Brand
The inspiration for the 'Childhood World' comes from the imagination of children's picture books and fairy tale worlds. Fun children's illustrations and picture books are important design elements in infant and children's clothing, bringing a sense of innocence and happiness and infusing the brand with new life. The pure imagination and limitless creativity of children are presented in the design of patterns and prints, creating a unique brand image. This article mainly focuses on the design requirements for infants and children in different age groups, and comprehensively analyzes the popularity of leading domestic children's clothing brands such as woobaby and papa.
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2024-01-09 16615
Salt Boys -- The Comprehensive Analysis of Boyswear E-Commerce
The dressing style of "Salt Boy" comes from the minimalist style of neutral dressing. This style gives people a feeling of lightness, cleanliness, and purity, with both a refreshing sense of youth and a faint and cool atmosphere. In specific scenarios, the dressing style of salt style boys can showcase various changes, such as artistic youth, mountain outdoor, Japanese and Korean minimalist fashion, showcasing a personal style that is not ostentatious but has unique taste. This article mainly starts from the design needs of boys in spring and summer, and comprehensively analyzes the popularity of boys and children's clothing e-commerce brands.
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2023-12-27 11838
Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand
The "Nostalgic Casual" style continues the interpretation of the classic retro style, integrating nostalgic elements with modern design concepts, showcasing a unique fashion attitude. The denim category, as an important part of it, has become an indispensable element in the nostalgic leisure style. Designers can create diverse retro style clothing for different occasions, and can also mix and match with other popular elements such as street style, breaking free from fixed frames, and creating unique design works. The "Nostalgic Casual" style of autumn and winter is being used by major clothing brands such as Acne Studios, Evisu, Maison Mihara Yasuhiro, etc. Nostalgic leisure will continue to have an impact on the fashion industry, becoming a fashion bridge connecting the past, present, and future.
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2023-11-09 18952
The Analysis of Z'AN CLOVER The Korean Designer Brand
Z'AN CLOVER is a brand with the motto 'Fill in Lucky Wear'. I hope to create some happiness in the clothes I wear every day. Their design inspiration comes from street fashion and fashion trends, integrating them into clothing suitable for children. The brand emphasizes comfort and quality, using soft fabrics and suitable cutting to ensure that children feel comfortable and free when wearing. Z'AN CLOVER has a variety of clothing styles, including T-shirts, sweaters, pants, skirts, etc., suitable for children of different age groups. In the autumn and winter of this season, we will create a sweet and cool style for the fashion of Korean idol trainees. The design focuses on facilitating girls to better play in the practice room, presenting the perfect image of the idol through clothing to attract children's interest and showcase youthful vitality and personality, which is deeply loved by consumers.
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2023-10-16 34273
The Analysis of ADER error The Designer Brand
ADER error is one of the highly popular trendy brands in South Korea, founded in 2014. Although it was founded for a short time, its quirky design patterns and bold color scheme have made it increasingly popular among fans. Fun and high-end are the shining points of ADER error, with distinct brand characteristics and styles always appearing unique. The unique artistic temperament, coupled with trendy and retro themes, quickly occupied the trendy market. Even the shooting style of models on the official website is unique. The interesting thing about ADER error is that this young brand does not rely on some gimmicks or celebrities to pave the way for its rise to fame. It can only impress consumers by relying on its own characteristics and design.
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2023-10-13 18542
Unique Deconstruction - The Analysis of Maison Mihara Yasuhiro The Menswear Designer Brand
The Maison Mihara Yasuhiro 23/24 Autumn/Winter collection is themed around the Imitation Complex, and in order to continue its conceptual imitative nature, it continues to develop with jackets and T-shirts printed with counterfeit money, as well as artificial leather painted to look like real, worn leather. What supports all of this is the brand's unique tailoring. The style still continues the classic Japanese retro collision structuralism. Denim jackets, cotton jackets, down jackets, deconstructed baseball jackets, and cotton faded coats are the key styles of this season's autumn and winter. They are practical to wear but also have a sense of design. The overall black gray color tone and waste soil color tone interpret Japanese fashion.
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2023-09-29 32494
Japanese Street Fashion -- The Analysis of Undercover The Menswear Designer Brand
Undercover originated from Japan and was founded by Jun Takahashi in 1994. The brand takes inspiration from Harajuku, incorporating a lot of artistic elements into its street-style menswear. The description of beautiful, eerie, surreal, and ever-changing aesthetics are seldom used by other designers in Harajuku, but they are the traits of Undercover. Jun Takahashi openly admits that his design is heavily influenced by the fashion art master Rei Kawakubo, who excels in playing with materials and structures. He is passionate about imbuing clothing with various themes, forms, and cultural significance to create fashion with an artistic quality.
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2023-09-26 9352
Retro Tonality -- The Analysis of NEEDLES The Menswear Designer Brand
NEEDLES was founded by Keizo Shikizu, the renowned owner of the Japanese select shop NEPENTHES. NEPENTHES primarily sells men's clothing and also carries its own brand, NEPENTHES, as well as other international fashion brands such as SOUTH2 WEST8, NEEDLES, and ENGINEERED GAREMENTS. With over 20 years of experience in the fashion import trade, Mr. Shikizu utilized his extensive network of manufacturers and designers from around the world to develop the NEEDLES brand, which is a fusion of rich experience and diverse cultural influences. In 2007, the flagship store of NEEDLES was opened in Fukuoka, where Mr. Shikizu infused his extensive knowledge of menswear to create a unique and distinctive brand style.
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2023-09-01 8024
Minimalist Daily -- The Analysis of KAPTAIN SUNSHINE The Menswear Designer Brand
Rito Kojima, a veteran editor in the Japanese fashion print media, decided to establish his personal brand, KAPTAIN SUNSHINE, in 2013 after working in the industry for several years. As one of the representative brands of Japanese basic clothing, KAPTAIN SUNSHINE consistently interprets a luxurious sense of daily comfort through its loose silhouette and high-quality materials. In recent seasons, the brand has also been experimenting with the possibilities of bright colors in everyday styling, combining them with elements drawn from classic vintage clothing to make KAPTAIN SUNSHINE the perfect choice for transitioning from casual to sophisticated attire.
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2023-08-25 31279
SHEIN -- The E-commerce Data Analysis of Kidswear
This article conducts a comprehensive analysis of the children's cross-border e-commerce brand in children's clothing, focusing on analyzing the key cross-border e-commerce brand SHEIN. Starting from the brand's new trends, it analyzes the data of the latest 2023 autumn and winter new products of the key brand, captures popular items, hot patterns, and refines design points.
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2023-08-10 31245
K-POP Denim -- The Comprehensive Analysis of Benchmark Denim Brand
K-pop women's denim refers to women's denim clothing that is influenced by Korean fashion trends, designed by Korean designers or inspired by Korean popular elements. It is a fashionable style that combines Korean fashion trends with classic elements of denim clothing. It emphasizes the sense of fashion and individuality through cutting and style. Common cuts include slim fit, loose fit, and oversize fit. In terms of styles, there are distressed jeans, high-waisted jeans, straight-leg pants, denim shirts, denim jackets, etc. At the same time, some unique designs commonly appear, such as irregular pockets, patchwork designs, deconstruction, etc., making denim clothing more unique.
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2023-06-09 9331
The Analysis of AFTER PRAY The Korean Menswear Designer Brand
AFTER PRAY is a contemporary fashion brand established in 2018, offering modern hybrid apparel design based on exquisite tailoring and military advantages. The series, refined by the brand's own ready-to-wear through delicate methods and a futuristic sensibility, highlights the value and inspiration of clothing, freedom from oppression, and the joy and preciousness of imagining a long vacation. Street scenes or illustrations are decorated by prints, and minimal and breathable fabrics bring comfortable wear.
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2023-06-07 33110
The Analysis of GATELESS The Denim Designer Brand
GATELESS is a Korean designer brand with a niche focus on hot girl styles. It is cool and edgy with a hint of sexiness, and has strong design sensibilities with innovative cuts. It is also a popular brand among Korean girl groups, and has become the first choice for many daily personal clothing styles.
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2023-05-25 8799
The Analysis of MARRON EDITION The Womenswear Designer Brand
MARRON EDITION is a creatively designed brand founded by a small collaborative team. The brand specializes in presenting its unique design concepts through a minimalistic design style, using simple elements to create a lightweight, retro-inspired atmosphere while combining the latest fashion trends to create perfect matching items. In the 2023 Spring/Summer collection, a simple, succinct design style is used to create a classic professional image, with a combination of minimalistic and retro color styles that present a popular and trendy, Korean-style female professional image.
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2023-05-18 11107
Cozy Fit -- The Analysis of RECTO The Menswear Designer Brand
RECTO was founded in Seoul, South Korea in 2015 by designer JUNG JI YOUN. Prior to establishing the brand, JUNG JI YOUN already owned a boutique shop in Korea that primarily sold obscure fashion items with impressive designs. It was being exposed to these unique and innovative clothing designs that JUNG JI YOUN began to develop an interest in fashion design, and the desire to pursue fashion design grew stronger with time.
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2023-05-06 23109
The Analysis of BADEE The Korean Designer Brand
BADEE is a niche brand from South Korea, founded in 2019. Its millennial hot girl style has quickly gained popularity on social media among many celebrities and bloggers. BADEE, derived from "Bad Day," draws inspiration from 1990s subcultures and focuses on sexy aesthetics. "SAME SHIT, DIFFERENT BADEE" is the brand's spirit, and its series designs are bold and daring. The 2023 Spring/Summer women's collection continues to exude the Y2K hot girl vibe with highly saturated bright colors, showcasing the cool and trendy feel of the era.
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2023-04-26 5270
Minimal Japanese Fashion -- The Analysis of GRAPHPAPER The Designer Brand
Graphpaper,the store that functions as an art gallery. Takayuki Minami created Graphpaper in Aoyama district of Tokyo in February 2015. Inspired by Harald Szeemann, the independent curator who pioneered the metamorphosis of international art exhibitions, and his attitude “free from any regulation”. The space lines up all the works equally, not restrained by time or genres. On the wall of this symmetrical space, designed to show neutrally, the black canvas are installed golden ratio. By pulling back the canvas, the works will be revealed.
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2022-12-15 17011
Minimal Yuppie -- The Analysis of IN SILENCE The Menswear Designer Brand
IN SILENCE is a fashion brand based in Seoul-Korea founded in 2013. Their approach is to focus on how to deliver apparel line reflecting the vibe of our times. This is the very reason why they do not put categories in their collection, and hope that the brand defines itself with each collection.
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2022-09-07 64263
Trousers -- The TOP Ranking of Boyswear
Based on the interactive data analysis in August, POP Fashion figures out the TOP ranking of boys’ trousers. Athleisure is still the mainstream. 3D pockets and patterns are the welcoming details. Patchwork and asymmetric design present an uptrend. Wide side seams improve the delicacy.
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2022-07-21 11219
EREBUS; -- The Analysis of Julius The Menswear Designer Brand
The label “Julius” was founded in Tokyo in 2001 by Tatsuro Horikawa as a means of presenting film projects, the Julius label eventually developed its clothing line in 2004. Nevertheless, the original art idea remained and is now reflected, for example, in dark colors. Using black and grey as the main components of every collection – symbols of madness and pain, respectively – the label centers around Horikawa’s love of art and architecture, which were integral to the brand’s initial formation as an art project. The oversized cuts of the clothes and accessories show a contemporary bohemian style.
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2022-07-11 42041
Retro Outdoors -- The Analysis of DAIWA PIER39 The Menswear Designer Brand
Japanese fishing label Daiwa introduced DAIWA PIER39 in 2020 as its more fashion-forward branch under the direction of Shinsuke Nakada, who cut his teeth at BEAMS. Within two years, it's become on of Japan's hottest young brands. This lineup is crafted upon the concept of "building a bridge between the great outdoors and the city." With DAIWA PIER39 originally being a fishing brand, they have slowly made their way into the culture with their urban tactical wear. Designed for people who love the urban lifestyle.