The GUCCI 24/25 autumn/winter men's collection, with creative director Sabato De Sarno echoing Gucci Ancora's declaration since September last year: redefining the brand's fashion style and aesthetics. Abandoning the glamorous and dramatic design style of the previous designer Alessandro Michele, Sabato continues its hope of reproducing classic Italian style, rewriting important elements with carefree elegance. The theme word Ancora represents a renewed emphasis on the design aesthetics that De Sarno brings to GUCCI, which are "more authentic, current, and practical". The new series depicts a contemporary style with exquisite yet slightly subversive techniques, emphasizing the craftsmanship behind GUCCI's iconic elements while introducing new silhouettes.

23/24 autumn/winter series builds a new trend of elegant wardrobe, with smooth fashion lines extending freely and temperament, interpreting a casual and versatile style to showcase the charm of the urban scene. Building upon luxurious craftsmanship, it redefines modernity for men with an improvisational and disruptive perspective. Breaking free from the conventional patterns of autumn/winter ready-to-wear, it explores more possibilities for staple items and suit jackets.

Informal college style is a more contemporary way of dressing derived from the uniforms of prestigious American schools. It retains the traditional college style but adds a rebellious and trendy touch, incorporating outdoor, casual, avant-garde elements, and vibrant colors, making it more energetic. It combines shirts, uniform suits, knitwear, etc., with skirts, vintage sneakers, baseball jackets, and other casual items for mixing and matching, without being overly restrictive in design.

The Spring/Summer 2024 Milan Men's Fashion Week will be held from June 16th to 20th. According to the official schedule, there will be 22 offline fashion shows, 5 online fashion shows, 31 static exhibitions, and 4 appointment-based static exhibitions. This season, the closing brand for the physical shows is the Italian luxury menswear brand Zegna. In addition, the Valentino menswear collection returns after a three-year hiatus, and Neil Barrett makes a comeback to the Milan runway. Gucci presents in the form of an art exhibition, and Dsquared2 mixes collegiate style with rebellious details in their collection, building on the previous seasons.

Gucci has revealed its SS23 campaign, spotlighting the Ready-to-Wear and runway-seen pieces for this season. Using twins, as the House did in the show, Gucci takes over an Italian villa to showcase how its identity — new and old — comes to life with twists to its own norms.

Del Core is a fashion house founded in Milan in 2020 by Daniel Del Core. The first collection has been presented in February 2021. At the heart of the project are an aesthetic vision and the environment where it comes to life: a house, in the tradition of the maison. Del Core is located in an historic building at via Donizetti 30, in the heart of Milano. Del Core integrates made-to-measure designs with ready-to-wear, creating uniquely feminine pieces that marry the flowing and the architectural. An idea of mutant glamor is conveyed throughout, brought on everyday territory in the selection of pieces that makes up for abstract, the pre-collection offer.

Lee Alexander McQueen CBE was a British fashion designer and couturier. McQueen enrolled at Central Saint Martin's College of Art & Design, and received his M.A. in fashion design in 1992. Soon after obtaining his degree, McQueen started his own business designing clothes for women. Only four years out of design school, McQueen was named Chief Designer of Louis Vuitton-owned Givenchy, a French haute couture fashion house. In 2000, Gucci bought a 51 percent stake in Alexander McQueen's private company, and provided the capital for McQueen to expand his business. McQueen left Givenchy shortly thereafter. In 2003, McQueen was declared International Designer of the Year by the Council of Fashion Designers of America and a Commander of the Most Excellent Order of the British Empire by the Queen of England, and won yet another British Designer of the Year honor.

1.The Chinese actress Rayza in VERSACE suit. 2.Superstar Lady Gaga wore the silk gown dress of Atelier Versace haute couture collection on the opening ceremony of House of Gucci. 3.The musician Tizzy T in A/W 2021 medusa T-shirt. 4.The products in Versace A/W 2021 were shown on the cover of ELLEMEN. 5.The Chinese actress Gulnazar wears A/W 2021 collection. 6.Roy Wang in LaGreca print knitted vest.

The latest The Hacker Project combined the codes of GUCCI and Balenciaga, from GUCCI's Jackie 1961 bag, Dionysus bag to reproduced classic ready-to-wear and accessories; the exclusive GUCCI Flora was fused with Balenciaga's signature silhouettes to reflect the merging of creativity and inspirations. The design aesthetics and languages of Alessandro Michele and Demna Gvasalia formed a brand new crossover and saluted to the 100th anniversary.

GUCCI announced that in May, 2020 they would only launch two fashion shows each year instead of the traditional fashion week schedule. To celebrate the 100th anniversary of GUCCI, the S/S 2022 runway in the early November, 2021 was held on the Hollywood Boulevard, inviting 12 celebrities as models and displaying over 100 looks. This runway, named Love Parade, was a signature fashion show to reveal the retro charm. Styles, fabrics, and colors were all mixed-and-matched with a free mindset.

Harry Styles, born on 1 February, 1994 in Redditch, Worcestershire, is an English singer, songwriter and actor. He was once a member of One Direction and then became a solo artist. He has been the ambassador of Gucci men's tailoring campaign for the continuous three years. His solo concert looks and videos are also shot by Alessandro Michele. He is so attractive with his retro and fun personal charm.

In the next five to ten years, the luxury market in Asia will usher in the second spring, with the revival of the classic and the rise of time-honored brands as the main driving forces. As China's economy continues to grow, the rich post-1980s generation is driving luxury consumption, and the post-1990s generation will also become an emerging power and pioneer of luxury consumption. And at the same time, McKinsey, a world-leading consulting firm, predicts: "China's luxury consumption will account for 3/4 of new global spending by 2025." Luxury consumption in China will almost double by 2025, driven by an explosion in upper-middle class and a growing interest in outbound travel. About 70% of consumers will buy luxury goods overseas.

At 2:00 A.M., May 29, Beijing time, Gucci released its Resort 2020 vacation collection in the Capitoline Museums. The invitation letters were in Antica Libreria Cascianelli. Opening up old books, you could find light blue-ink stamps showing the time and address. Paul Veyne's famous saying was also printed: Only pagan antiquity awakened my desire, because it was the world of before, because it was an abolished world. In this show, you could find the classical elements, Mickey and feminist slogans.

On 22:00, Feb. 20 in Beijing time, Gucci held the 19/20 A/W collection show in Milan. This show's invitation letter is carried by a wooden box which contains a ancient Greek pulp mask. The invitation letter is on the inside of the mask. The location is Gucci Hub. Alessandro Michele used over 120 thousand LED bulbs to make a oval light wall which forms a unit with a mirror catwalk more than 100 meters long.