The Louis Vuitton 2024 early spring men's collection draws design inspiration from the Northern Lights and bonfire culture. Illuminate ready to wear items such as shirts and jackets with gradient colors; Grain printed canvas and midnight blue flame pattern run through the classic handbag artwork, echoing the theme of a campfire; Camouflage patterns are presented in abstract forms of concreteness and haziness on clothing, playing with the possibility of diverse shapes.

Louis Vuitton's 23/24 Autumn/Winter collection incorporates the ideas of American designer Colm Dillane, focusing on streetwear and utilizing vibrant colors, oil painting prints, and large-scale portraits as lively design elements. It perfectly blends craftsmanship, tailoring, and fashion art expression. With visually striking color designs, these not only reflect Colm Dillane's personal style, but also embody Louis Vuitton's pursuit of childlike wonder and avant-garde fashion concepts.

Off-White is a streetwear brand founded by American designer Virgil Abloh in 2013. Abloh, who holds a Master's degree in Architecture, is also a renowned DJ and the creative director for Kanye West, as well as the head of Louis Vuitton's menswear division. Off-White's greatest strength lies in its continuous innovation. At its inception, the brand's iconic logo consisted of bold letters combined with diagonal zebra stripes or a square "X" element. The avant-garde and fun details in its designs exude a strong sense of fashion. The brand's 2023 autumn/winter collection, named "Lunar Delivery," recreates the lunar landscape in its setting, while incorporating a significant amount of African ethnic styles inspired by Abloh's childhood in Sierra Leone, his education in Central Saint Martins, and the brand's own DNA. This collection features many mature industrial-inspired cuts, as well as punk influences from Abloh's experiences in London, which add a touch of shine and unconventional elements to the products.

During the week from June 20th to June 25th, there were a total of 42 fashion shows and 38 exhibitions. Paris Men's Fashion Week brought together diverse creative expressions ranging from minimalistic to avant-garde, traditional to contemporary. Designers exchanged their perspectives, experiences, and attitudes towards life, initiating a conversation about travel and conveying a romantic yet practical expression in their designs. Pharrell Williams set a high standard for this fashion week by hosting Louis Vuitton's first-ever three-hour fashion show with unparalleled scale and grandeur. Hermes juxtaposed a solid architectural structure with the lightweight texture of their collection, while KENZO connected clothing with architectural aesthetics and the relationship between individuals and the times, thus reshaping the brand's new image. By deconstructing traditional concepts and blurring gender boundaries, designers combined classic elements from the brand's history with the current popular context to create a fresh aesthetic in their clothing.

Love and light are key elements throughout the entire Louis Vuitton Spring/Summer 2024 Collection, with the sun as the focal point of the design. The sun is seen as an important source that nurtures all things, inspiring, healing, and uniting people from different cultural backgrounds and beliefs. The men's fashion show took place on the oldest bridge in Paris. Pharrell Williams continues the legacy of former design legend Virgil Abloh, infusing his own understanding of fashion trends into all products: the collision of American street style and French luxury craftsmanship, new graphic and text designs, the fusion of the classic Damier checkerboard pattern with an 8-bit pixel style to create a new camouflage, all embodying Louis Vuitton's mission to spread and pay tribute to the rich culture created by humanity.

Fall/Winter 2023 Paris Men’s Fashion Week completed the six-day fashion shows on January 22. 79 fashion brands released their new collections in Paris, and nearly 50 of them walked the runway. Anthony Vaccarello’s Saint Laurent returned to the official schedule of Paris Fashion Week after 7 years, and displayed its new releases on the opening day; Maison Margiela closed out the fashion week with a co-ed show.

The Chinese New Year collections of fashion houses focus on two main styles: casual streetwear and minimal businesswear. The zodiac of 2023 - rabbit - is the most important pattern element. Graffiti rabbits and cartoon rabbits awaken consumers’ memories. Printing and applique are the key crafts in this season. The combination with sequins highlights the looks.

Subverting expectations has been Rok Hwang’s strength ever since launching his label Rokh in 2016. The Korea-born, United States-raised designer moved to London to study at the prestigious Central Saint Martins, completing a Womenswear MA under the tutelage of the legendary Louise Wilson before cutting his teeth as a ready-to-wear designer for iconic Parisian houses Céline, Louis Vuitton, and Chloé. Since setting out on his own, the LVMH-nominated designer has garnered a loyal industry following for his inventive and elegant interpretations of women’s staples. Rokh’s subverted classics represent a meeting point between opposites: fragility and boldness, functionality and luxury, masculine and feminine. Hwang’s technical expertise appears in the clever constructions and meticulous cuts of the label’s signature deconstructed trench coats.

Louis Vuitton Men’s Spring/Summer 2023 collection, named Strange Math, is set on pure imagination, which is at the heart of the Maison’s ethos. It explores the relationship between imagination and reality and brings together creative minds into the ecosystem that welcomed Virgil Abloh back in 2018, and that strives for creatorship, craftsmanship and showmanship.

Louis Vuitton has unveiled its new Pre-Spring 2023 menswear collection that channels the creative vision of the late Virgil Abloh. The new Louis Vuitton creative team brought to life his vision of exploring boyhood through music. By looking at one’s musical journey, the new collection explores the mirrored evolution of wardrobe and how it dances with elements of past, present and future. Captured at the Centre National de la Danse in Paris, the new collection is organized into two chapters.

Louis Vuitton Pre-Fall 2022 Collection ‘DAYBREAK’ was created by the late creative director Virgil Alboh. Following the design concept of Virgil, the campaign showed the atmosphere of daybreak. Models were wearing in activewear and businesswear to interpret the revolution and fusion of dressing rules.

Virgil Abloh was fashion’s most frequent flyer, a multi-hyphenate creative director, DJ, architect, serial collaborator, and amplifier for the voices of the Black community. The man was not earthbound. So it makes a sort of sense that since his sudden passing last November we’ve been visited by a drone kite and runway angels. A ride on “Spaceship Earth,” as it was called. Among the passengers: Rihanna and A$AP Rocky, Idris and Sabrina Elba, Pharrell Williams and his family, the CEOs of Louis Vuitton and New Guards Group, and a who’s who of designers including Jonathan Anderson, Olivier Rousteing, Matthew Williams, Guram Gvasalia, and Jerry Lorenzo.

The leaders and promoters of the fashion world presented exceptional performance on designing, marketing, and community nurturing in the past year, which set a high-level standard for other brands in the future. POP Fashion selected the best womenswear brand, the best menswear brand, and the best collaboration to commend these prominent brands and designers.(Analysis based on the data of HYPEBEAST)

Virgil Abloh's latest collection investigates unconscious biases instilled in our collective psyche by reimagining looks as pieces in a game of chess. Shot in North Wales by Tim Walker, the campaign revisits the motifs and metaphors of chess, a recurrent theme in Virgil Abloh's work at Louis Vuitton. Staged as a life-sized game, the collection comes alive as pieces in a choreographed play between a cast of characters.

S/S 2022 Paris Menswear Fashion Week was held from June 22th to 28th. Most brands still released their latest collections online. However, the pure digital fashion show has gradually transitioned into a mixed form in the post-pandemic era. The offline events absolutely promoted the attraction of this fashion week. There were 72 brands involved in the show, including Louis Vuitton, DIOR MEN, LOEWE, Yohji Yamamoto, Hermès and Lemaire. Meanwhile, the classic French fashion house Courrèges(founded in 1961) will also return with the first collection of its new creative director Nicolas Di Felice. Dior's cactus garden, Loewe's disco look and the beaches of Rick Owens and Lanvin compose the hedonistic atmosphere of 2022 spring.

The seventh collection of Virgil Abloh for Louis Vuitton was named after the classic song of The Winstons -- Amen Break. This mysterious, isolated and weird atmosphere creates a dystopia future, especially reflecting the historical track of Black art and culture. Except for the performance of multiple African artists and hip-pop music, the clothing of this collection also presents the unique personality. Oriental belted element, draped dress hem and athleisure baseball sportswear present intensive visual impact. These bright and eye-catching colors bring us a fashion feast.

To compile the results, global fashion search platform Lyst analyses the online shopping behaviour of more than nine million shoppers a month searching, browsing and buying fashion across 12,000 designers and stores online. The formula behind The Lyst Index takes into account global Lyst and Google search data, conversion rates and sales, as well as brand and product social media mentions and engagement statistics worldwide over a three month period.