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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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Total: 12

  • H1 2023 Menswear TOP Ranking (Part One)
    Data Reports

    2023-07-18 40481

    H1 2023 Menswear TOP Ranking (Part One)

    The list is based on the interactive data of browsing, searching, and downloading on the backend of POP in the first half of 2023. It highlights the hot items in men's fashion. From the charts, it is evident that in the past six months, T-shirts ranked first, followed by jackets and then sweatshirts. The report compiled the top 10 styles for each item, providing designers with a clearer understanding of the market.

  • Denim -- The TOP Ranking of Womenswear

    2023-07-12 63194

    Denim -- The TOP Ranking of Womenswear

    According to the data analysis of the top 100 women's denim downloads by POP users in May and June, the most popular items in the new season's denim market development are loose short jackets and half-length super-long denim skirts. They account for 42% of the market share with distressed and faded wash techniques, and 23% with bright and lively colored denim. The style design is more reflected in the details, with 18% attributed to waistline details. The metal chains and rhinestone embellishments on the waistline elevate the refinement and uniqueness of the denim styles, becoming highlights in the development of detail craftsmanship for women's denim in the new season.

  • Leather & Fur -- The TOP Ranking List of Menswear
    Data Reports

    2023-07-04 11479

    Leather & Fur -- The TOP Ranking List of Menswear

    Extract the top 10 styles based on download count from the POP Men's Leather and Fur items for June. The overall styles are mainly business casual jackets, with an emphasis on single leather and fur jackets. The details involve laser micro-perforation designs with graphic elements. It is important to highlight practical jackets, while pocket details remain the most focused detail in business casual attire.

  • The TOP Ranking of Women's Sweatshirt

    2023-06-15 74723

    The TOP Ranking of Women's Sweatshirt

    Based on the data analysis of the TOP 100 women's sweatshirt downloaded by POP users in the past month, this month's women's sweatshirts are mainly focused on the smart casual style. The details emphasize structural design, hooded half-high neck, and drawstring hem, which are both personalized and practical.

  • The TOP Ranking of Men's Jacket
    Data Reports

    2023-06-14 62917

    The TOP Ranking of Men's Jacket

    Based on the analysis of the top 100 men's jacket downloads in May, the focus of the pants market in the past month has been on sporty and minimalist workwear styles, which meet modern men's demands for both fashion and comfort. In terms of design details, there is a lot of attention on deconstructions, symmetrical splicing, and pocket designs. Monograms have become a key focus in pattern design. As for key items, lightweight hooded jackets and street-style baseball jackets have received consumer attention.

  • Knitted Pullover -- The TOP Ranking of Menswear
    Data Reports

    2023-05-15 52254

    Knitted Pullover -- The TOP Ranking of Menswear

    Based on customer search and interaction data, the top 10 popular men's sweater styles from April 12th to May 12th were compiled and summarized. Among the top 10 sweaters favored by designers, the focus was on business casual style, with the use of stripes and knitting techniques enriching the style's details. In jacquard patterns, the emphasis was on pattern design and visual color presentation.

  • Trench Coat -- The TOP Ranking of Kidswear

    2023-05-15 29747

    Trench Coat -- The TOP Ranking of Kidswear

    According to the analysis of the top 100 children's trench coats downloaded by users in March to May based on POP Fashion data, casual style trench coats have been the most popular in the past three months, while Japanese and Korean style still attracts a high level of attention. Among the various silhouettes, waist-tied trench coats have the highest proportion, with wind resistance and warmth being the key focus. Meanwhile, in the trend of "athleisure," letter and logo belts design adds a touch of vitality to windbreakers. Dress-style trench coats are more elegant and suitable for teenage girls, with heterogeneous splicing enriching the visual layer.

  • Positional Pattern -- The TOP Ranking of Womenswear
    Data Reports

    2023-05-08 62677

    Positional Pattern -- The TOP Ranking of Womenswear

    According to the TOP10 list, the popularity of the bear pattern remains high. In addition, among animal patterns, rabbit and butterfly elements are still popular among consumers. Hearts are worth paying attention to. Plant and flower patterns with text and graphics combined effect are particularly prominent.

  • Positioning Pattern -- The TOP Ranking of Kidswear

    2022-12-14 101375

    Positioning Pattern -- The TOP Ranking of Kidswear

    According to TOP100 downloaded kids’ positioning patterns in October and November, Cartoon Animal(32%) dominates the ranking, especially rabbits, dinosaur & crocodile and bear; Childlike Words(12%) combines positive phrases with smileys, flowers and sun; sportif patterns and Chinese characters are also trending upward.

  • Allover Pattern -- The TOP Ranking of Kidswear
    Data Reports

    2022-12-02 66934

    Allover Pattern -- The TOP Ranking of Kidswear

    According to the TOP100 downloaded allover patterns of kidswear in October and November, flowers(25%) still dominate the market, followed by rabbits(18%), classic checks(13%) and fruit & vegetable(12%). Besides, tie-dyed watercolor effect(9%) is also a noteworthy direction.

  • November -- The Monthly Hot Pattern Analysis

    2022-12-01 96956

    November -- The Monthly Hot Pattern Analysis

    POP Fashion offers you a cross-industry analysis based on the inspirations from the World Cup, ditsy florals, calla lilies, chinoiserie embroideries, color gradients, Memphis geometry and the painting skill of Van Gogh.

  • All-over Pattern -- The TOP Ranking of Menswear
    Data Reports

    2022-06-29 75679

    All-over Pattern -- The TOP Ranking of Menswear

    According to the data analysis of TOP100 downloaded all-over menswear patterns on POP Fashion in May and June, monograms still share the biggest part, which continues the classic and improves the brand identity; the changes and combinations of letters and shapes provide artistic letters, cartoon icons and creative checks; besides, abstract geometric shape is also an important design. All-over printing and jacquard are the main presentations.

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