Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Pay Attention! A/W 19/20 Shanghai Fashion Week is Coming.
Shanghai Fashion Week will come very soon. POP has sent reporters to report Shanghai Fashion Week. Famous Chinese independent designers will be reported and the relevant interviews and reports will be released on POP official Wechat public account. Later, reports of key brands, patterns and street snaps will be publicized on POP's website.
Auspicious Garments From China
In March, 2019, ICY collaborated with Palace Culture to design auspicious garments. 5 independent designers participated in this project. They got inspiration from more than 1.8 millions articles collected by the Palace Museum. Chinese culture is integrated into garments.
A/W 19/20 Shanghai Fashion Week
A/W 19/20 Shanghai Fashion Week will open on March 27, 2019. Catwalk and presentation, trade business, event will be included. The theme is Review, which calls for looking at your inner selves and encourages to go back to nature.
19/20 A/W New York/London Fashion Week Pantone Colors
During 19/20 A/W New York fashion week, Pantone released 12 trendy colors and 4 classic and neutral colors in 19/20 A/W and pointed out that more complex colors can show the new breakthrough. Delicacy and determination bear the qualities of confidence and power, creating a free and unique quality. The colors in 19/20 A/W include simplicity, delicacy and difference. This color range exudes a powerful and confident feel, exactly expressing emotions and characters.
"Youth Made China" -- New York Fashion Week China Day
From February 4 to 13 this year, A/W New York fashion week will be held. The main venue is still Spring Studios , and Industria will hold six fashion shows. Besides those fashion shows, there will be other several special events, including new NYFW-The Talks, fashion movie flash mob, film of fashion documentaries and featurettes of New York fashion show.
Fashion Color Trend for 2019
Pantone unveils Living Coral (Pantone 16-1546) as 2019's color of the year. It is a gold-tinged orange, full of vigor. Living Coral emits the energizing aspects of color found in nature, evocative of how coral reefs provide shelter. It embraces us with warmth and nourishment, and symbolizes our innate need for optimism and joyful pursuits.
Brand Rejuvenates Identity With New Logo
Logo is a trademark which represents the brand culture. It is used to promote public identification and recognition. Nowadays, brands like Burberry, Celine and Balenciaga change their original logos to rejuvenate the brand identity. New logos blur the boundaries of customer ages and thus expand the markets.
Womenswear Detail -- Knot & Multiple Decorations
The application of decorative knot can alter the style of clothing and highlight the overall style, and the drawstring design is important for summer garments, especially the elastic drawstring.
Color & Details for Womenswear -- Color Scheme & Crossed Knot
More girly shades are seen on the cotton& linen fabric, but palette is still dominated by gray pink. The application of contrast color with color-blocking design is more humble. While the neutral colors are complemented by high-saturated bright color. These two colorwarys bring freshness for clothing.
18/19 A/W Fabric for Women's Dress -- Retro Little Black Dress
The black cocktail dress which Audrey Hepburn worn in the film Breakfast At Tiffany's is undoubtedly a classic, driving the trend of little black dresses. We collect some distinctive LBD, ideal for all women. Let's reveal the secret why little black dresses are timeless.