In 24/25 autumn and winter Korean casual brands, the style focuses on dark punk as the core, developing a more casual dressing style. It retains the basic attributes of punk, such as metal, leather, text prints, and exaggerated makeup and hairstyle, to express rebellious personality and cool effects. With the addition of deconstructed suits, shirts, and cotton outerwear, the strong rock attributes are weakened, resulting in a higher overall acceptance. This combination of feminine elements, gender-neutral casual items, and punk core is referred to as "semi-punk".

The trend of new Chinese style continues to sweep the fashion industry. This report analyzes and creates with elements such as lush green bamboo, subtly appearing flower shadows, and ancient landscapes to showcase the elegance and charm of the new Chinese style. At the same time, small areas of high-saturation color are incorporated as accents to enhance the vibrancy of the patterns. By breaking away from conventions through different forms of abstract artistic expression, it interprets the collision between classical modernity and tradition, and portrays the civilization and spirit of the East. This demonstrates the delicate and elegant nature of the new Chinese style while also incorporating artistic and fashionable elements, providing references for the development of national style brands.

From representative brands and brands with similar styles, the detailed trends of the casual college style for the 24/25 autumn/winter season include 3D ruffled edges, shoulder bows, diverse collars, bowtie designs, stripe pattern combinations, and check applications. These detailed elements create a fashionable and unique preppy-style look by focusing on the three-dimensional sense of clothing, femininity, and cute and playful effects.

Informal preppy style, derived from the uniforms of elite American schools, is a more contemporary way of dressing. It retains the classic elements of traditional items such as suits, polo shirts, and skirts, but adds a rebellious and energetic touch by incorporating outdoor, casual, avant-garde elements, and vibrant colors. They mix and match shirts, uniform suits, knitwear with skirts, vintage sneakers, baseball jackets, and other casual items, without being overly constrained by design.

From the perspective of representative brands and similar style brands, there are several directions for the details of the 24/25 autumn/winter shirt/pullover category: lace splicing on the hem, V-shaped Windsor collar, French-style pleated collar, tied knot, and stringy selvedge. These silhouettes bring a whole new visual effect to the shirts/pullovers, increasing their fashion and design sense, and also reflecting personality and unique temperament.

From representative brands and brands with similar styles, there are several directions for the silhouette of the 24/25 autumn and winter shirt/pullover category: straight and elongated style, clean fit, deconstructed placement, mock-layered design, and crewneck boxy. These silhouettes bring a brand-new visual effect to the shirt/sweater category, increasing the fashion sense and design of the shirt/sweater, and better reflecting personality and unique temperament.

Drawing on the concept of reclusive living in Chinese mountains and forests, catering to the spiritual and material needs of today's consumers, we integrate Eastern spiritual values such as herbal medicine, nature, and harmony between man and nature into the Chinese utopian concept. We harness the power of cultural heritage, celebrate the charm of traditional culture, and express the new Eastern aesthetics through profound cultural accumulation.

Men's shirts, as one of the important categories in the young consumer market, have incredibly innovative silhouette designs this season. This report is based on Urbancore's style concept for design and development, including cyberpunk shirts, workwear-style shirts, mock-layered shirts, and deconstructed shirts. In addition, we have also added a series of new styles developed by POP to enrich consumer choices.

Checked fabric, as a versatile classic product for all seasons, has become a staple fabric in the development of women's clothing products, especially in shirts and outerwear. Through in-depth research on the retail market and forward trends, it has been found that checked fabrics show a significant trend in the design of 24/25 autumn/winter women's shirts, incorporating various patterns such as windowpane, novelty prints, tartan, vichy plaid, houndstooth, classic masculine plaids, in terms of fabric materials, textures, plaid appearances, and craftsmanship techniques, to develop feminine shirt styles.

In the theme of Wandering Adventure, consumers are "leisurely travelers" filled with elitism and humanistic care, pursuing low-key and reserved high-level spiritual needs. They are good at contemplating and exploring the essence of life, which is reflected in their preference for clothing with an emphasis on quality and practicality. Fabrics with a luxurious texture and detailed changes are used to satisfy their daily aesthetic needs. According to their lifestyle, fabric recommendations and combinations are made for three scenarios: urban commuting, relaxed leisure, and social gatherings.

In the 24/25 autumn/winter women's shirt collection, the design of the collar has become a more prominent focus, shaping the style and layering. This report conducted research on relevant key brands and identified six trend directions in terms of detail craftsmanship that are worth attention: mock layers, shoulder panels, ribbon bows, wrapped stand-up collars, patchwork, and waist ties. These detail craftsmanship trends not only meet women's demands for practicality and fashion sense but also demonstrate the brand's pursuit of innovative design.

Rose Violet is a color full of elegance and romance. It is a combination of blue and red, giving people a sense of mystery and nobility, presenting a subtle and unique feminine quality. It is a cool-toned color that is rich in personality, but due to the inclusion of romantic and soft pink tones, it still carries some warm characteristics. The color saturation is moderate, neither too extravagant nor too dull. Rose Violet is often used to symbolize concepts such as mystery, romance, and creativity.

Knitted fabric, as the basic material for men's focus items such as shirts and polo shirts, constantly develops and innovates in the patterns of yarn-dyed jacquard. Dobby texture is always a trend fabric for this season. The POP accessory trend team analyzes and summarizes the latest trends in knitted fabrics for the 24/25 autumn/winter menswear based on current fashion trends. They have also collaborated with the POP pattern team to develop several pattern materials that can be used for printing or color spinning on knitted fabrics.

Korean-style is characterized by its fresh, sweet, and comfortable femininity, making it a focal point in the women's denim industry. Nowadays, with the continuous popularity of women's denim clothing, denim blouses have gradually become a highly sought-after fashion item. Therefore, the diverse and personalized detail designs of denim blouses have become a major demand. Through innovative details such as drawstring tie-up, square neckline, mock layers, and chest cutouts, denim blouses present a unique design and fashion sense. At the same time, classic design elements, such as puffed sleeves and ruffled edges, are cleverly integrated to create a brand-new visual effect, endowing denim shirts with a sweet and girly temperament. The rich and personalized detail craftsmanship design can satisfy various dressing needs and create diverse styling occasions.

This report chooses the technique of relief printing to express new ideas through different types of elements and composition, exploring a unique atmosphere and emotion in a retro yet fashionable image, providing reference for the development of fashionable and casual women's wear.

This report focuses on the design details of various parts of the shirt, including collar embellishments, additional layers, cutting-edge splicing, diverse back panels, modular pockets, and other comprehensive details to provide design guidance, and summarizes the key trends. By combining with the latest releases and relevant practical techniques from international forward-looking brands, this report also interprets and presents these details, which can be given special attention and applied accordingly.

Currently, college-style fashion has become a favorite trend among teenagers. This style is not only a popular choice but also a way to convey family education concepts and tastes. College-style clothing cleverly combines classic elements of British style (such as plaid, patchwork, embroidery, etc.) with the elegance and intellectuality of the college style (such as ties, pocket squares, blazers, etc.), creating an atmosphere that is both mature and youthful.

According to the latest fashion brand runway shows, such as PRADA, Stella McCartney, Valentino, etc., red is the key color of this autumn and winter season. This report selects the most forward-looking High Risk Red and Coral Blush in glossy fabrics. High Risk Red is passionate and unrestrained, creating an elegant and confident female image, while Coral Blush is moderately saturated in tone.

Looking at representative brands and similar style brands, the silhouettes of shirts and pullovers for the 24/25 autumn/winter season can be categorized into the following directions: gigot sleeves with cinched waist, A-line with ruched collar, smocked slim fit, pleated waistline, cocoon French style, and deconstructed layering. These silhouette designs bring a fresh visual effect to the shirt category, breaking the monotony of traditional shirt designs and adding a sense of fashion and design. They also reflect individuality and unique temperament.

Water-soluble lace fabric, as an important subcategory of lace fabric, has always been a distinctive material in the design of delicate and elegant women's garments such as dresses, skirts, blouses, tops, and outerwear. In the 24/25 AW season, the pattern elements of water-soluble lace fabric show a noticeable increase in the proportion of geometric elements on the basis of classic floral patterns. Additionally, the graphics are presented in an enlarged display, influenced by the resurgence of classical cultural references and the three-dimensional decorative floral craftsmanship, indicating a revival of water-soluble lace fabric.

In recent years, silk jacquard women's clothing has gained attention, meeting the modern demand for retro and personalized fashion. Its rich variety of patterns and flexible combinations are highly sought after. Moreover, silk fabric is known for its softness, comfort, and loose cuts, making it suitable for women's daily wear. This report focuses on silk fabrics, including silk-like fabrics such as silk, viscose, acetate, and polyester. It will explore the current fashion trends in terms of pattern, style, and suitable designs, while also providing insights into the latest future trends for silk jacquard fabrics.