Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Quirky Pragmatism -- The Analysis of Collina Strada The Womenswear Designer Brand
Spearheaded by New York-based designer Hillary Taymour, Collina Strada seeks out new dimensions from womenswear’s here-and-now in a streamlined display of aesthetic finesse. Though distinguished by its ability to add thought-provoking constructional twists to commonplace wardrobe staples such as t-shirts and hoodies, a rebellious undercurrent spirits the label in the form of hardware accents and subtly decadent flourishes. Satin slip dresses and faux-kidskin skirts coalesce with tie-dye jersey pieces, in a playful clash of opulent and slouchy silhouettes. In spite of its distinct design approach, the label promotes the ways in which its garments can be integrated into a vast multitude of outfitting contexts, cementing an effortless integration into myriad wardrobes.
Avant-Première -- The Analysis of Maison Margiela The Menswear Designer Brand
John Galliano has recently unveiled his Maison Margiela Resort Spring/Summer 2022 collection. This season, Galliano re-invents the slouchy silhouette with an expansive range of outerwear. At a glance, the collection is filled with an overwhelming number of coats, right for any occasion. Whether it is for formalwear or the countryside rainy weather, the pieces excite the tactile and visual senses with their soft yet structured silhouettes. Galliano’s effortlessly chic aesthetic is prominent throughout the spring clothes, or as the house prefers to call it the Avant-Premiere line.
American Street Fashion -- The Analysis of LMC The Menswear Designer Brand
LMC S/S 2022 collection continues the classic American street fashion. Enriched palettes and prints interpret the casualness of summer through childlike graffiti and paintings. The collection offers T-shirts, shirts, vests, windproof jackets, translucent cover ups, trousers, shorts and active suits. We can all see bucket hats, beanies, rare denim products and eco-friendly pieces in this season.
Urban Revolution -- The Analysis of ZEGNA The Luxury Menswear Brand
S/S 2022 collection continues the smart tailoring and fits, and also subverts the traditional formal wear via creative fabrics and bold colorways, creating an advanced menswear aesthetic.
Street Exploration -- The Analysis of Raf Simons The Menswear Designer Brand
For S/S 2022 collection, Raf Simons interpreted the street fashion through its signature Resiliencer, Transonizer and Echoboomer prints. Raf Simons, who is challenging our relationship with the traditional dressing, is always rebellious. With tailoring and colorway, the perfect fusion of youthful sub-cultures was presented by crossover arts or in a post-modern way.
The Analysis of DIOR MEN The Luxury Menswear Brand
Inspired by Jack Kerouac’s novel On the Road, Kim Jones released DIOR MEN Fall 2022 collection in London on December, 9, exploring the imagination of literature and fashion. On the Road(1957) is the best novel that can reflect the Hippies and the Beat generation in 60s. The new collection drew inspiration from the avant-garde spirit in last century’s America, and fused classic Dior’s heritage with futuristic crafts for updating.
Sexy Preppy Style -- The Analysis of 5252 by O!Oi The Womenswear Designer Brand
The native South Korean label 5252 by O!Oi was founded by designer Jung Ye Seul in 2011 as a sub-brand of O!Oi. Practical daily casualwear is the staple. The latest S/S 2022 collection integrated sexy and workwear elements into the brand DNA to reinterpret the classic preppy style in a flamboyant and hot way.
Delicate Lifestyle -- The Analysis of Ameri VINTAGE The Womenswear Designer Brand
Ameri VINTAGE was founded by the famous Japanese model and designer Naoko Kuroishi in 2014. This Tokyo-based label combines its signature structures with Vintage to develop elegant, practical and retro pieces. The latest S/S 2022 collection continues the retro elegancy. Intellectual elegance and natural commute are the main dressing concepts. The cooperation with Disney presents sexy printed gauze tops. Dress and trousers are the staples for Ameri VINTAGE.
Primary Color -- The Analysis of Yohji Yamamoto The Menswear Designer Brand
Japanese designer Yohji Yamamoto is famed for putting an androgynous, directional spin on traditionally feminine avant-garde designs, and pioneering the fashion-meets-sportswear aesthetic. This is how Yamamoto’s signature dark designs and draped tailoring have impacted how we dress today. Yamamoto’s signature aesthetic, which hinged on all-black, body-engulfing designs, put a new spin on tailoring and stood out among the cinched waists, shoulder pads and bold block colours that ruled the 1980s fashion scene. In an era of rainbow brights, a dark colour palette had the shock factor.
Chic Flappers -- The Analysis of Saint Laurent The Luxury Womenswear Brand
1.For the new season, Saint Laurent creative director Anthony Vaccarello turns to the Art Deco era. In particular, the political activist, writer and editor Nancy Cunard became a great inspiration for him. 2.Saint Laurent launched a collaboration with Belgian artist Bruno V. Roels, changing palm trees into artistic symbols. 3.Hailey Bieber wears Saint Laurent dress at Met Gala 2022.
Gentle Minimalism -- The Analysis of Jil Sander The Menswear Designer Brand
Jil Sander is known for the restrained aesthetics and neat lines. Abandoning all the extra details, ruched cloth wraps the body without zippers and buttons. A little clip and bias cutting accentuate the structures. The neutral colorways and modern fabrics of Jil Sander is the most persuasive path to the minimalism.
Low-carbon Knit -- The Fabric Analysis of PERFORMANCE DAYS Functional Fabric Fair
PERFORMANCE DAYS functional fabrics fair took place again at the Messe München exhibition grounds on April 27 and 28, 2022. This year’s Focus Topic ‘The Journey to CO2 Neutrality’ aims to accompany the industry on its path to climate neutrality as part of a roadmap spanning three fairs. The spring fair already witnessed great examples of how CO2 reducing technologies can be implemented in the fiber sector to lower a fabric’s CO2 footprint. Regenerated polyester and nylon blend develop knitted fabrics in different forms. Eco-friendly dyeing follows the concepts of circular economy and embraces the technologies of recovered solution dyeing and low-temperature dyeing. The sustainable blending of comfortable wool provides cozy experiences. Jacquard textures diversify the appearances through different techniques.
Avant-garde Design -- The Comprehensive Analysis of Chinese Designer Brands
Maintaining the basics of daywear, avant-garde design mixes artistic elements and neat architectural lines to present modern and industrial clothing structures. The use of novelty fabrics and accessories forms sharp contrasts. The avant-garde design in the new era endows clothing with emotional expressions through experimental techniques.
Delicate Accessory -- The Fabric Analysis of Première Vision Exhibition
Accessory has been a more important element. With the updating and development of natural elements and materials, creative buttons show artistic concepts and changing textures; zippers, zip heads, and zipper tapes are presented in bold colors in S/S 2023; psychedelic ribbons present diversified materials and hues; the innovative design of tag is worth learning; decorative chains in summer palette are fashionable; sporty accessories have been renewed; recyclable material remains the focus.
Free Personality -- The Comprehensive Analysis of Yogawear Brand
The popularity of workout and exercising leads to the importance of fashionable yogawear. Fashion is everywhere in women’s world, and a piece of perfect workout wear allows them to be satisfied when taking selfies. This report will introduce you some recommended yogawear brands: Adidas by Stella McCartney, Adidas x IVY PARK, Anna Sui Active, P.E Nation, LACOSE and Free People.
Trendy Elements -- The Comprehensive Analysis of Benchmark Denim Brands
With the revival of luxury market, we should keep our eyes on the design elements of these big names. This report will introduce the benchmark brands of denim products from their items, patterns and details.
Multi-faceted Fashion -- The Analysis of Celine The Luxury Womenswear Brand
1.Shot by Hedi Slimane, Celine S/S 2022 womenswear campaign was brought by brand ambassador LISA. LISA wore on the pieces of the new collection on the covers of ELLE KOREA in May. 2.Chinese model Mao Xiaoxing presented her multi-faceted personality on the cover and inside pages of Numéro China.
The Comprehensive Fabric Analysis of Fast Fashion Womenswear Brand
With the popularity of cross-border e-commerce in China, the share of fast fashion womenswear brand is also increasing. We can see from the data of offline and online stores that ZARA and MANGO are the most welcoming brands while SHEIN is the top cross-border e-commerce. There shows a well balance between fabric appearance and practicality. This report will focus on the TOP10 fabrics in S/S 2022 and the hottest fabric of each clothing category to inspire the development in fast fashion market.
A Show in the Sky -- The Analysis of Alexander McQueen The Menswear Designer Brand
Alexander McQueen founded the namesake fashion label in Britain in 1992. His wild emotional expressions, natural energy, romantic imaginations and dramatic works are highly recognizable. We should keep our eyes on the one-of-a-kind tailoring and silhouette design.
CANONE INFINITO -- The Analysis of MSGM The Menswear Designer Brand
Themed ‘CANONE INFINITO’, MSGM’s latest S/S collection explored the artisanship and street fashion in Italy and created a romantic and fantastic atmosphere.
Retro Hottie -- The Analysis of KNWLS The Womenswear Designer Brand
KNWLS is an emerging London-based label founded by Charlotte Knowles and Alexandre Arsenault in 2017. Inspired by intimates, designers combine the private dressing concept with luxury clothing to interpret a new Y2K fashion. For the latest S/S 2022 collection, straps, motifs and bias-cut dress hem became the key details.
Youthful & Mature -- The Comprehensive Analysis of Korean Menswear Market
Business wear and casual wear are the staples in S/S South Korean markets. Mature teenagers are the main targets of business wear. Heterogeneous splicing in tonal colors is the main details. Shirts and T-shirts are highlighted by chic details and slogan prints. Besides, elegant stripes and checks are updated by the changes on color and thickness.
Creativity & Practicality -- The Analysis of DISCOVERED The Menswear Designer Brand
DISCOVERED is a Japanese brand founded by two designers Tatsuya Kimura and Sanae Yoshida in 2001. Focusing on both fashion design and daily requirements, the brand is constantly searching for a balance between ‘creativity’ and ‘practicality’. We should keep our eyes on its detail designs and floral patterns.