Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
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2024-04-25 2313
Knit Cardigan -- The TOP Ranking of Womenswear in April
Based on the analysis of the top 100 women's knit cardigan data on user downloads in April, we found that simple and elegant, as well as fashionable and casual styles, women's knit cardigan have attracted much attention from users, becoming a key design direction in the women's knit cardigan market. The pattern design of plants and flowers is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-04-12 4895
Suit Fabric -- The TOP Ranking of Womenswear
This report is based on the comprehensive analysis of the TOP hot list of women's suit fabrics based on user download interaction data from POP Fashion in the past three months. In the top three month hot list, Alexander McQueen is the most popular women's suit brand, followed by GUCCI and Miu Miu. According to the latest analysis data from the TOP Hot List, wool fine spinning, as a classic fabric, occupies a dominant position in the selection of spring/summer suit fabrics, with a slight decrease in proportion compared to early spring on the 24th; Meanwhile, the proportion of recycled cellulose fiber blends used in suits is steadily increasing. In this hot list of women's pants, what is worth paying attention to is the proportion of natural materials and the fashionable interpretation of colored spun yarns. Selected natural fibers such as wool, linen, mulberry silk, and cotton are combined with recycled cellulose fibers such as viscose and acetic acid to create comfortable and silky suits. Meanwhile, it is recommended to focus on developing new Chinese style suits using jacquard fabrics.
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2024-04-06 8306
Pants Fabric -- The TOP Ranking of Womenswear
This report is based on the comprehensive analysis of the TOP hot list of women's pants fabrics based on user download interaction data from POP Fashion in the past two months. In the top two month hot list, Max Mara is the most popular women's pants brand, followed by Loro Piana and Alexander Wang. According to the latest analysis data from the TOP Hot List, Tingkuo Cotton Textile, as a classic material, occupies a dominant position in the selection of early spring pants fabrics, with a significant increase in attention in this hot list, accounting for up to one-third; At the same time, the proportion of natural hemp fabrics such as silk and cotton in pants is continuously increasing. In contrast, the application rate of wool worsted and stretchable knitted fabrics has significantly decreased. What is worth paying attention to in this hot list of women's pants is the proportion of new materials and the exquisite and delicate appearance. The material ratio of natural fibers such as linen, mulberry silk, and cotton to regenerated cellulose fibers such as viscose and acetic acid creates comfortable and soft pants. At the same time, using fancy yarns such as bamboo yarn and knot yarn or small jacquard techniques to give the pants fabric a delicate and unique texture.
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2024-03-21 47483
Knitted Pullover -- The TOP Ranking of Women's Knitwear
Based on the analysis of the top 100 women's sweater and pullover data on user downloads, we found that women's sweater and pullover with a simple and elegant style, as well as a fashionable and casual style, have attracted much attention from users and become a key design direction in the women's sweater and pullover market. In addition, the design of casual stripes and animal cartoons is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-02-28 48312
Knit Cardigan -- The TOP Ranking of Women's Knitwear in February
Based on the analysis of the top 100 women's sweater and cardigan data on user downloads, we found that women's sweater and cardigan styles with a small fragrance and a minimalist style have attracted much attention from users, becoming a key design direction in the women's sweater and cardigan market. The pattern design of casual stripes is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-01-30 33259
Boudoir Girl -- The Comprehensive Analysis of Luxury Brand
This comprehensive analysis focuses on boudoir style dressing, mainly analyzing single items such as camisole skirts, skirts, and shorts. Based on the analysis of the 2024 Early Spring and 2024 Spring/Summer collections of relevant brands, it can be concluded that this season's boudoir style focuses on details and luxury in design, creating a romantic and gentle atmosphere. In terms of details, in addition to conventional underwear exposure, bead hot pressing, and ruffle edges, major brands have combined key elements such as sheer, silk, and lace with fashion elements to bring a brand new look.
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2024-01-29 23545
Hardware Girl -- The Comprehensive Analysis of Womenswear Designer Brands
"Hardware Girl" refers to a girl who likes to use fashionable items with "metallic texture" or "shiny elements" in her daily outfits. They add elements such as metallic clothing, accessories, or bags to make the entire design unique and no longer monotonous. In terms of makeup, they prefer shiny makeup with a watery texture and metallic accents, in order to express a free, confident, and bold attitude to the outside world. "Hardware Girl" style is a new fashion trend jointly released by Tiktok E-commerce "Fashion Trend Release" and fashion media "VOGUE". It is not only a continuation of the Y2K style, but also combines gorgeous romantic styles such as pop punk, '90s sloppy rock', and modern gothic. It reflects the cultural confidence, creativity, and diverse perspectives of contemporary young people.
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2024-01-25 68331
Knit Cardigan -- The TOP Ranking of Womenswear
Based on the analysis of the top 100 women's sweater and cardigan data on user downloads in POP, we found that the simple and elegant style of women's sweater and cardigan has attracted much attention from users, becoming a key design direction in the women's sweater and cardigan market. In addition, the design of leisure stripes and floral patterns is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-01-23 33024
Analysis of Guangzhou Women's Clothing Wholesale Market
The main research area for the women's clothing wholesale market in January is Guangzhou. The Guangzhou women's clothing wholesale market mainly includes Thirteen Rows, U: US, APM, Shahe, and Wanjia. According to the classification of goods sources, Thirteen Rows and UUS goods cover about 75% of the total market, making it a major destination for purchasing goods. This month, the new winter items in the market are the core, with a relatively large market share of winter items such as coats and down jackets. The styles are mainly high-end and new Chinese styles.
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2024-01-09 56086
All Gray -- The Comprehensive Analysis of Luxury Brand
This comprehensive analysis focuses on Gray style clothing, mainly analyzing individual items such as knitwear, tops, and jackets. Based on the analysis of the 2023 autumn/winter collection and the 24 early autumn collection of relevant brands, it can be concluded that this season's Gray style dressing presents a variety of styles, such as cool and powerful gray suits, warm gray vests and knitwear, and clean, low saturation, minimalist and light luxury. In addition, in terms of details, in addition to conventional logo design, handmade knotting, and creative splicing, major brands are using luxurious details such as jewelry and diamonds, gradient sequins, beaded tassels, shiny stitching, and floral embroidery to make Gray style items more noble and luxurious.
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2023-12-30 36290
2023 Fashion Data of Down Jacket
Based on customer search interaction data and market research, data analysis was conducted on the hot search items and styles of cotton down for men and women's clothing in 2023. In terms of style design, fashionable and casual, simple European and elegant, as well as Japanese and Korean styles, and sports and leisure styles have received continuous attention from the market and remain popular; Among them, the simple European style has the highest proportion of cotton down in women's clothing, up to 28%, and the sports and leisure style has the highest proportion of cotton down in men's clothing, up to 21%; It is worth noting that women's clothing made of cotton down has received additional attention in 2023 for its fashionable function and outdoor sports style, as well as the new Chinese style.
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2023-12-26 54601
Xiaohongshu Topics -- The Data Analysis of Women's Pullover
Red Book's official operation is based on the platform's dynamics every month, gaining insights into fashion trends. It launches popular topics in various fields to inspire creative inspiration. Some topics are combined with activities to effectively promote fashion. In December, the fashion domain introduced six topics: #casual leisure dressing, #French autumn and winter atmosphere dressing, #workplace commuting dressing, #autumn and winter hot girl dressing, #gray series dressing, and #Chinese style dressing. These topics are ranked and displayed according to their popularity.
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2023-11-29 34027
Dress Fabric -- The TOP Ranking of Womenswear
This report is based on the comprehensive analysis of POP Fashion's top 100 hot lists for women's dress fabrics based on user download interaction data in the past three months. In the top three month hot list, Valentino is the most popular women's dress brand, accounting for 15%, followed by Zimmermann and Louis Vuitton, accounting for 13% and 12% respectively. According to the TOP Hot List analysis, the most popular fabric style for women's dresses this season is luxurious woolen, accounting for 23%. Secondly, the classic fabric texture of cotton in dresses accounts for 21%, while elegant floral and casual knitted fabrics account for the least, with only 9% and 9% respectively. Attention can be paid to the application of three-dimensional floral elements in dresses, and wool and wool are the main fabrics of this season with corresponding investment value.
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2023-11-17 18209
2023 Double Eleven Data Analysis of Women's Down Jacket
November 11th was the peak demand period for cotton down jackets during the entire Double Eleven period, and there was a slight fluctuation on October 30th stimulated by the first wave of warm-up activities. Cotton down jackets, as non consumable items, are more likely to be purchased according to actual needs compared to consumers who generally hoard electronic products, daily necessities, etc. Therefore, they are in the most enthusiastic demand on the day of Double Eleven.
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2023-11-13 75380
Dress -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's clothing dresses downloaded by users in October, the clothing market in the past month has shown a focus on traditional Chinese style and commuting style. In terms of silhouette, casual and commuting waisted shirts and skirts account for a relatively large proportion. In terms of details, the focus is on ruching, twisting, and studded sequins, while in terms of patterns, plants and flowers are important design elements.
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2023-11-02 54077
Down Jacket -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's clothing cotton and down data on user downloads in October, the minimalist style is more prominent, followed by fashion, leisure, young ladies and other styles. It is worth paying attention to that some new Chinese style down jackets have received a large number of users' attention this month. In terms of silhouette, the loose straight body version is the main one, followed by the A-line version, including short bread jacket, lightweight down jacket, down vest, slim long down jacket, etc; In terms of process details, heterogeneous splicing, detachable design, geometric stitching, etc. are given special attention; In terms of fabrics, fabrics with special textures, such as knitted fabrics, corduroy, and fleece, have been given special attention.
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2023-10-18 55737
Knitwear -- S/S 2024 Women's Runway Analysis
The spring and summer women's sweaters at the runway emphasize simplicity and delicacy, with minimalist styles being subtracted in the design. Pullovers, sets, cardigans, and other categories are all involved. The energetic cardigan is young yet exquisite, the tight and dynamic vest has rich stitching, and the jacquard set is retro and exquisite. Pay attention to yarn and small design details in the piece design.
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2023-10-17 60213
T-shirt & Sweatshirt -- S/S 2025 Women's Runway Comprehensive Analysis
This report provides a comprehensive analysis of women's T-shirts and sweaters on the 2024 Spring/Summer runway. Stripe and letter prints are widely used and presented in various forms this season. The use of polo lapels and short sleeves has also shown a significant upward trend, becoming a pre popular silhouette this year. Vintage millennial elements are popular this year, including vintage streets, racing suits, and portrait prints. In addition, the use of design methods such as three-dimensional pleats and hollow out design cannot be ignored, and more design and fashion elements have been added.
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2023-10-13 43331
Jacquard Fabric -- The Comprehensive Analysis of Women's Runway
In this season's women's fashion show, jacquard fabrics have a lower frequency of appearance compared to other styles and categories of fabrics, and the main trend is the widespread use of three-dimensional texture and tactile jacquard fabrics. Looking at the 2024 Spring/Summer women's fashion show, six key styles of jacquard fabrics can be analyzed: three-dimensional relief, layered flower cutting, luxurious metal, regular geometry, plain silk, and retro flowers. The most popular fabric style with three-dimensional relief accounts for less than one-third, and the significant upward trend is mainly applied to the development of outerwear items; The proportion of layered cut and luxurious metal style jacquard fabrics is equivalent to 18% and 17%, respectively, both showing an upward trend this season; The proportion of regular geometric, plain silk, and vintage jacquard fabrics has significantly decreased compared to the previous two seasons, at 13%, 12%, and 6%, respectively. Jacquard fabric is mainly used for the development of skirt and suit categories, with skirt accounting for nearly half of the total in this season. The data and materials in this report mainly come from fashion weeks in Milan, Paris, London, and New York, focusing on new trends in jacquard fabrics during the four major fashion weeks.
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2023-10-11 71453
Shirt -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's clothing shirt data downloaded by users from September to October, the shirt market in the past month has shown a trend dominated by romantic French style and simple commuting. The pattern elements of stripes and plant flowers are widely used, and the perspective shirts of chiffon fabric and lace stitching design in details are worth paying special attention to.
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2023-10-10 9584
The New Arrival Analysis of Women's Denim
With the arrival of the autumn and winter season, the denim styles in the Guangzhou denim market are becoming popular and new. The overall store mainly focuses on denim items, followed by autumn denim jackets and denim skirts. Guangzhou is a key wholesale market for the denim industry in China, with a simple Korean style and a retro vintage style. Among them, the popular items are characterized by practical silhouettes, splicing designs, and washing techniques.
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2023-10-08 31855
The New Arrivals Analysis of Dongdaemun Womenswear Market
In October, the autumn, winter, and late autumn styles of the Dongdaemu Market in South Korea were fully updated. Currently, the popular style is characterized by elegant commuting style, exquisite cutting, and simple and neat. With the rise of Madeleine, the exquisite and sweet Korean style of young ladies is worth paying attention to. In terms of details, feminine and romantic design elements such as ruffles, three-dimensional flowers, and pleats are widely used in jackets, skirts, and dresses. Autumn development should focus on individual items such as woolen coats, suits, and jackets. For more information, please click on the key recommendations in the Korean section below.
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2023-09-25 26478
Cool Ladies -- The Comprehensive Analysis of Women's Knitwear Designer Brand
Representative brands with a minimal chic style, such as PH5, Short Sentence, and UOOYAA, are recommended in this article. The styles of these three brands are both fashionable and casual, with a touch of brand individuality. The items in the minimal chic style are sweet, cool, and exquisite, featuring delicate decorations such as ruffled edges, bows, and hollow designs.
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2023-09-20 48406
Down Jacket -- The TOP Ranking of Womenswear
According to the analysis of the top 100 women's cotton and down downloads by POP8-September user volume, the proportion of simple European and elegant style is relatively high, accounting for about 40%, followed by fashionable casual, sporty casual, and other styles. In terms of silhouette, loose-fitting styles are predominant, and lightweight down jackets, shiny down jackets, straight-fill down jackets, short bread jackets, reversible designs, and others have received more attention. In terms of craftsmanship details, heterogeneous splicing, irregular pattern stitching, and detachable designs are of particular interest. As for fabrics, special textured fabrics such as corduroy, knit fabrics, flannel, leather, and others have been given special attention.