Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2020-03-31 108904
Fashion Brands from Wuhan
Recently, Wuhan is under heated discussion due to the outbreak. For clothing industry, there are some Chinese fashion brands and original brands in Wuhan, including ATTEMPT, BLIND, MODITEC and OBSERVER_LAB. They still stick to the clothing industry they love even in this difficult time. Let's take a look.
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2019-12-06 206710
The Healing Classic Blue -- Pantone Color of the Year 2020
A few days ago, the Pantone Color Institute has named Classic Blue as its color of the year for 2020. As the world famous color research authority, the Pantone Color Institute has unveiled color of the year and the corresponding color code for the 21st consecutive year. As one of the three-primary colors, blue is on behalf of melancholy, tranquility and deep. It is not only the deep sea, but also the boundless sky. With the strong inclusiveness, it is named classic blue, which also suggests that only when we ease our anxiety and stay calm can we return to ourselves. Just as Laurie Pressman, the CEO of the Pantone Color Institute, says, "We live in an era where trust and confidence are needed. The stable and reliable classic blue tone presents a sense of constancy and trust, and also inspires deep resonance. It is a cornerstone that can be relied on."
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2019-11-15 149734
New Charm of Chinese Fashion- The Silhouette Trend for Men's T-shirts
With the rise of Chinese fashion brands, more and more people pay attention to domestic original brands. As one of the most important items in spring and summer, T-shirts are fully released by original designers. The loose silhouette is still the core. Straight hooded T-shirts have a certain market. Tie-dye returns back to public with its more creative design. The continuously innovating silhouette is combined with current popular elements and design points to inject more creativity and personality into T-shirts.
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2019-10-24 204426
MAKE KOL- The Confirmation of Menswear Theme Colors
Generation Z and the network society grow together. With the increasingly digitized lifestyle , virtual Internet celebrities with millions of fans rise. Virtual Internet celebrities depend on the existence of the network, which in a sense isolates the real communication between people, and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-10-16 216504
MAKE KOL- The Confirmation of Womenswear Theme Colors
MAKE KOL is one of color trend themes for S/S 2020 released by POP in December 2018. From the perspective of the common growth of generation Z and the network society, it pays attention to the increasingly digitized lifestyle and the rise of virtual Internet celebrities with millions of fans. Through interpreting virtual Internet celebrities that depend on the existence of the network, it points out that the S/S 2020 trend in a sense isolates the real communication between people and creates a new way of communication. As the developing intelligent 3D technology and CGI continuously add creativity to reality, there's a reason to believe that virtual Internet stars are just beginning to take off.
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2019-08-21 154838
The 2D World -- The Pattern Trend for Womenswear
Brands like to collaborate with anime characters in One Piece, Gundam and Your Name. Cartoon patterns nod to classics and make a statement.
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2019-07-16 188141
Fruits in the Summer -- Pattern Trend for Womenswear
Call Me By Your Name shows the Italian countryside scenes in the high summer of the 1980s. Peaches implicitly represent the desire for love. In addition to flowers, fruits also show the color, sweet and playful feel in summer. For S/S 2020, fruits are often seen on catwalks.
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2019-07-11 222004
Rebellious Hand Scrawls -- Pattern Trend for Womenswear
Premium hand scrawls are directional and individualistic. In recent years, street elements gained traction with a feminine touch. Bold and innovative elements are also coveted by women.
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2019-07-11 95581
Rihanna's Tang Dynasty Looks and Her Brand FENTY
Rihanna's Tang Dynasty Looks are on the cover of the Aug. 2019 Issue of Bazaar in China edition, showing the mix of the western and Chinese aesthetics. The Tang dynasty-style hairstyle and make-up are combined, which is impressive.
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2019-07-04 162090
Versatile Stripes -- Pattern Trend for Womenswear
Vintage broad stripes were seen on plenty of catwalks for S/S 2020. Stripes originate from sailors' clothes and flags. In 1858, the French government announced the sporty cotton jersey with 21 black and white stripes as the casual uniform for French navy, and later the design was applied widely to many categories. Ms. Chanel used stripes in premium fashion garments, making striping perennial. The broad stripe dresses worn by super models Lisa Fonssagrives and Anne st.Marie become classics.
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2019-07-03 170399
Reinvented Fashion -- Styling for Women's Tees
Chinese fashion includes not only Japanese and South Korean elements but also new directions, in line with the Chinese street style. Here are five key points for tee matching: the tee with text and graphic styled with interesting accessories, the combination of sweet Japanese and South Korean elements and Chinese fashion, quirky dressing, highly saturated tones and dark items.
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2019-06-21 213151
Fashionable and Sporty Trousers -- Silhouette Trend for Women's Trousers
With the releasing of POP's Awakening reports, intelligent production and technology exploration are elevated to a new level. The passion to extreme sports, sci-fi popularity and radial activities all peak. Sports street styles are favored, and sporty pants are key.
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2019-06-18 117169
Disguiser -- Pattern Craft Trend for Women's T-Shirts
With the developing of internet and technology, virtual roles will be more popular for entertainment. People play different roles every day with masks, which is applied to pattern in street T-shirts for S/S 2020. Neon colors, technical reflecting, abstract art and masks characterize T-shirts.
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2019-06-11 105006
Denimism -- Silhouette Trend of Men's Denim Jackets
Classic denim jackets show different styles through different silhouettes.
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2019-06-05 123094
Fragments -- Cut Trend for Women's Denim
Denim came from U.S. The first denim jacket was created in the middle of the 19th century. In the gold rush, businessman levis strauss thought out an idea of using unsalable canvas to make durable cargo pants. Over time, denim items are more fashionable than functional. Cut is the key craft. The fragment cut is the new direction in S/S 2020.
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2019-05-31 136568
Going with "Newness" -- Silhouette Trend of Men's T-Shirts
It is cosy to wear loose T-shirts with mid sleeves in summer. Figure prints and linear patterns are most popular. Rick Owens Drkshdw's linear pattern in black on the white ground is pared-back. The collaboration collection of KKtPxAND1 shows the street style. Function gains traction. There are a range of T-shirt styles. Single or two 3d pockets, as seen at VXVM and HYPOCRITE, are dominant.
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2019-05-31 133072
Funky Street -- Silhouette Trend for Men's Cargo Pants
The tied hem cuffs are one of the features of cargo pants. With the basic workwear style, distressing colors are combined with modern crafts to make cargo pants prevail. The tied hem cuffs elongate legs.
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2019-05-07 259738
Super Pink -- S/S 2020 Theme Color Trend for Womenswear
Super pink gains traction on online platforms like Instagram, and it shows an avant-garde and neon feel.
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2019-04-23 168344
Fashion T-Shirt -- S/S 2020 Silhouette Trend for Menswear
Men's T-shirts continue the street style for S/S 2020, and incorporate new influences such as functional patch pockets, Chinese characters and plaster sculptures. The most important point is that the whole presents a vintage and technical trend. The classic mock-layer T-shirts make a comeback.
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2019-04-17 248863
Firefly Green -- S/S 2020 Theme Color Trend for Womenswear
Firelfy-like green implies the emerging age of KOL.
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2019-03-28 306355
Tender Shoots -- S/S 2020 Color Trend for Menswear
Compared with sharp green, tender shoots is more impressive and suitable for summer.
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2019-03-21 206923
Renewed Styles -- S/S 2020 Women's Shirt Collocation
In 2020, Slim shirts are favored by most female fashionistas. Waist shaping, cropped style and lady work style are employed. The balance between comfort and fashion is key.
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2019-03-18 152691
Novel T-Shirt -- S/S 2020 Craft Trend for Patterns on Womenswear
Patterns of street fashion are often made through multiple crafts, and the most popular one is the combination of tie dyeing and prints. Sequins, aluminum foil printing are best to decorate words. The mixing of square graphics and text, aluminum foil printing and rhinestones are what designers pursue. All this crafts liven up the streetwear style.