Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2020-01-20 127348
Daisy -- Kris Wu and LV Lead the S/S 2021 Fashion Trend
As the first trend of 2020, daisy is set off by S/S 2020 series of Louis Vuitton. With the perfect interpretation of the brand’s spokesperson Kris Wu, the series of daisy accessories is instantly on the hot search, and becomes the hot topic in the fashion world. In fact, as early as last June's Paris Fashion Week, the menswear collection of Louis Vuitton showed us the floral world of S/S 2020. Daisy, moss and various florals ran through the whole collection and set off the show.
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2019-12-06 206710
The Healing Classic Blue -- Pantone Color of the Year 2020
A few days ago, the Pantone Color Institute has named Classic Blue as its color of the year for 2020. As the world famous color research authority, the Pantone Color Institute has unveiled color of the year and the corresponding color code for the 21st consecutive year. As one of the three-primary colors, blue is on behalf of melancholy, tranquility and deep. It is not only the deep sea, but also the boundless sky. With the strong inclusiveness, it is named classic blue, which also suggests that only when we ease our anxiety and stay calm can we return to ourselves. Just as Laurie Pressman, the CEO of the Pantone Color Institute, says, "We live in an era where trust and confidence are needed. The stable and reliable classic blue tone presents a sense of constancy and trust, and also inspires deep resonance. It is a cornerstone that can be relied on."
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2019-09-23 196508
Plastic-Free Coast -- The Confirmation of Menswear Theme Colors
Ocean is the birthplace of life, but now we dump plastic in it. To protect ocean is to save life. According to UN's latest statistics, the annual output of plastic reaches to cover 300 million tons, and half of it is disposables. If we don't take action now, there will be more plastic than fish in 2050. We call for a plastic-free coast and a clean ocean. Ocean becomes the important trend for S/ S 2020 menswear weeks. Bodega blue and sandy brown are key colors.
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2019-07-22 91972
Minimalism in Street Fashion
Under the dominance of vintage sports, futuristic function and street, minimalism makes a comeback, replacing the aesthetic of "more is better". Ludwig Mies Vander Rohe once said "less is more" to explain minimalism. Minimalist details, silhouettes and fabrics are all included.
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2019-07-12 140380
Varied Cuts -- The Cut Trend for Women's Shirts
Nowadays, women's shirts are slick, simple and masculine, serving as key items within simple business and simple sophistication styles. For S/S 2020, more deconstruction method are utilized to reach a balance.
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2019-04-08 125931
Chic Trench Coats -- S/S 2020 Cut Trend for Menswear
Layering, splicing, sleeve dividing, pockets, webbing and appliques are used to create unique trench coats .
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2019-04-03 154635
Funky T-Shirts -- S/S 2020 Silhouette Trend for Men's Knitwear
Digital street, stitches, colored letter and color contrast are applied into fashion clothes.
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2018-08-30 80724
Business Smart Trousers -- 2020 S/S Detail of Menswear
Business trousers are not always formal, added with well-considered details to create an urban fashion look.