Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
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2024-04-09 6022
Artistic Wanderer -- The Comprehensive Analysis of Women's Fashion Designer Brands
With the release of the movie Dune 2, the trend of wandering in the art department is strongly returning, and punk cultural elements are being injected into the original style. This trend emphasizes the design techniques of deconstruction and restructuring, as well as the extreme complexity of aesthetics; Emphasizing materials and details, denim, leather and other fabrics are extensively used with elements such as breakage, splicing, hollowing out, layering, asymmetry, and workwear details. Compared with traditional retro style, it shows a more feminine delicacy and unique charm, creating a fashionable expression that is both free and romantic, and full of power. This article will analyze several artistic wandering style women's clothing designer brands such as Rokh, Y/Project, KNWLS, etc. For details, please refer to the following text.
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2024-04-08 2988
SASAKIDS -- The Analysis of Girls' E-commerce Brand
SASAKIDS is an original design brand for children's fashion, providing more fashion inspiration for children. The design emphasizes the relaxation, freedom, happiness, laziness, and delicacy of high-end mix and match. Let every delicate girl have their own unique aesthetic in the world of clothing matching, without being defined.
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2024-04-03 12814
Golf -- The TOP Ranking of Sportswear in March
Based on the analysis of the top 100 golf single item data on user downloads from POP2 to March, we can find that in the past month, the market has shown a high level of attention to collar design, mesh design, heterogeneous splicing, waist design, etc. Next, we will conduct a detailed analysis of these styles and details.
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2024-03-29 21248
Skirt -- The Data Analysis of Womenswear E-Commerce
Among the best-selling skirts in March, the commuting style is dominant, followed by the new Chinese style and romantic style. Key details include shirring, pleats, lace tiered skirts, new Chinese frog buttons, etc., followed by pleated skirts and suit short skirts, which have a higher proportion on the list.
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2024-03-18 27541
Intelligent Style -- The Comprehensive Analysis of Luxury Brands
This comprehensive analysis focuses on intelligent fashion, mainly analyzing single items such as suits, cropped suits, coats, half pencil skirts, and sheer tops, as well as fabrics such as mesh and lace. Through the analysis of the 2024 Spring/Summer or 24/25 Autumn/Winter collections of relevant brands, it can be concluded that this season's smart style emphasizes the use of details and materials in design, including wide shoulder design, lingerie outerwear, nail bead hot diamond, perspective fabric, hollow out design, and other sexy and powerful designs, emphasizing the collision of multiple qualities such as showcasing women's ability, sharpness, and sexy luxury.
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2024-03-13 15620
Amazon - Cross border E-commerce Data Analysis for Women's Wear in February
Current situation analysis: In Amazon's women's clothing category in February, the lingerie and pajamas category continued to maintain its top position, accounting for up to 28%. Sports products closely followed, accounting for 17%. The top, T-shirt, and shirt categories rank third, accounting for 11%. And dresses account for 10%, with a significant increase. Data inspiration: In Amazon's clothing category, women's clothing accounts for 42.26% of the total market, which is the most important part. This indicates that female consumers have a strong demand for clothing on Amazon. In women's clothing, the proportion of underwear&pajamas and sports categories is the highest, followed by tops & T-shirts & shirts and dresses categories.
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2024-03-13 14830
Blokette -- The Comprehensive Analysis of Womenswear Designer Brands
As an emerging trend in the fashion industry, Blokette integrates two seemingly opposing aesthetic concepts - Blokecore and Coquette - cleverly combining masculine sporty style with soft ballet elements, challenging and reshaping the traditional perception of gender boundaries in clothing matching, thus giving birth to a unique fashion expression that combines frank and carefree characteristics with subtle female charm.
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2024-02-29 40505
Vacay Style -- The Comprehensive Analysis of Luxury Brand
This comprehensive analysis focuses on vacation style clothing, mainly analyzing single items such as dresses, skirts, camisoles, and shirts. Through the analysis of the 2024 early spring and spring/summer collections of relevant brands, it can be concluded that in addition to the conventional plant and flower patterns and romantic ruffle edges, the design details of this season's vacay style have been combined with key elements such as lace and hollow embroidery, bringing a brand new look.
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2024-02-29 31484
Romantic Boudoir -- The Popular Styles of Womenswear E-Commerce
The boudoir style is a super feminine style derived from the pure desire style. Integrating lightweight lace fabric, lace lace lace, mesh and other materials into the design elements to create a new boudoir style. Unlike styles such as BALLETCORE, Sweetheart Barbie, and Valkyrie Madeline, the boudoir style focuses on overall lightness and thinness, while the silhouette conforms to the body shape with a smooth sense of body curves; At the same time, the boudoir style does not have too much delicacy and sense of regularity, but also weakens the sportiness of BALLETCORE and reduces the sweetness and cuteness of sweet Barbie. More emphasis is placed on highlighting female tension, either charming or sweet.
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2024-02-22 59213
Chinese New Elegance -- The Analysis of Shanyouse The E-Commerce Womenswear Brand
The POP market research team for this issue will cover seven modules: Introduction to the Chinese New Elegance Brand of Shanyouse, Analysis of New Categories and Styles, Color Application, Analysis of Key Categories, Application of Popular Elements, Summary+Development Extension Recommendation.
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2024-01-30 33259
Boudoir Girl -- The Comprehensive Analysis of Luxury Brand
This comprehensive analysis focuses on boudoir style dressing, mainly analyzing single items such as camisole skirts, skirts, and shorts. Based on the analysis of the 2024 Early Spring and 2024 Spring/Summer collections of relevant brands, it can be concluded that this season's boudoir style focuses on details and luxury in design, creating a romantic and gentle atmosphere. In terms of details, in addition to conventional underwear exposure, bead hot pressing, and ruffle edges, major brands have combined key elements such as sheer, silk, and lace with fashion elements to bring a brand new look.
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2023-10-24 75158
Unclean Bookworm - The Women's Runway Analysis of Miu Miu
The Miu Miu 2024 Spring/Summer collection was slowly staged on the last day of Paris Fashion Week at the Palais d'Iena in Paris. This season, Miuccia Prada teamed up with artist Sophia Al Maria to reflect on existing definitions and respond to modern aesthetics with the theme of "The Law of Beauty". Nowadays, Miu Miu girls are no longer a projection of certain fantasies. By mixing and matching atypical fashion styles, they break away from the fantasies of the elite class and become more concrete.
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2023-10-23 61177
The Comprehensive Analysis of S/S 2024 Shanghai Women's Fashion Week
This season's fashion revolves around the theme concept of "vitality and interconnectedness", providing new artistic inspiration for the interconnected world of all things. Brands represented by ICICLE, SHUSHU/TONG, and Mark Gong are awakening their perception of themselves and the world, using natural draped textures, lightweight and transparent materials, or avant-garde and modern silhouette cutting to explore the true self and the connection between perception and the world.
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2023-10-11 65765
Quiet Luxury Wilderness -- The Womenswear Runway Analysis of HERMES
On September 30th Beijing time, Herm è s held the 2024 Spring/Summer fashion show in Paris. In a rustic runway, creative director Nad è ge Vanhee Cybulski showcased her vision for the next season's "emotional, modern silhouette". Women's personal expression of themselves runs through the entire series. The long suit jacket, elephant gray trench coat, striped knit bra, and hollowed out dress all reflect Herm è s unique dress code and visual aesthetics, composing Herm è s unique texture, freedom, and refinement. In addition to the classic silhouette, the suit vest in this series is also designed with a half sleeve style, tracing the shoulder contour and outlining the graceful waistline. The soft armor like a knight highlights and emphasizes the era's strength of women's combination of hardness and softness.
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2023-10-10 63644
Allover Pattern - Top Hot List of Women's Dress Patterns in September
According to POP pattern data, patterns of butterflies, flowers, and text elements have been relatively popular recently; Flower elements, as the main popular element in women's clothing, continue to be popular in the market, and in September's flower patterns, design elements such as ditsy florals, outlined flowers, and shadowed flowers have attracted much attention.
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2023-10-09 77567
Southern French Modernism -- The Women's Runway Analysis of Chanel
The CHANEL 2024 Spring/Summer series draws inspiration from the art of the Noah é villa in southern France, showcasing bright sunshine, youthful vitality, and romantic style. With freedom and creativity as the core themes, this series conveys the brand's vision for the ideal world. Twill soft fabric, bright colors, checkered stripe prints, and the architectural elements of Noah Villa are widely used in the series, cleverly blending to give the entire series a unique fashion atmosphere, while emphasizing the brand's emphasis on women's power and free expression.
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2023-10-06 64701
Fashion and Feminism -- The Womenswear Runway Analysis of Christian Dior
Christian Dior's Spring/Summer 2024 collection continues the brand's traditional style, conveying their vision of an ideal world with a foundation in feminism. The collection features numerous pleated skirts, divination elements, prints of the Eiffel Tower and maps, ombré effects, as well as distressed lace. These design elements come together to inject a unique sense of fashion into the collection and reflect the brand's emphasis on female power and self-expression.
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2023-09-25 68402
Unrestrained Elegance -- The Womenswear Runway Analysis of Prada
PRADA 2024 Spring/Summer Collection, presented by the creative duo of designers Miuccia Prada and Raf Simons, breaks away from conventional fashion, seamlessly integrating architectural elements and fluid visual aesthetics. This season's fashion show pays tribute to Prada's core values of craftsmanship, highlighting unique tailoring silhouettes, such as oversized shoulder suits paired with high-waisted shorts or trousers, elegantly extending to the ankles. Among these well-cut garments, delicate chiffon printed scarves and graceful organza sleeveless dresses flow throughout the entire show. Therefore, delving into this collection reveals an exploration of Prada's historical roots, paying homage to the refined skills honed over the years and the relentless pursuit of innovation.
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2023-09-14 69001
Elegant Commute -- The Womenswear Runway Analysis of 3.1 Phillip Lim
This report provides a detailed analysis of the 3.1 Phillip Lim Spring/Summer 2024 fashion show, inspired by the brand's evolving New York story and incorporating themes of urbanity and nature. This season's collection introduces elements of loungewear and activewear, while dresses, jackets, and skirts take center stage. The following analysis will delve into the show based on four dimensions: key colors, key styles, key pieces, and key details.
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2023-09-13 52691
Elegant and Romantic -- The Womenswear Runway Analysis of Altuzarra
Altuzarra's 2024 Spring/Summer collection sees designer Joseph returning to an exploration of vulnerability and authenticity. Drawing inspiration from "Rosemary's Baby," with Miuccia Prada leading the entire process, the aesthetic of the 1960s and 70s from the film is reintroduced to the runway. In an effort to attract women, Altuzarra presents satin coats in shades of red, butter yellow, and ivory. These coats are A-line and slightly oversized, resembling enlarged versions of doll coats from the 60s. They manage to be neither distorted nor conservative, but simply stunning. The collection aims to persuade women to move away from outdated notions of avant-garde and provocative sexiness.