Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
- Item Category
-
Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Nature Organic Cotton&Linen Folk style Sustainability Russian Style Haute Couture Pattern analysis Y2K Cool & Sweet American Casual Post-Apocalyptic Old-money Style clean fit Yama Style Chanel Style Resort Style Minimalist Party style Elegant commute Socialite Style Quiet Luxury
-
2024-04-03 12715
Golf -- The TOP Ranking of Sportswear in March
Based on the analysis of the top 100 golf single item data on user downloads from POP2 to March, we can find that in the past month, the market has shown a high level of attention to collar design, mesh design, heterogeneous splicing, waist design, etc. Next, we will conduct a detailed analysis of these styles and details.
-
2024-04-02 19646
Sweatpants -- The TOP Ranking of Sportswear in March
Based on the analysis of the top 100 sweatpants data on user downloads in February and March, we can find that in the past month, the market has shown a high level of attention to silhouette design, pocket design, waist design, and ribbon design. Next, we will conduct a detailed analysis of these styles and details.
-
2024-03-26 19236
Pants -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's pants data on user downloads from POP2 to March, urban light energy, workwear style, and sports and leisure are the recently popular design styles. Attention should be paid to practical details such as arc segmentation, pocket stacking, local color contrast and burrs, as well as adjustments to the placket and margin; In terms of craftsmanship, pleating and fading after washing are popular choices.
-
2024-03-21 16932
Data Analysis of Tiktok Menswear E-commerce Sales in February
According to the sales proportion of Tiktok men's clothing category in February, jacket is the category with the highest sales, accounting for 16.6%. Following closely behind are down jackets and T-shirts, accounting for 13.64% and 12.74% respectively. Casual pants and hoodies account for 9.06% and 7.91% respectively. The proportion of category sales in February reflects that in February, Tiktok users have a strong demand for jackets, down jackets, T-shirts, sweaters and casual pants, and shirts and knitwear/sweaters have also received high attention.
-
2024-02-21 47110
Sportswear -- The TOP Ranking of Kidswear
Based on the analysis of the data on running training clothing in the top 100 children's clothing and sports items downloaded by users from January to February 2014, we can see that in the past two months, the children's clothing market has shown a high level of attention to fake two-piece designs, sticker decorations, letter prints, pocket designs, breathable mesh, letter prints, and other designs. Next, we will conduct a detailed analysis of these styles and details.
-
2024-02-20 27043
The Data Analysis of Cross-border E-Commerce Menswear in January
According to Amazon data, among all Amazon products, men's clothing accessories account for 20.7% of all clothing accessories, a decrease in the past two months. And men's clothing accounted for 38.5% of men's clothing accessories, an increase of 0.1%, with only a slight increase. (2) In January, the sports category remained at the top, accounting for 26.3% of the total, unchanged from the previous month; The number of shirt products ranked second, accounting for 18.9%, a decrease of 0.1%; The jacket and jacket category ranks third, accounting for 10.3%, unchanged from last month.
-
2024-01-08 24354
The Data Analysis of Menswear E-Commerce in December
According to the sales proportion of Tiktok men's clothing category in December, down jacket is the category with the highest sales, accounting for 19.63%. Following closely behind is the casual pants category, accounting for 17.82%. Woolen jackets and jackets account for 8.24% and 7.56% respectively. The proportion of category sales in December reflects that in December, Tiktok users have a strong demand for down jacket, trousers, overcoat, jacket and other autumn and winter items, and sweater and knitwear/sweater have also received high attention.
-
2024-01-04 38250
2023 Annual Fashion Report of Sportswear & Training Wear
This ranking is a comprehensive ranking based on the 2023 POP backend sports download index, hot selling index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 5 hot search lists for various men's and women's sports/training products for the year, in order to better understand industry trends and new season development. Click on the link to enter the TOP10 brand style library.
-
2023-12-28 29127
The Data Analysis of Sportswear E-Commerce
Taobao is currently one of the most popular shopping platforms among users, with hundreds of millions of users shopping on Taobao every day. In this vast shopping world, there are many products and stores that attract the attention of users, and some keywords have become popular search terms for users. In 2019, Taobao launched the "Hot Search" function on its homepage. In Taobao's hot search, the higher the popularity of search terms, the higher their popularity among consumers. In this article, we have compiled a consumer hot search ranking list based on the hot search content (in the past 7 days). Based on recent Taobao hot search keywords, the following top 10 consumer hot search list for sportswear has been compiled. The list mainly focuses on single item and style dimensions, and summarizes hot search content such as skiing outfits, waterproof mountaineering pants, American style workwear pants, and winter skiing quick drying clothes.
-
2023-12-18 66093
Athleisure -- The TOP Ranking of Sportswear
According to the analysis of the top 100 downloads of men's and women's sportswear and leisure clothing by users from November to December, market attention is more focused on well-known foreign sports brands. In terms of style, the main popular ones are the fashionable and casual style with strong practicality, as well as the trendy fashion style. In terms of details, modular segmentation, ribbon decoration, badge identification, rope decoration, side seam decoration, thread decoration, heterogeneous splicing, etc. are more concerned. Light and thin quilted cotton clothes, short cotton down jackets, fitted small leg guard pants, loose straight leg guard pants, etc. have received more attention in terms of silhouette.
-
2023-12-05 9629
Data Analysis of Cross-border E-commerce for Menswear in November
According to Amazon data statistics, among all Amazon products, men's clothing accessories account for 21% of all clothing accessories, which is not much different from last month. And men's clothing accounted for 38.3% of men's clothing accessories, an increase of 0.1%, with little growth. In November, the sports category remained at the top, accounting for 26%, up 0.1%; The number of shirt products ranked second, accounting for 19.3%, a decrease of 0.4%; The jacket and jacket category ranks third, accounting for 10.2%, up 0.1%.
-
2023-11-27 30009
Hot Topics -- The Data Analysis of Menswear E-Commerce
Xiaohongshu is currently one of the most popular social e-commerce platforms among users. Through sharing and interaction among users, the platform provides information sharing, shopping recommendations, and social interaction, gradually becoming an important shopping guide and lifestyle reference for young Chinese consumers. In this vast user community, users can obtain shopping recommendations and experiences from other users through browsing and searching interactions. Hot search topics will be generated based on user interests and attention. The higher the popularity of the topic, the higher the discussion and popularity among users. In this article, we have compiled a ranking of popular topics for men's clothing among users based on hot search content.
-
2023-11-17 24748
2023 Double Eleven Data Analysis of Athleisure
This report analyzes the popular data of Tmall Double 11 sportswear from the following categories: data market, top 40 brand list, top 10 key items, and recommended brands. Among various subcategories, the market size of sports down jackets accounts for the largest proportion, reaching 21%, followed by sports pants, accounting for 14%, and sports jackets/jackets also account for a large proportion, also accounting for 14%. The analysis is that as the cold autumn and winter seasons approach, people are more willing to buy warm and thick down jackets and jackets. And pants are also essential items for autumn and winter seasons, with strong practicality. Sweaters can meet people's leisure, fashion, and warmth needs, so the demand is also high.
-
2023-11-17 54242
Full-length Pants & Sweatpants -- The TOP Ranking of Menswear
Based on the analysis of the top 100 men's trousers/shorts downloaded by users in October, the key styles in the recent trousers market are workwear, mountain, and sporty casual styles. In terms of details, workwear pockets, curved segmentation, partial splicing, adjustable leg openings, and stitched decorations have received more attention. The focus of craftsmanship is on adhesive patches, embroidered patches, and leather patches, which are popular choices. As for accessories, zippers, drawstrings, and ribbons are still worth paying attention to.
-
2023-10-16 17029
Analysis of Cross-border E-commerce Data for Menswear from August to September
The new stage of concentrated autumn and winter products usually occurs from August to September, which is also the peak period for consumers to purchase autumn and winter products. This year, the same applies, resulting in a significant increase in demand for items such as sportswear, suit pants, sweaters, and cotton/down jackets in September, becoming the items with a higher year-on-year compound growth rate.
-
2023-10-09 60726
The TOP Ranking of Sweatpants
Based on the analysis of the top 100 bathroom pants data on POP user downloads in September, we can find that in the past month, the market has shown a high level of attention to designs such as decorative tapes, pocket design, patch decoration, heterogeneous splicing, linear decoration, zipper decoration, waist design, and foot opening design.
-
2023-10-08 41478
Pants -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's pants data downloaded by users in September, athleisure styles accounted for the majority, followed by light business styles. The main design elements focus on the details of the item, mainly focusing on local designs such as waist, stitching, and pockets, adding details and personalized elements to the item. At the same time, it can enrich the layering of the item and enhance the fashionable styling of the pants.
-
2023-07-18 40481
H1 2023 Menswear TOP Ranking (Part One)
The list is based on the interactive data of browsing, searching, and downloading on the backend of POP in the first half of 2023. It highlights the hot items in men's fashion. From the charts, it is evident that in the past six months, T-shirts ranked first, followed by jackets and then sweatshirts. The report compiled the top 10 styles for each item, providing designers with a clearer understanding of the market.
-
2023-04-07 67022
Sweatpants -- The TOP Ranking of Womenswear
Sweatpants -- The TOP Ranking of Womenswear
-
2023-01-11 38639
The TOP Ranking of Men's Trousers
According to the data analysis of POP Fashion from December 2022 to January 2023, Smart Casual is the most popular style, followed by Business Leisure and Athleisure. Color blocking, patch pocket, waist design and leg opening are the most noteworthy details. The roomy straight silhouettes cover the leg lines and offer a comfortable dressing experience.
-
2023-01-05 77460
2022 Annual TOP Athleisure Brand
2022 Annual TOP Athleisure Brand
-
2022-09-07 64263
Trousers -- The TOP Ranking of Boyswear
Based on the interactive data analysis in August, POP Fashion figures out the TOP ranking of boys’ trousers. Athleisure is still the mainstream. 3D pockets and patterns are the welcoming details. Patchwork and asymmetric design present an uptrend. Wide side seams improve the delicacy.
-
2022-06-27 83488
2022 Semi-annual TOP Ranking of Outdoor Sportswear
With the rise of outdoor sports as mountaineering, camping and hiking, POP Fashion lists out the most popular mid/high-end sportswear labels in the first half of 2022. The North Face presents the highest sales volume and profits, followed by Arc’teryx. Besides, we can also see the increasing of Chinese brands, especially TOREAD and KAILAS.
-
2022-05-25 83980
The E-commerce Analysis of Bestselling Kidswear(May 2022)
Based on the data analysis and marking researches on Tiktok and Taobao, POP Fashion figures out the bestselling kidswear products in the recent month. We can see from the TOP10 products on Taobao that T-shirts, mid-length pants and sets are noteworthy the most. Trendy fashion IPs and asymmetric designs have been taken as the highlights.