Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Lagom -- The A/W 23/24 Thematic Trend for Kidswear
In the post-pandemic era, people’s lifestyles have been greatly shifted. The perception to the future seeks for a balanced condition and the essence of life. Celebrating the minimalism, we don’t make too much plans about the future, but carry wonderful expectations. Driven by the theme of Lagom, colors and materials take us back to the nature.
Cosmos -- The A/W 23/24 Thematic Trend for Kidswear
Metaverse drives the kidswear industry to have new inspirations and forms. The development of digital art and media brings more visual possibilities. Kidswear design, retailing and collaborative goods take the industry into a new stage. Crossover arts, functionality and cutting-edge virtual display allow people to know in advance their favourite styles and conditions in the future.
SD Recollect -- The A/W 23/24 Kidswear Trend
Fashion and culture constitute a deep winding cloister. At present, we are standing on the bricks of time, looking back the past and experiencing the cultural countercurrent. With the revival of perception, we get rid of the obsession with HD life and feel the out-of-focus pixel aesthetics and ‘80s college culture for self expression and aesthetic independence. Shuffling through the time cloister and experiencing the classics of the past, we can collect the pieces of golden ages and enjoy the shines at present.
Slate Rose -- The Color Trend for Women's Knitwear(Mature Market)
Slate Rose is sourced from the unique textures of rose petals, prompting thoughts and meditation. The development of knitwear is combined with graphic designs, 3D textures and fine yarns to enrich the visual layers.
Natural Atmosphere -- The A/W 23/24 Trend for Kidswear
Epidemic and climate limit our travel plans and restrain the longing for the wild nature. The eager for releasing mental pressure promotes the multi-dimensional revolution of micro vacation. Families go outdoors through road trips and camping. The experiential vacation takes advantage of the holiday and turns our eyes to the nomadic lifestyle. Outdoor fashion is developed to be more stylish and flexible to satisfy the requirements of multiple purposes and occasions.
Wave Ride -- The Color Trend for Women's Knitwear(Young Market)
Wave Ride takes us back to our childhood and rediscovers the monochromatic uniform. The fresh vitality of the blue pays more attention to the handicraft touch and represents a retro, artistic mood.
Clay -- The Color Trend for Women's Knitwear
Clay(PANTONE 15-1231 TPG) is a basic earthy tone with a little bit warm red, exuding a cozy lounge atmosphere. Fuzzy yarns and detail techniques develop delicate undershirts, pullovers and cardigans.
Natural Atmosphere -- The A/W 23/24 Theme Trend
Our routine living and working in city limit people’s natural characteristics and hobbies. The desire for releasing mental pressure promotes the multi-dimensional revolution of micro-vacation. The longing for outdoor wildness restarts our lives in a pleasant mood and decodes the pressure. For fashion design, designers are also breaking the monotonous boundaries of purposes and properties to develop practical pieces for multiple occasions.
SD Recollect --The A/W 23/24 Theme Trend
In this era that goes against the mainstream, we can see cultural rebellion everywhere in the world. Lo-Fi is a largely music-centric aesthetic that utilizes muted tones and mundane imagery to evoke a feeling of calm and nostalgia. SD(Standard Definition) Recollect brings the flashback of classic moments and pays homage to the charm of golden era.
COSMOS -- The A/W 23/24 Theme Trend
Internet will be our ideal future. COSMOS theme borrows a time machine to human and allows them to go back to the past. From silent-movie era to the western world, night skies to foggy forests, human are now embracing the all-around digital age and moving forward in the revolution. Aesthetic exploration fuses sci-fi with futurism, present with the past to develop tensive femininity-driven clothes.
Blend Boundary -- A/W 23/24 Theme Trend
Blend Boundary delivers the Natural Epiphany’s pursuit of digitalized nature. Consumers are trying to explore the Bionic Scenes through Cross Dimension View. The mega theme advocates that urban people should chase for an ageless, avant-garde carbon-fashion experience. Nature-sourced hues are blended with digital luster to satisfy consumers’ appetite for the symbiosis of nature and technology. The mindset of Blend Boundary provides a new mode of getting along with the natural laws: pursuing scientific creations as nurturing the nature at the same time.
Lagom -- The A/W 23/24 Theme Trend
Not too much or too less, Lagom sources colors from the ‘balanced variations’ in intelligent living. Minimalist lines and thick hues are fused to pursue the multi-dimensional experiences. We need to slow down in the fast-tempo lifestyle to enjoy the joy in our lives. The anxiety from life and work stimulates our desire for healing. The inspirations from art, culture and senses satisfy the appetite of ‘Equilibrant Enjoyer’. Living a balanced, moderately paced, low-fuss life is what Lagom is all about.
Symbiosis -- A/W 23/24 Theme Forecast
According to the researches toward consumer portraits, data trend, design evolution, and the dynamics of fashion industry, the forward-looking group of POP Fashion released the forecast of five themes in A/W 23/24 to predict the fashion trend and broaden the horizon of fashion design. Symbiosis is the mega theme in this season, expressing that the updated standards are accelerating the revolution of fashion industry. The diversified requirements of young consumers will be constructed and satisfied by improved efficiency and algorithm models in the industry.