Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Urbancore -- The Design Development of Menswear
【 Random 】 【 Freedom 】are the spiritual core of Urbancore, and modern urbanites are filled with a thirst for freedom. Being in the city and wandering outdoors, so many scenes must be its essence. Compared to the outdoor style of the Gorpcore Mountains, this is a style set against the city, combining outdoor trends with urban lifestyles; Bringing outdoor style into the city, integrating sports style into OOTD, breaking free from the constraints of location and breaking through the boundaries of fashion, this is Urbancore! Even for daily work, I hope to convey the happy mood of "people in the city, hearts in the mountains" through urban sports style clothing.
New Chinese Style -- The Design Development of Menswear
The new Chinese style national style injects modern life inspiration into traditional styles, reinterpreting and reinterpreting traditional Chinese culture. It combines elements of Chinese style with current trendy items, maintaining the classical atmosphere of Chinese style while also being more practical and full of connotation than traditional single Chinese style products. In short, the new Chinese style is more suitable for daily wear and has a more fashionable sense compared to the traditional Chinese style. It blends personal unique flavors and forms a unique personal style, showcasing the elegance of Eastern beauty to the fullest, and perfectly showcasing the aesthetics of Chinese culture.
Uproar Moments -- The Color Trend Verification of Womenswear
One of the themes of the 2024 spring/summer color trend released by POP in January 2023 is' Uproar Moments '. Reflects the positive feedback brought by a diverse and healthy lifestyle and mindset, helping people unleash their true potential and talent. From sports to "fashion+sports", it has become a nationwide "social currency", with activities with strong social attributes accurately reaching young people who love activities and parties. The vibrant color emotions are like music itself, like a global language, and the collision of colors presents a contagious and festive atmosphere with color emotions. The hustle and bustle theme encourages everyone to find their love and participate in public activities with a positive and optimistic attitude. This season, the series releases of major brands have confirmed this theme trend.
Visualized Space -- The Color Trend Verification of Womenswear
One of the themes of the 2024 spring/summer color trend released by POP in January 2023 is "Visualized Space". Seeing begins before contemplation, and the body in contemplation requires the immersion of space to make the mind tend towards tranquility. Applying this concept to clothing, the visual space theme is expressed as the pursuit of exquisite life and the inheritance and innovation of craftsmanship. It is a perfect combination of functionalism, design sense, and luxury and refinement. From the perspective of color, comfortable and visually impactful designs incorporate cultural elements of consciousness, bringing surprises to the sensory visual experience and creating a new artistic resonance, Thus achieving a multidimensional pursuit of vision and experience. This season, the series releases of major brands have confirmed this theme trend.
Stress-free Commute -- The Design Development of Menswear
This theme aims to enable urban residents to maintain external decency and fashion while feeling comfortable, convenient, and free, achieving zero stress during commuting, and creating a more efficient, aesthetic, and comfortable life for modern cities.
Like A Dream -- The Color Trend for Chinoiserie Womenswear
The "Like A Dream" originates from a poem written by the Song Dynasty female poet Li Qingzhao. This poem delicately expresses the author's affection for and appreciation of flowers and her love for nature and spring, using the description of inquiring about flowers upon waking up from a drunken sleep. Tracing back to the ancient charm, the essence of the new Chinese aesthetics lies in the fusion of tradition and modernity, creating a subtle and dreamlike beauty that seems to be there yet not there, reserved and dignified, as if strolling in an ancient elegant courtyard, enjoying the flowers and scenery. The theme expressed in "Like A Dream" is the pursuit of a modern Chinese and sophisticated lifestyle, emphasizing the inheritance and innovation of traditional culture, and carrying the integration of fashion and cultural values.
Resortir -- The Color Trend Verification of Womenswear
One of the themes of the 2024 spring/summer color trend released by POP in January 2023 is' Resortir '. The revisit theme reconstructs nature and travel with a casual and free lifestyle. The soft distorted tones and sunset spectra under this theme create a slow journey where time and nature intersect. By rendering a warm and gentle scene through the sunset, the collision of colors presents a surreal humorous vision, and tropical plant patterns are decorated with a distinct outdoor style and strong colors. Under the theme of revisiting, we advocate for achieving lasting happiness and restoring optimism, exploring the ritual of slow travel, and imagining a relaxed and leisurely outdoor vacation.
Fanatical Hip-hop -- The Design Development of Menswear
Hip Hop originated from the streets, from rap, graffiti to clothing, it is considered a spirit of pursuing freedom and a trendy attitude of daring to showcase oneself. Hip hop culture is also quietly influencing the trend of contemporary young people. Not following the crowd, not following the trend, and maintaining oneself are the fashion attitudes of Rappers. Drawing inspiration from their daily attire, daring to try undefined styles, and finding the most authentic self in their hearts.
Suspense Drowning -- The Color Trend Verification of Womenswear
One of the themes of the 2024 spring/summer color trend released by POP in January 2023 is' Suspense Drowning '. Hanging indulgence conveys the ability to break free from mundane perspectives, do whatever you like, and showcase your individuality. At the same time, it can be sweet, cold, rebellious, bizarre, and playful in the digital online world. I always have a nostalgic attachment for retro nostalgia and the innovation of today's future technology, exploring all new physical objects, daring to try, and pleasing my content's desire for the future world. Although niche, the circle is determined and respects multiculturalism, while each different individual can find their own love. This season, the series releases of major brands have confirmed this theme trend.
Uproar Moments -- The Color Trend Verification of Menswear
Uproar Moments shows Ravers’ exploration of collective intelligence, and pays more attention to the cooperative interconnection. The cognitive network is developing and growing with an inclusive attitude. Advocate people's pursuit of collective energy and the spread the experience of altruism. Stimulate positive hedonism and inner inspiration through diverse well-being. Communities as sports, arts and musics are fused together in this theme. Everyone can participate in the public life via an optimistic mindset.
Revival -- The Color Trend Verification of Menswear
One of the 2024 Spring/Summer color trend themes, "Revival," was released by POP in December 2022. "Man is the measure of all things." In the increasingly closed-off time, people are thinking more about the meaning of their existence and perceiving the changes in the world around them. The revival of digital culture displays unlimited possibilities for the future and subsequently influences the real world. Like a great awakening, the revival of the digital world inwardly and the exploration of living space outwardly will constitute the fusion of the future world. The collection releases from major brands in this season have confirmed this thematic trend.
Visualized Space -- The Color Trend Verification of Menswear
Released by POP in January 2023, one of the color trends for the 2024 Spring/Summer season is "Visualized Space." The colors under the theme of Imaginary Space are inspired by the concept of a high-quality and luxurious lifestyle. The entire theme is based on a natural blue-brown color palette, with low-saturation colors added as accents. It seamlessly combines urban chic sophistication with artistic natural elements, aiming to explore the diversity and practicality of color combinations and bring a fresh design concept to commuter fashion.
Resortir -- The Color Trend Verification of Menswear
One of the color trends for Spring/Summer 2024 released by POP in January 2023 is "Resortir". The colors under the theme "Resortir" are designed around a joyful and vibrant color palette, with striking Island Green, Amparo Blue, and Azalea Pink complemented by shades of gray and Windsurfer, creating a refreshing vibrant seaside vacation feel. The combination of Tangelo, Azalea Pink, and Windsurfer creates a tranquil yet lively leisurely atmosphere. The gentle and inclusive khaki tones, when combined with green tones, convey the idea of relaxation, freedom, and self-healing.
Butterfly -- Spring/Summer 2024 Key Color Trend for Women's Knitwear
Butterfly is a key knitwear color extracted from the POP Fashion's trend forecast for the 2024 Spring/Summer season. It is a soft yellow-green color that gives a natural, gentle, and refreshing feeling. This color has a slight warm tone of yellow and a fresh tone of green, making it very soft and warm, creating a relaxed and calm atmosphere. It can also evoke people's imagination and yearning for nature, creating a comfortable feeling.
Crystal Rose -- The Color Trend for Kidswear
The pink color family is a key color for children's spring and summer clothing. It is usually used to convey sweet, warm and cute feelings. Crystal Rose's pink tone is transparent and lightweight, like a sweet breeze. Its perfect visual appeal and strong color practicality have become the core practical color for the 24 spring and summer season. This color is widely matched with various styles, not only for sweet pastoral style but also for casual and fashionable styles. After being enriched by fabric patterns, color matching, and craftsmanship, it becomes even more exquisite and colorful.
Ballerina -- S/S 2024 Key Color for Women's Knitwear
The aesthetic style characterized by freshness, purity and elegance, known as Balletcore, has been very popular in the past two years. In the 2024 spring/summer color trends released by the POP Fashion, Ballerina perfectly matches the Balletcore style. Ballerina presents a gentle and soft tone, resembling the ballet dancers dancing gracefully, bright but not gaudy, light but not dense.
Vibrant Bright -- The Color Trend for Kids' Homewear
The Spring/Summer 2024 home wear collection showcases a vibrant and fashionable style through a combination of highly saturated bright colors and design details. In contrast, the Spring/Summer 23 home wear collection leans towards a soft and elegant pastel color palette, evoking a harmonious and pure visual aesthetic. The color scheme for 2024 is predominantly composed of highly saturated bright colors, some of which have a slightly fluorescent quality, exuding positive and energetic emotions. The collection features a certain level of color contrast, creating a dynamic and lively look. The collection draws inspiration from 9 key colors, providing a comprehensive reference for the season’s color development direction.
T-shirt -- The Color Trend for Girlswear
The S/S 2024 girls’ T-shirt presents a sweet and energetic summer vibe through cute and cool colors. As one of the key items for spring and summer, T-shirts play an important role in children’s clothing. Currently, an optimistic attitude has become the mainstream, which is also reflected in the 2024 girls’ T-shirt color palette, which emphasizes freshness, brightness, and playfulness. Adding a layer of clear and bright color filters on the basis of the pastels. This article combines the most topical and trend-setting brands to list a total of 9 representative key colors, providing reference value for the color development direction of S/S 2024 girls’ T-shirts.
Cool Blue -- Spring/Summer 2024 Men's Knitwear Color Trend
The thin mist of a summer morning reflects a slight feeling of frost in the sky, with a slightly cool and grayish sky blue, which is the best interpretation of Cool Blue. The transparency of Cool Blue can express the cool and comfortable feeling of summer. In the S/S 2024 men's knitwear, fine yarn and fuzzy mohair yarn can be used for Cool Blue. In terms of craftsmanship, gradient tie-dyeing can be chosen to express the sense of fashion and lightness.
Summer Garden -- The Infantswear Color Trend
The infantswear theme "Summer Farm" is divided into three stories: 01: Playful Watering. When summer farm meets lovely babies and toddlers, a wonderful journey begins. Childlike fun and playfulness water the farm, making it even more adorable. The overall color scheme is serene and full of sweetness, bringing a touch of coolness to the summer; 02: Garden Explorer. The farm garden is like a huge maze, and babies explore it by passing through the grass and flower bouquets. The color scheme is mainly in pink, depicting the wonderful journey of the farm garden and the endless cuteness of the babies; 03: Farm Animals. Little ducks, sheep, puppies, and other animals become the best playmates, spreading joy throughout the farm. The color scheme is mainly in orange and yellow, more lively and full of vitality.
Cherry Tomato -- The Color Trend for Womenswear
As seen in the latest collections from popular leisure brands such as SUNNEI and Marni, the orange-red color range continues to be a key focus, following on from the Spring/Summer 2023 season. Cherry Tomato is also set to be the most forward-thinking trend color for Spring/Summer 2024. This color is rich and passionate, with a strong impact, but still maintains a comfortable visual experience. This color is perfectly suited for casualwear, and through the use of fabric patterns, color matching, and craft techniques, it becomes even more unique and charming.
Butterfly -- The Color Trend for Womenswear
Butterfly green is a color that embodies a longing and yearning for nature in Spring/Summer 2024. This fresh and vibrant hue is full of vitality and is suitable for a variety of products such as dresses, knitwear, and shirts in the young women's fashion brands. It has excellent expansibility and will be popular in the Spring/Summer 2024. A low-saturation green with a hint of gray shadow also provides a calming and peaceful force, making it an ideal color for young women's fashion. When paired with bright colors and used sparingly with stripes, it creates a comfortable and cozy feeling, revealing the calm and peaceful side of young girls.
Romantic Pastel -- The Color Trend for Women's Dress
Through studying representative brands of the sweet and graceful style, and based on the dimensions of trend, popularity and attractiveness, the colors of 2024 dresses will show a brand new romanticism. Dresses, as season-transcending items, are particularly important in the spring and summer seasons. The color palettes of SS 2023 dresses are vibrant dopamine, soft pastels and other color series. The colors in 2024 are bright and have a magical feeling, reflecting consumers' desire to embrace life and exuding a joyful tone. This article combines the most topical and trendy brands, lists 9 representative key colors, and brings reference value for the development direction of dress colors.
Idyllic Fairy Tale -- The Color Trend for Girlswear
The theme Idyllic Fairy Tale is divided into three stories: the wonderful spring picnic in the garden feels the flower aroma, sunbathing and the breeze; the free playing in the field embraces the nature and gives inspirations to the vibrant palettes and ditsy foral prints; seek for the mysterious childhood memories of homeland in a cozy afternoon.