Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Shirt -- The TOP Ranking of Womenswear
According to the data analysis of TOP100 downloaded women’s shirts in November and December, J-Korean(45%) is the most popular style, followed by Youthful Elegancy and Unisex; straight long-sleeved is the dominating silhouette in the market, which satisfies consumers’ need for minimalism and comfort; avant-garde deconstruction and creased texture are the crafts to watch; romantic, sweet ruffle is the mainstream element for detail design; to accessories, luxe pearls and rhinestones are combined with bowknots.
Positioning Pattern -- The TOP Ranking of Menswear Pattern
According to the most 100 downloaded men's positioning patterns in October and November, Smart Casual and Streetwear Brand are the main styles; letters and shapes are grouped to show diversified patterns; minimalist badges remain popular, while cartoon patterns are presented by more characters; printing, embroidery, and applique are still the most prevalent pattern crafts in the market.
Placement Pattern -- The TOP Ranking of Menswear
According to the TOP100 downloaded placement patterns of menswear from June to July, streetwear brand(45%) occupies the most proportion, and retro college(12%) has drawn attention once again. Letter, shape and cartoon character are the most noteworthy pattern elements. The combination of embroidery and printing and applique are the major crafts.
Placement Pattern -- The TOP Ranking of Womenswear Pattern
According to the data analysis of TOP100 downloaded placement patterns of POP users from May to July, streetwear brand(58%) dominates the market and the bear element shows an explosive growth. Chinese-style pattern is the main element of gorgeous retro style. Printing is the major craft, and letter and cartoon characters are the noteworthy pattern categories.
All-over Pattern -- The TOP Ranking of Womenswear Pattern
According to the TOP100 downloaded all-over womenswear patterns of POP users in June, street brand(39%) is the most popular style, followed by minimalist(31%) and gorgeous retro(30%). In pattern, letter, flowers and shape are the major elements. And elements of different styles are combined. Retro checked pattern shows a strong momentum and is loved by many brands in S/S 2022 runways. Digital printing and direct injection have become the main crafts to present letters.
Shirts -- The TOP List of Womenswear
According to data analysis of top 100 downloaded women's shirts in May, simple and sophisticated style and young lady style are main styles. Decorations are mainly applied to collar, followed by the waist and sleeves. Ruffle and decoration gain much attention. Deconstructed styles decline.