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Self Awakening -- The Design Development of Kidswear
After a long time of silence, we welcome a new round of self awakening in A/W 22/23. Neutral brown tone plays an important role in this theme. Active high-saturation red, green, yellow and blue are used as the secondary color to realize the awakening of senses. Linear patterns and geometric color blocks complete the minimalist style.
Visions -- The Design Development of Kidswear
Vision is human nature. We are always striving for the best. Our city ,architecture, space and daily life all show the yearning for a better life. An unconventional spiritual garden is opened in a minimalist and casual way to present the natural power. There is simple and modest elegancy between light and shadow, brightness and darkness, virtual and reality. Time is passing in one direction, and space is changing in multiple planes. People want to reflect infinite reveries in limited space through the interaction with space and nature.
Sensory Hunger -- The Design Development of Kidswear Theme
In the era of overloaded information, our senses are easy to get tired and hungry. So we need the stimulation from all aspects to awake ourselves. The Sensory Intensifier pursues orderly aesthetics and transboundary senses to present the Intimate Customization of retro quality elites. The psychedelic visual effect of Op Art is fused with the extreme joy of Radiant and Colorful to reach the inner senses. Spatial hierarchy and color fluidity refine the real requirements of consumers, and extend the collection design and structural features of production.
Part-time Youth -- The Design Development of Womenswear
Young people are having a more diverse cognition of the workplace fashion. They own more hobbies and skills and switch between different roles and jobs. No longer being a full-time worker, the youthful generation has formed a unique diversified fashion culture.
Switching Fantasy -- The Design Development of Kidswear
New generation's clearer recognition of the relationship between individual and the world has experienced the impact and integration of multi culture, which can reflect the evolution of independent mindset and aesthetic. Impulsive spirit calms down in the updating living conditions. With the rise of natural confidence, there are more and more bold dream-makers, who creates multiple interlaced spaces in their own world. Every unique individual should be appreciated in this inclusive and free condition.