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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Romantic Garden -- The Popular Style of Womenswear E-Commerce Brand

    2024-04-25 1501

    Romantic Garden -- The Popular Style of Womenswear E-Commerce Brand

    The romantic garden style cleverly blends the poetic romance of French countryside with the refreshing summer vacation atmosphere, interpreting the vacation aesthetics with a design that is more suitable for young ladies. Its design core focuses on the art of plant and flower printing, combining lightweight and transparent chiffon, natural rural cotton and linen fabrics, supplemented by hand weaving, hollowed out embroidery, hot diamonds, lace flowers, and three-dimensional flower pasting techniques, jointly constructing a romantic atmosphere that combines visual aesthetics and tactile enjoyment. In terms of color, dopamine high saturation colors are often used to create a colorful and vibrant visual feast; Alternatively, ink wash and light colors can be used to give the wearer a pastoral atmosphere that is close to nature.

  • Homewear -- The Data Analysis of Womenswear Cross-border E-commerce in March
    Data Reports

    2024-04-25 1232

    Homewear -- The Data Analysis of Womenswear Cross-border E-commerce in March

    Current situation analysis: According to data from the Amazon platform in March 2024, women's pajama sets received special attention this month, with a year-on-year growth rate of 63.46%. The styles mainly include basic silk pajamas, knitted home clothing sets, and shorts and hoodies sets. (Note: The compound growth rate and year-on-year growth rate here reflect market demand.)Data conclusion: The increasing demand from consumers for women's pajama sets indicates that they are more inclined to purchase set style items, which can save the hassle of matching, especially for comfortable, fashionable, and more versatile styles with a higher preference.

  • Vitality Attack -- The Analysis of ANTA The Benchmark Sportswear Brand
    Data Reports

    2024-04-25 1201

    Vitality Attack -- The Analysis of ANTA The Benchmark Sportswear Brand

    This report mainly focuses on the following four aspects to analyze the ANTA brand: online sales analysis, key series analysis, key details analysis, summary, and development extension recommendation.

  • Korean Business -- The Analysis of Kids' Sportswear Benchmark Brand
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    2024-04-25 1369

    Korean Business -- The Analysis of Kids' Sportswear Benchmark Brand

    For popular sports brands, agents from different regions will bring different series designs. Due to regional differences, regional agents will localize the brand. This article focuses on children's clothing sports brands from the perspective of Korean designers, analyzes the key categories and series of the series, and draws inspiration from multiple perspectives.

  • Knit Cardigan -- The TOP Ranking of Womenswear in April
    Hot

    2024-04-25 1901

    Knit Cardigan -- The TOP Ranking of Womenswear in April

    Based on the analysis of the top 100 women's knit cardigan data on user downloads in April, we found that simple and elegant, as well as fashionable and casual styles, women's knit cardigan have attracted much attention from users, becoming a key design direction in the women's knit cardigan market. The pattern design of plants and flowers is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.

  • Shirt Fabric -- The TOP Ranking of Menswear

    2024-04-25 1058

    Shirt Fabric -- The TOP Ranking of Menswear

    This report is based on the comprehensive analysis of the TOP 100 hot list of men's shirt fabrics based on user download and interaction data from POP Fashion in the past three months. In the top three month hot list, Louis Vuitton is the most popular men's shirt brand, followed by DIOR MEN and GUCCI. According to the latest analysis data from the TOP Hot List, cotton textiles represented by smooth cotton poplin and slightly crepe cotton brocade interweaving dominate the development of spring and summer shirts, accounting for more than half of the total, with a significant increase compared to the 23/24 autumn and winter. In this hot list of men's shirts, it is worth paying attention to the micro textures such as crepe and colored bamboo knots caused by the blending/interweaving of cotton and different materials, such as cotton and nylon interweaving and cotton linen blending, presenting a delicate and unique texture and touch.

RAZZLE Outdoor Sports Fashion Clothing Trend Analysis | POP Fashion

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