Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Agender Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older Pattern analysis
Wild! -- The Comprehensive Analysis of Playtime Shanghai #2
The world is changing, and the second exhibition of Playtime Shanghai will present an image of the children's universe, that takes on today's social challenges in order to protect the freedom to be openly and courageously unique. It is the incarnation of a world of solidarity in its diversity, of a "wild" state of childhood where creativity and spontaneity, individualism and simple pleasures of the senses are combined. It is a joyful disorder, in which each one finds a place, the happy wasteland of a future whose complexity is not put in doubt, but where the collective, the freedom and the sensuality celebrate new utopias.
The Comprehensive Runway Analysis of Women's Knitwear(Color)
According to the color proportion of women's knitwear on Cruise 2022 runways, classic brown(12%) and white(18%) are still important; And the application of bright colors shows a rising trend. Red(20%) and yellow(17%) are used the most, followed by green(14%), blue(10%) and also the noteworthy purple(9%).
Childlike Innocence -- Limitedoudou The Korean Kidswear Designer Brand
The Korean designer brand Limitedoudou is loved by the public for its fun illustration patterns and delicate styles. The new-released products in this season are generally in lively and bright colors. Printed shirt and wide-hem dress are combined with signature illustrations to present an artistic and individualized vacation style.
Little Hippies -- Off-White The Kidswear Designer Brand
The first kids' collection of Off-White provides selections for boys and girls aged from 4 to 12. Inspired by the hippie culture, distinct colors, graffiti, plaids and camouflage exude a childlike innocent vibe from the kids' perspective. Signature Off-White labels are complemented with "KIDS" to accentuate the identity.
Dazzling Spring & Summer -- Choco.el The Korean Kidswear Designer Brand
Choco.el is a Korean medium-and-high-end brand. Choco(chocolate) stands for sweet and lovely kids while el(elephant) for motherliness. S/S 2021 collection combines elegant French style with refreshing pastel colors to present a dazzling summer.
H1 Popular Item List -- The Comprehensive Analysis of Men's Knitwear Market
Based on the interaction data of users and professional market searches in 2021 H1, business leisure(55%) is still the main style of men’s knitwear, followed by smart casual style(36%). In item categories, pullover occupies the largest proportion(48%), and cardigan(27%) and T-shirt(16%) are also noteworthy.
Island Holiday -- LUCKY TRY The Kidswear Designer Brand
The high-end Korean brand LUCKY TRY presents the French style feeling and its unique design enriches the colors. Products try to express the special personality of every kid, and making special clothes for kids is a joy.
Practical Cardigan -- The Item Analysis of Korean Women's Knitwear Wholesale Market
Convenient, practical and versatile cardigan is the must-have item of wardrobe. The middle-aged cardigan of S/S 2021 Korean wholesale market presents delicate elegancy. Cropped silhouette occupies a large proportion. French style, Chanel style, and pastoral style are the three most outstanding styles. Color-blocking stripe, check, navy collar, lace, and fine-gauged stitching are the popular elements. The combination of multiple crafts is still the key point.
High-quality Elegancy -- The Comprehensive Analysis of Women's Knitwear Benchmark Brand(Middle-aged Women)
Minimalist fashion and French elegancy are the two major styles for middle-aged women. This report will mainly analyse three benchmark brands under the French elegancy style -- JUZUI, JORYA, and L'ORFEO. Bottom shirt, cardigan and Polo shirt become the key items, and elegant lace and gauze are the important design elements. Besides, exquisite stitching also plays a big role in the middle-aged women style. Stitched lace pattern is more novel, and stripe design increases the fashionable sense of knitwear as well.
Key Pattern -- The TOP Ranking of Men's Knitwear
This TOP ranking of men's knitwear pattern is based on the interaction data analysis and market research of POP users in April. Business leisure(45%) and smart casual(38%) are the two main styles. Letter and geometry are the two most downloaded pattern elements, and the application of check and line is also essential. Notably, the artistic rubbing pattern, which takes the place of tie-dyeing, uses its delicate and natural gradient to present the strong artistic feel.
Popular Patterns -- The Comprehensive Analysis of Chengdu Women's Knitwear Market
The young women's knitwear of S/S 2021 Chengdu market pays attention to the pattern design. Fruit, flower, cartoon IP, letter and color-blocking stripe & area are the popular pattern elements. Bright color is the key point. Besides, crafts are combined to present patterns. Jacquard, stitching and beading, embroidery, rhinestone, crochet and printing are fused to produce rich and vivid patterns. More variable techniques can even reveal the dimensional effect.
Key Element -- The Comprehensive Analysis of Guangzhou Wholesale Market
The youthful knitwear of S/S 2021 Guangzhou whole market is presented in refreshing and bright colors. Girly elements like flower, bowknot, heart-shape and cartoon IP are outstanding the most. Craft combination is the mainstream to interpret patterns, such as placement beads and rhinestones are decorated on the surface of jacquard and embroidery patterns. Stitching combination is also popular. Color-blocking pattern, stripe and block can all inject vitality and rhythmic feel.
Variable Style -- SpinExpo Shanghai
Except for the four macro themes and key yarns, S/S 2022 SpinExpo Shanghai also presents new knitwear designs brought by exhibitors. This report will analyse the design points of knitwear from the aspects of key silhouette, yarn, stitching and pattern.
Theme Analysis -- SpinExpo Shanghai(Part One)
S/S 2022 SpinExpo Shanghai is exhibited in Shanghai World Expo Exhibition and Convention Center. And this yarn exhibition is divided into four themes, The Dream Abound, The Love Within, The Escape Away and The Move Forward. The development of natural fiber, functional fiber and creative fiber upgrades the yarn. Comfort, security and eco-friendly sustainable development are still the key points of yarn and knit cloth. The application of recyclable materials further pushes forward the process of sustainable development. Besides, the exhibition also sets a trend zone Mid-Point, which releases the predicted themes of A/W 22/23.
Key Yarn -- SpinExpo Shanghai (Part Two)
In order to satisfy the market requirement of eco-friendly and healthy products, S/S 2022 SpinExpo Shanghai mainly recommends two parts, Natural Fibers and Creative Fibers. Natural Fibers include cashmere, wool, linen, cotton, paper and silk, which underline the harmony between people and nature and pursuit natural and comfortable effects. Creative Fibers include Tencel, organic fiber, recycled fiber, anti-bacterial fiber, functional fiber and EcoVero. These fibers can improve the dressing property and meet more consumption needs because of their anti-bacterial, bacteriostasis, anti-odor, anti-UV, anti-fouling, fast dry and easy-care properties.
Sweet and Cool Streetwear -- The Analysis of JOUETIE The Womenswear Designer Brand
JOUETIE, a womenswear avant-garde brand founded in 2011, is the sub-brand of Japanese MARK STYLER Group. The brand shows a clear Mix Girl style, which is passionate, boldly and unconventional. Based on the street style, rock, modern and girly styles are mixed properly. This season still maintains its sweet and cool streetwear style. Light and shade human print, contrastive heterogeneous splicing, sweet embroidery, printed flower and all-over animal print all the representative design elements.
Popular Items in the First Quarter -- The Comprehensive Analysis of Men's Knitwear
According to the interaction data of POP users in the first quarter of 2021, we analyse men's knitwear style and item. Business leisure style(43%) occupies the most but decreases a little compared with previous years. The proportions of sports leisure(13%) and smart casual(30%) improve. Pullover(52%) is the most popular item. Influenced by the development season, the attention to T-shirt and Polo shirt enhances. Because of the rise of smart casual and sports leisure styles, cardigan and hoodies both occupy over 10%.
Elegant Lady -- The Comprehensive Analysis of Korean Women's Knitwear Markets
The sophisticated women's knitwear in Korean 2021 spring markets mainly uses exquisite stitching and placement delicate details. Fine inlaid lace and fine-gauged pattern show rich stitch changes. Heterogeneous splicing pays attention to the mock-layered feel. The accessories on collar are also important. Cardigan, bottom shirt and dress are the essential items.
Instagram Blogger -- Personalized Expression
Young generation pays more attention to expressing self-value and unique fashion understanding. And Instagram bloggers exactly interpret the fashion personality through their dressing understanding and presentation. This report will analysis three refined representative bloggers, Miquela, Olivia Frost and VJ Kaylee.
Vigorous Fashion -- The Comprehensive Analysis of Korean Women's Knitwear Wholesale Markets
Young fashionable style is the mainstream of 2021 early spring Korean women's knitwear wholesale markets, which presents the youthful vitality of young people. The application of bright and fresh colors is the design point, and cropped cardigan and knit vest are the key items. Except for jacquard and applique, textured stitching and gentle lace splicing are the important crafts. Diamond checks and stripes update the design technique and enrich the visual effect. Besides, the application of letter element is combined more with other elements.
Trending Item Ranking in the First Quarter -- The Comprehensive Analysis of Women's Knitwear
According to the interaction data analysis of POP users in the first quarter, simple sophistication(37%) is the most attractive style. Among the young styles, smart casual style occupies 26%, and youthful elegancy 15%. According to the analysis of items, pullover(47%) ranks the first, followed by cardigan(23%). And because of the rising temperature, T-shirt(14%) is under steady improvement. Set item(6%) is also noteworthy.
Pitti Filati -- The Analysis of Florence Yarn Exhibition
Different from the past offline exhibition form, the 88th Pitti Filati is presented on the digital platform Pitti Connect to display the S/S 2022 collection because of the epidemic. Influenced by the transition of consumers' life habit and consumption concept, the development of yarn and knit cloth pays more attention to the safety, comfort and versatility. Environmental protection and sustainable development concepts keep influencing the yarn development. Anti-bacterial and anti-microbial yarn needs creation and extension. Natural fibers like cotton and linen are the key to summer, and the application of fancy yarn is also important.
Minimalist Silhouette -- The Comprehensive Analysis of Women's Knitwear Catwalks
According to the data analysis of A/W 21/22 women's knitwear catwalks, pullover(57%) still occupies the biggest proportion, followed by cardigan(23%). Dress(9%) and suit(7%) have both improved at lot. Lady style is the main dress style to show elegant feminine temperament. Suit pays more attention on comfort. Indoor leisurely suit is suitable for multi-occasional dressing. And the rising sports trend leads to the popularity of sports suit.
Special Practicality Report -- The Comprehensive Catwalk Analysis of Men's Knitwear
Based on the data analysis of A/W 21/22 men's knitwear catwalks, business style occupies the largest proportion(54%) and smart casual style occupies 42%. The overall trend of knitwear is younger. Pullover(56%) is the most popular items, followed by cardigan(26%). Stitching and jacquard(totally 63%) are the main crafts. Notably, the application of gold&silver hot foil craft(2%) is obviously increased this season. Knitwear styles this season pay more attention to the comfort and multi-occasional versatility. And the extreme comfortable design becomes the key factor. Therefore, skin-friendly yarn has become the key developing point of knitwear. The softness of napping plush yarn is very important. Returning back to the basic, cable, stripe, color-blocking and folk patterns are upgraded to become the design core.