Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Dior Blue -- The Color Trend for Womenswear
"Of all colors, only navy has a similar texture to black", Mr. Dior wrote in The Little Dictionary of Fashion. Dior S/S 2020 ready-to-wear show is also covered by blue. Blue Quartz is deep and mystical. Classic Blue is a calm and confident tone, revealing elegance in simplicity. This calm basic tone can be used singly or with various colors. Elevated Classic Blue displays the feminine, leisure-luxe and noble side of ladies.
Memory Contact -- The Color Trend for Women's Knitwear
Collective trauma, looser relationship between people, and escapism stand out in the post-coronavirus era, so we need new emotional sustenance and boost our moods. Online life becomes a weapon against challenges and depression in reality. Demand for an indigenous cultural lifestyle is on the rise. People worship heroism and dedication more, thus safer, more practical and more direct objects are favored.
Green Moss -- The Color Trend for Men's Leather and Fur Clothing
In the post-coronavirus era, consumers hope to find a relaxing and cosy lifestyle through colors. A series of green tones will meet people's demand for natural forest tones. Green Moss is used as the key color of collections and ideal to renew silhouettes of leather and fur clothing. It is both practical and nomadic, best for business leisure style.
New Neutrals -- Color Trends for S/S 2022 Womenswear
Trendy colors are closely related to the social background. In this post-coronavirus era, we need optimistic and healing colors. Unlike conventional back, white, grey and brown neutrals, new neutrals retain features of neutrals but mix with chromatic tones in lowered saturation and brightness. Pastel colors in low saturation under the theme of Inner World as well as natural creamy and camel tones are all organic and healthy, calm and healing.
Folded Time -- A/W 21/22 Theme Trend for Kidswear
We are tired of the busy and crowded city, try to find freedom and enjoy the visual beauty. But we are restricted by the reality. People always hope that the good time can be fixed, and the painful time is fleeting. Just as the philosopher Henry Bergson defines time as indivisible, accumulating and flowing, time never goes back, but the marks of time can be folded to blend prosperous classics with modernity. Therefore, those time-tested and valuable objects can be inherited.
Connected Temperature -- Color Trends for S/S 2022 Womenswear
When first created, robots were just used to emphasize the application of technology. But with the time lapse and the development of science and technology, people need emotional care more. Therefore, the emotional awareness will be the development direction of future intelligent technology. As the micro film Mission by Lexus elaborates, Love is the destination of technology. After all, human physical sensors are limited, and people create the technology to better communicate with the world. Starting from "love", this report discusses the temperature, the meaning and the content of technology in a shapeless and unquantitative way.
After Us -- A/W 21/22 Theme Trend for Kidswear
Political turmoil, economic instability, and this sudden pandemic magnify people's panic about the future. In this digital age, panic spreads globally. Horror aesthetics which helps to vent inner anxiety and fear rises. As the movie based on a children's book, Scary Stories to Tell in the Dark, and the TV show, Are You Afraid of the Dark, are gradually on, horror themes have become a way for children and adolescents to seek out visual and spiritual adventures in mundane lives. They inspire imagination and help with self-understanding during growth. Besides, horror themes are also a secret language for peers to connect with each other.
Long Confession -- The Thematic Color Trend for Women's Knitwear
Design emphasizing the beauty of life will focus more on existentialism. Colors pursue the low-key beauty of essence. Color change of home decorations is noticed. Vanilla Custard and Scallop Shell are closer to the natural materials used in home decorations. Transition of similar colors keeps a soft and clean feel visually. Art, the home space and fashionable art integrate with each other. Contrasting yet calm Bombay Brown and Mood Indigo are extracted for a soothing and healing vibe, and Coconut Milk balances the telecommuting life. See more in Migration -- A/W 21/22 Theme Forecast.
Warm and Natural -- The Color Trend for Women's Leather and Fur
In this era full of challenges, consumers hope to find a comfy and pleasing experience in amiable nature. Colors remeasure the relationship between us and objects and create a soothing and optimistic vibe. This report starts from healing pastel colors, trans-seasonal neutrals, intense browns and calm greens to present current trends.
Lost Horizon -- -- Thematic Color Trend for Men's Knitwear
We roam in the natural wilderness and feel the free spirit of rebellious vagrancy. Natural landscape once again touches the visual senses and stimulates the multi-dimensional color evolution. Buckskin and Olive Branch are practical and vagrant, classic for outdoor style. Citrus and Whisper White balance these colors and display the diversified fashion attitudes. Deep Forest and Silver Blue reveal a charming poetic emotion. From life to nature, classic and attractive natural tones perfectly interpret the new outdoor fashion.
Rule of Warmth -- The Color Trend for Kids' Knitwear
The world keeps changing. In A/W 21/22, people long for a sense of safety and belonging. This season calm, comfortable and practical colors are dominant. Soft Pale Blush, classic English Manor, versatile Coconut White are ideal for autumn and winter. Lively Samoan Sun and bright Ski Patrol decorate these dull seasons.
Emotional Response -- Color Trends for S/S 2022 Womenswear
Currently, we are undergoing the COVID-19 pandemic, natural disasters, terror riots. Due to this unstable society, S/S 2022 colors will soothe and comfort us, balance the relationship between us and objects and explore the healing effect of colors. Healthy earth colors create a calm and gentle emotional response via their gentle color sense. Main colors drive the heat of durable and amiable products. The match of Willow and Yellow Cream add novelty, and undyed fibers cater to sustainability. Moonlit Ocean is sophisticated and will be popular in S/S 2022. This greyish blue often reminds of sustainability and recyclability. As the resale and rental market grows, "imperfect" colors gain more attention. Greyish pastels create a nostalgic vibe and display the gentle aesthetics. These muted hues heal and comfort people.
Lost Horizon -- A/W 21/22 Theme Trend for Kidswear
Climate change, economic turbulence and ecological damage drive the rise of survivor theme. Healing nature and a tranquil life inspire designs and relieve anxiety. Outdoor functional clothing will penetrate into the leisure market. Centuried handicrafts and adventure spirit make contrasts, create a natural vibe and allow people to be close to nature.
Long Confession -- A/W 21/22 Theme Trend for Kidswear
The sudden outbreak of COVID-19 influences the globe. The fashion industry is under an unprecedented challenge. As people focus more on their home life, home style grows and multifunctional items fit for both home and daily life become a must. After the pandemic, everything will get back on the track, so pure healing colors as well as simple comfy silhouette will be a mainstream.
Respectful -- The Color Trend for Womenswear
The sudden pandemic, economic depression and environmental deterioration all drive humans to respect and revere nature. People will care more about health and sustainability, and we will witness the design industry prioritizes practicality. Therefore, womenswear will focus on niche designs in A/W 21/22, thus making unique designs gain more popularity. "Influencing more with less" concept will control the market direction more precisely, so 3D cutting and deconstructed silhouette will be more widely applied.
Purple Tones -- The Color Trend for Kidswear
Purple is a color with high purity yet low brightness. It conveys lonely, noble, luxury, elegant and mystical emotions. In S/S 2019 fashion weeks, purple holds 2.49%. In S/S 2020 fashion weeks, purple takes up 2.49%. Lavender Fog occupies the highest proportion of 46.79%, followed by Fig (13.27%) and Pastel Lavender (9.18%%).
Bluebird -- The Thematic Color Trend for Menswear
Recall the memory of journey and feel a moment of tranquility. Bluebird depicts the perfect memory of holidays and interprets the free will of Bobos.
Samoan Sun -- The Color Trend for Women's Knitwear
Samoan Sun is one of key colors mentioned in Protogenesis -- The Color Trend for The Mature Lady Style Knitwear. The seasonality of colors is blurred, and Samoan Sun becomes an important color for transition. It displays the passionate, positive and optimistic Samoa. Samoa is a tropical island country in the southern Pacific Ocean. With many folk myths and legends, it originally believed in witchcraft and worshiped leaders. The unique pattern and color of its totem inspire women's knitwear. Colonial rule changed its national belief, and this special backdrop adds tensile vitality into the bright yellow. On 29 December 2011, Samoa adjusted its time zone from UTC/GMT-12:00 to UTC/GMT+12:00 (from West Zone 12 to East Zone 12), from being the last country to see the sun to the first to see the sun. Samoan Sun represents a new beginning, making folk colors more elegant and exquisite. Fine stitches and simple details are key to its application.
Warm Exuberance -- The Color Trend for Men's Knitwear
Exuberance is a key color from the report, Remodeling -- The Color Trend for Men's Knitwear. The report emphasizes the new relationship between sustainable development and natural ecology and searches for a solution to re-creating cognition. Exuberance is a warm, passionate and lavish orange, leading people to develop an optimistic attitude in this unstable environment. Orange in high saturation is mainly applied to fashion leisure knitwear, with vigorous colors to bring warm power.
Celandine -- The Thematic Color Trend for Womenswear
Brilliant, hopeful and energetic, Celandine symbolizes Golden Age in a dazzling tone. After the evolution in previous seasons, yellow moves into a soft and bright direction in S/S 2021, and calls for the return of the charm of sweet girls.
Chinoiserie -- A/W 21/22 Theme Trend
Teenagers' advocacy of Chinese traditional culture is the embodiment of cultural confidence and responsibility. As early as the 16th century, Europe had an unlimited fantasy of this mysterious oriental country, China. By the 18th century, sinomania had reached a high point. At that time, the upper nobility regarded products from China as rare curios to show off their status. Art also frequently incorporated strong oriental features into the prevailing Baroque style. In modern times, the term, Chinoiserie, appears in design. This word refers to Europeanized Chinese style. Complicated Baroque style is blended with oriental aesthetics to open a new surreal chapter of retro luxury.
Rock Khaki -- The Thematic Color Trend for Womenswear
Inspired by white rocks, Rock Khaki delivers a natural accent. This cold tone is an important neutral, cooling down the ardent holiday colors.
Remodeling -- The Color Trend for Men's Knitwear
In this world full of violence, economic turmoil and unstable marginal politics, old political alliances are crumbling; small countries are rising; marginalized voices constantly challenge the evil legacy of colonialism; and the original structure is shaken. The chronic fear of global warming has made ecological anxiety a widely recognized mental illness. Negative political and environmental issues make people re-examine the world and hope to find ways to solve or coexist with fears, and reshape new cognition. Under this backdrop, sustainability and demand for reconnecting with nature affect consumers. Knitwear takes cues from that. Nature, humanities and social science make knitwear more creative.