Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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2024-04-19 36495
Fantasyland -- A/W 25/26 Color Trend for Womenswear
The girl's exploration of the unknown world seems endless. In the modern society where artificial intelligence technology is developing, what kind of adventures will girls in the ALPHA era have? Is it the sweet and exquisite beauty of Barbie, the avant-garde coolness of AI biomimetic girls, or the retro MIU style girls who have grown up. The world of girlish hearts filled with wonderful fantasies always has infinite possibilities.
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2024-04-19 6318
Wandering Adventure - The Thematic Color Verification of Womenswear
One of the 24/25 autumn/winter color trend themes released by POP in June 2023 is "Wandering Adventure". Emphasizing the exploration of essence, pursuing inner peace and personal growth; Accepting the fluidity of life on the journey to re-examine life and one's relationship with others, in order to have a more fulfilling and healthy life. In the long journey of fashion evolution, a perfect balance has been achieved between color, texture, and silhouette, blending the traits of minimalism and abstract expressionism. With an accepting attitude, the diverse phoenix grid is examined and integrated into self-expression, deconstructing and reshaping life customs, ideology, and aesthetic standards, discovering novelty from seemingly ordinary aspects of daily life. This season, the series releases of major brands have confirmed this theme trend.
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2024-04-12 18780
Natural Optimism -- The Color Verification of Womenswear
One of the 24/25 autumn/winter color trend themes released by POP in June 2023 is "Natural Optimism". In fast-paced life, people pay more attention to the construction of their inner world and seek natural energy for self healing. The desire for nature drives the liberation of nature, and natural optimists often find a relaxed and unique "mild vacation" way in the city to achieve self-healing and satisfaction. This pursuit and respect for nature can be seen as an initiative to return to its roots, reflecting and resisting pathological phenomena such as modernization, consumerism, and nihilism. Through the power of nature and the beautiful environment, one can find spiritual sustenance and support, and feel the sedimentation and enlightenment of the heart. This season, the series releases of major brands have confirmed this theme trend.
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2024-01-10 100246
Low-Saturated Neutrals -- The Color Trend for Women's Overcoat
The color of the 24/25 autumn/winter coat presents a light pink color and practical neutral color for commuting, adding a variety of choices to the single item. As a key item for autumn and winter, the selection of colors also brings eye-catching visual effects to the item. The color selection of the 24/25 autumn/winter coat combines fresh and elegant pink colors with practical neutral colors for commuting. The pink color dispersion emits a gentle and romantic atmosphere, while the neutral color displays practical and versatile characteristics. This article combines the most representative brands and color trends of current coat products to extract 9 key colors, providing more comprehensive reference value for the direction of color development in the new season. (This article analyzes colors in order from left to right)
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2023-12-27 92496
Intellectual Aesthetics -- The Color Trend for Women's Fur Clothing
The 24/25 autumn/winter color scheme under the theme of high intelligence aesthetics is blended between the Maillard, Gray, and lightweight color schemes, breaking away from the conventional gloomy autumn/winter color scheme. On the fur material, an orderly saturated bright color scheme is supplemented with moderate embellishments, with transition colors as the main direction. High intelligence aesthetics is an aesthetic concept of conditioning thinking, in-depth exploration, and fashionable innovation, combined with the warm characteristics of fur material, conveying the color direction of consumer clothing that pursues quality and cultural heritage. The theme is divided into three color directions: the rich Maillard color scheme with chestnut horse as the main color, the light perception combination with soft peach as the main color, and the gray color group with dawn gray as the main color.
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2023-11-27 77985
Dubarry -- The Color Trend for Womenswear
In the 2025 spring/summer fashion shows of representative brands such as MSGM, Sacai, Miu Miu, and Kiko Kostadinov, red has become a popular color for this season. And due to its just right visual appeal and strong color practicality, Dubarry has become the core practical color for the spring and summer of 2025. The visual appearance and practicality of this color are very appropriate, which can effectively showcase the wearer's personality and charm.
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2023-08-14 113216
Winter Glow -- The Color Trend for Women's Overcoat
The women's overcoats for the 24/25 autumn/winter season, influenced by people's preference for a comfortable and energetic lifestyle and a natural atmosphere, not only feature low saturated basic colors and conservative neutral tones but also present refreshing light colors that are eye-catching, providing a diverse range of options. As one of the essential fashion items for the autumn/winter season, the color selection of coats adds a visually striking effect. Although jujube pink and morning mist blue are the highlights of this season, classic and practical neutral colors still retain their charm. This article combines the most representative color trends of women's fashion brands at present and summarizes nine key colors, providing comprehensive reference value for the color development of new season coats.
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2023-08-03 101697
Pickled Pepper -- The Color Trend for Menswear
Pickled Pepper, with its natural and rich textured color, conveys a unique nostalgic and retro atmosphere of the autumn and winter seasons. As the trending color of the season, it can create retro vintage-style looks, be used for outdoor adventure designs, or showcase a high-end street fashion sense. It can be applied to the development of key items such as coats, tops, and pants. In terms of color matching, it often adopts combinations of similar tones, weak contrasting colors, and neutral colors to showcase a unique texture.
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2023-06-28 116958
Spindle Tree -- The Color Trend for Womenswear
In the 24/25 autumn/winter shows of representative brands such as Stella McCartney, MSGM, and System, the green color series has become a popular color for this season. Spindle Tree with the right intensity and gray tone, due to its appropriate visual sense and strong practicality, has become the core practical color for the 24/25 autumn/winter season. The visual sense and practicality of this color are very appropriate, and it can effectively showcase the wearer's personality and charm.
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2023-06-26 112977
Illusive Vitality -- The Color Trend for Women's Leather & Fur
In the fall/winter of 24/25, fur jackets in fashion styles exhibited saturated bright colors and classic practical neutral colors, bringing a new visual sense to the items. As a cross-seasonal product, the use of colors allows for an extended sales cycle. The colors of leather and fur in the autumn/winter of 24/25 are full of serene and bright color systems with a sense of iridescence, reflecting the consumers' desire to embrace life and exuding a tone of joy and happiness.
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2023-06-05 119496
Kelp -- The Color Trend for Menswear
Kelp conveys a leisurely and gentle sentiment of autumn and winter with its highly inclusive texture and color. As a trend color this season, it can be used to create a young and sophisticated business look, or incorporated into outdoor exploration designs, or provide a high-end street fashion feel. It can be used for key items such as outerwear, tops, and pants. The color combination mostly uses the same color system, weak contrasting colors, and neutral colors, and combines with high-end materials to present its unique texture.
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2023-06-01 125534
Doe -- The Color Trend for Womenswear
Doe is a dark brown color that is created by mixing orange and brown. It has a high saturation, giving it a rich and textured appearance. Visually, it evokes a sense of stability, warmth, and maturity. It is a subdued neutral tone that doesn't strive to stand out or be overly flashy, while also avoiding being too bright or dull and overwhelming.
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2023-05-25 134819
Intellectual Boundless - 24/25 Fall/Winter Leather/Fur Color Theme
24/25AW takes "intellectual boundarylessness" as its theme, incorporating classic pieces that have been filtered through the lens of intellectual boundarylessness while also adding in female-specific intelligence. The collection draws on both the elegance of heritage and the idea of continuous refinement of self-set boundaries, undergoing repetitive innovation and reshaping to create a new personality language. Rational thinking and independent thought are parallel, and the boundaries between sensuality and minimalism are blurred, resulting in endless freedom to move towards rebirth.
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2023-05-23 220678
Natural Optimism -- The A/W 24/25 Thematic Trend
In a fast-paced life, people are paying more attention to the development of their inner worlds and seeking natural energy for self-healing. The desire for nature drives the liberation of human nature. Natural optimists often find unique and relaxing ways of "light vacation" in the city to achieve self-healing and fulfillment. This pursuit and respect for nature can be seen as an initiative to return to the origin, reflect and resist pathological phenomena such as modernization, consumerism, and nihilism. Through the power of nature and beautiful environments, one can find solace and support for the soul, and experience inner peace and enlightenment.
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2023-05-16 240073
Stoneverse --The A/W 24/25 Color Trend Forecast
Stoneverse re-examines the fundamental elements through exploring the multi-level essence of the medium. "Stone" is a concept or form, rather than the stone itself. Facing the ecological crisis and global warming, people rethink their views on nature. Whether it is plants, animals, minerals, glaciers, or mountains, all other living beings inhabiting the earth have the right to exist and deserve respect. People have a responsibility to respect the life cycle of all products in the universe and to rationalize the use of resources. This attitude has influenced the way clothes and shoes are made. Today, clothing not only serves its common function but also embodies the pursuit of sustainable development and natural conservation. Consumers with binary thinking regard quality as a wise consumption behavior and turn to a culture of recycling and recyclability by extending the product life cycle, alongside iconic earth-tone colors to promote a series of strategies for high-quality products. Through the integration of natural resources and conservation in the current cosmos trend, a perfect balance between nature and low technology is achieved.
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2023-05-16 298616
The New Look -- The A/W 24/25 Color Trend Forecast
The cold colors of the urban environment, gray-toned buildings, fast-moving subways, and crowded strangers are a portrait of urban commuters' exhaustion, as if their souls have been numbed and devoid of vitality. This topic mainly explores the color matching trends for the 24/25 autumn and winter seasons, with office workers as the main consumer group, emphasizing the importance of the five senses to future consumption. It also uses irony to encourage and empathize with the pressures of contemporary workplaces. As consumers continue to speak out in the digital age, it is expected that "resistance culture" will become stronger in the next 5-10 years, redefining the value of life and turning towards a slow and minimalist consumption that emphasizes durability, protection, and functionality.
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2023-05-10 104007
High Risk Red -- The Color Trend for Womenswear
According to the latest fashion runway shows of PRADA, Stella McCartney, and Valentino, the red color series is the key color of this autumn and winter season. The warm and glamorous High Risk Red with its eye-catching visual appearance and strong practicality, has become the most forward-thinking trend color for the 24/25 autumn and winter season. Its passionate and intense expression has become an important means for designers to showcase individuality, attracting attention and creating an elegant and confident female image.
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2023-05-08 197918
Endless Combinations -- The Color Trend for Men's Outerwear
The key colors for FW 24/25 outerwear include comfortable pastel tones, vibrant energetic colors, and neutral colors, showcasing the fashionable and practical aspects of outerwear. As a versatile item with high daily usage, this article combines popular trend-setting brands, listing 9 representative key colors, bringing reference value to the FW 24/25 outerwear color development.
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2023-05-04 205917
Officecore -- A/W 24/25 Color Trend Forecast
As the Covid-19 pandemic recedes and WFH policy is relaxed, global employees are ready to restart the classic office trend. Symbolizing a new dawn, the officecore is at its historic high. As an element code that highlights sociality and uniformity, the office style, instead of stripping away its original personality, the composition of this social homogeneity can actually highlight the personality, while emphasizing differentiation with similarity. The familiar office dressing rules are no longer the “bible” of fashion. Officecore redefines traditional office uniforms, endowing them with deeper modern connotations while also imbuing them with meanings of “care” and “responsibility.”
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2023-05-04 192291
Childhood as Before -- The A/W 24/25 Color Trend Forecast
Amidst the heavy social pressure, unstable circumstances and economic burden, people crave a return to a simpler and more innocent way of life, seeking joy and happiness. Sustainability is not only an environmental issue, but also a design proposition that emphasizes the importance of commercial creations that are cost effective. With the departure of a generation’s style icons, there has been a resurgence in classic designs, bringing punk, mash-up, and handicrafts back into fashion. Nostalgia combined with sustainability has become the new trend in design.
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2023-04-26 151250
Children's Dreamland -- The A/W 24/25 Color Trend for Girlswear
“Children's Dreamland” is divided into three stories based on the theme colors for girls: 01: Sweet Winter, inspired by the warmth and happiness of winter, focuses on childlike fun and details. By using delicate ribbons, soft yarns, cute patterns and bright, soft colors, it creates a dreamy and sweet winter atmosphere. 02: Retro Innocence, the color inspiration for this theme comes from nostalgic cartoons, collections, fabric elements, etc., evoking memories of old times. 03: Quirky Stop-Motion, creating a wonderful, interesting and vibrant design style. By using stop-motion animation techniques, every moment is captured, allowing children to feel the imaginative and creative world when they wear the clothing.
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2023-03-15 108860
Natural Palette -- The Color Trend for Women's Leather & Fur
A/W 24/25 leather and fur present a delicate and elegant visual effect through natural neutrals. As the most critical item for autumn and winter, the color direction of leather and fur has attracted much attention. The leather and fur for the A/W 23/24 tend to be a soft and classic urban color scheme, bringing a practical and gender-neutral natural visual effect. The color scheme for the leather and fur in the A/W 24/25 is full of natural texture and meets the sustainable concept. It is best used in large areas, and colors that are not too eye-catching are also the most versatile. This season, a total of 8 key colors have been extracted, bringing a more comprehensive reference value for the new season's color development.
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2023-03-13 124839
Natural Chic -- The Color Trend for Women's Overcoat
The color palette of the A/W 24/25 overcoats will showcase exquisite and elegant tones, with a rising trend towards a softer aesthetic this season. Overcoat is an indispensable item for urban women during in autumn and winter. For the A/W 24/25, colors will be extracted from plants and nature, with hues immersed in the nourishing and comfortable aspects of nature, exploring the subtle beauty of natural colors. This article combines the most trending brands of the moment, listing 9 representative key colors, bringing reference value to the development of overcoat color palettes.
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2023-02-02 120518
Lagom -- The Color Trend Confirmation of Menswear
Lagom is a mega A/W 23/24 theme trend released by POP Fashion in June 2022. The palette of Lagom comes from the balanced life. Neutral base is joined by technical blue and green to discover the diversity and practicality of colorway. The new releases of fashion brands in this season have proved the accuracy of this trend report.